Activ8-3D installs interactive holopod at O2
An
Activ8-3D product story
Edited by the Marketingweek Marketplace editorial team
Dec 3, 2009
Activ8-3D has installed an interactive touch-screen 3D-holopod hologram display system at the O2 arena in Dublin, Ireland.
The holographic display can be changed by interacting with the touch-screen system.
The hologram system is a 12-month installation that forms part of a Sony Ericsson exhibition stand at the O2 arena.
The system is being used to beam 3D holograms of Sony Ericsson's five 'dancing monster' characters, each of which has been individually designed and customised with a music theme, soundtrack and dance moves.
Activ8-3D said one of the key features of the system is its ability to send messages to visitors' mobile phones via Bluetooth technology.
This allowed visitors to the exhibition stand to walk away with a symbol of the Sony Ericsson brand.
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