Week 22 August - 28 August 2010

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Event highlights sustainability tracking research

Postal advice and management specialist Onepost is to host an event with the Direct Marketing Association (DMA) on 30 September 2010 to launch the second sustainability tracking study.

News from Onepost, 25 August 2010

Epsilon looks at brand loyalty in the digital age

Article typeTechnical Background Article

Ian Hitt, managing director at Epsilon International EMEA, has considered how businesses can achieve long-term loyalty in the digital age.

News from Epsilon International, 25 August 2010

Digital confusion will lead to industry shake-up

Article typeTechnical Background Article

Tony Foggett, chief executive officer at Code Computerlove, believes that the current confusion in the digital landscape will pave the way for a marketing industry shake-up.

News from Code Computerlove, 23 August 2010

Line Up produces corporate film for Vitol Group

Article typeUser Application Article

Production agency Line Up is to create a corporate film for energy trading company the Vitol Group, showcasing the company's work around the world in a 'feel-good' style.

News from Line Up, 23 August 2010

Sampling campaign for UK launch of Mountain Dew

Article typeUser Application Article

ID Experiential has been chosen by Britvic to create a nationwide sampling campaign to launch Pepsi's US soft drink brand Mountain Dew in the UK.

News from ID, 23 August 2010

20:20 delivers search services to Surgicare

Article typeUser Application Article

20:20 Media and Analytics has been selected by Surgicare to deliver pay-per-click (PPC) and search engine optimisation (SEO) services to the cosmetic and weight-loss surgery provider.

News from Eulogy, 23 August 2010

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