Product category:
Exhibitions
News Release from: Advanstar: Brand Licensing Europe | Subject: Brand Licensing Europe
Edited by the Marketingservicestalk Editorial
Team on 18 June 2008
Big guns to exhibit at Brand Licensing
Europe
Licensing legends Nickelodeon and TLC are lined up to exhibit at Brand Licensing Europe this October and will unveil some of the hottest and highest profile licensing properties across Europe.
Both TLC - Entertainment and TLC - Brands divisions will be on the show floor On the TLC - Entertainment stand, retailers will find Monsters vs Aliens and Madagascar 2 (DreamWorks), Clone Wars (LucasFilm), Bratz (MGA), Gruffulo (Magic Light Productions), LazyTown (LazyTown), Sex and the City (HBO) and Ghostbusters (Sony)
This article was originally published on Marketingservicestalk on 1 Jul 2008 at 8.00am (UK)
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LazyTown star to give licensing show keynote
LazyTown star and creator Magnus Scheving will deliver the first-ever Licensing Academy keynote at Brand Licensing Europe, which takes place on 1-2 October at Olympia's Grand Hall in London.
Brand Licensing Europe 2008 revs up
Organiser Advanstar Communications plans to grow the event by a further 30 per cent this year, creating the biggest-ever event in its ten-year history.
DreamWorks and Lucasfilm properties will also be showcased in the Brand Licensing Europe Screening Suite: Where Films Become Brands.
TLC - Brands will introduce Coca-Cola, Cosmopolitan, Jelly Belly, National Trust and Jeep to visitors.
On behalf of TLC Entertainment and Brands, Lisa Shapiro, commented: "TLC is thrilled to be back at Europe's number one licensing show.
"It's a great opportunity to showcase our entertainment and brand portfolio as well as using the screening suite for our movie slate.
"We look forward to a cracking two days".
Nickelodeon will have an equally world-class portfolio of entertainment brands on display, including Dora, Go Diego Go, Wonder Pets, Backyardigans, SpongeBob SquarePants, Avatar, H2O, Drake and Josh, iCarly, Southpark, MTV and its back catalogue.
"Nickelodeon UK is delighted to be returning to Brand Licensing Europe this year and to show our support for the European licensing industry as a whole," said Clare Piggott, head of consumer products, Nickelodeon UK.
More than 5,000 European licensing industry professionals, 200 exhibitors and 3,000 properties will be at Brand Licensing Europe in 2008.
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