Week 4 April - 10 April 2010
Showing 1 - 10 of 18 articles
Confirmit adds IVR survey system to platform
Confimit and Square Systems have announced a partnership to offer an enhanced data collection platform to European customers.
News from Confirmit, 9 April 2010
Silverpop Engage 8 includes e-mail marketing
Silverpop has launched Silverpop Engage 8, a digital marketing platform that combines e-mail marketing tools with its marketing automation and lead management applications.
News from Silverpop, 9 April 2010
RO Eye manages Scholl UK affiliate activity
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RO Eye has been appointed by Scholl to run the global shoe and foot care retailer's first UK affiliate marketing campaign with a view to rolling out activity to Europe later in 2010.
News from RO Eye, 9 April 2010
Yudu Smarttabs create extra space for advertising
Yudu Media has launched Smarttabs, a digital publishing solution that creates extra space for advertising or additional content within digital editions.
News from Yudu Media, 9 April 2010
Future appoints Theagency for advertising creative
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Theagency has been appointed by Future to develop creative online and print advertising for several of its key gaming brands.
News from Theagency, 9 April 2010
Jacada improves call-centre customer experience
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Jacada has entered into an agreement with a US-based provider of digital television services to improve the customer experience provided by its call centre agents during the selling cycle.
News from Jacada, 8 April 2010
Ogilvy Action campaign promotes Soflens benefits
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Ogilvy Action has created a European consumer and trade campaign for eye health company Bausch and Lomb to promote its Soflens daily disposable lenses.
News from Ogilvy Action, 8 April 2010
CIM offers free digital training taster sessions
The Chartered Institute of Marketing (CIM) is offering free taster sessions for its digital training and education courses at Internet World 2010 on 27-29 April at London's Earls Court Two.
News from Chartered Institute of Marketing, 8 April 2010
Euro RSCG rolls out Dulux print/TV campaign
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Euro RSCG has created television and print campaigns for Dulux as part of a global campaign that will roll out in a number of markets later this year.
News from Euro RSCG, 8 April 2010
Strategy to increase charity donor contributions
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Summersault Communications has been appointed by Ronald McDonald House Charities to develop a new communications strategy.
News from Summersault Communications, 8 April 2010
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Survey urges transparency in behavioural targeting
Improve Digital research suggests that 62.5 per cent of publishers believe that consumer acceptance of behavioural targeting will be encouraged if companies are open with them about using their data.
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CAM introduces Digital Diplomas at exhibition
The Communication Advertising and Marketing (CAM) Education Foundation is presenting its latest qualifications in digital and interactive marketing at the Internet World exhibition in April 2010.
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