Week 11 October - 17 October 2009

Showing 1 - 10 of 48 articles

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Because roadshow promotes COI pay rights helpline

Article typeUser Application Article

The Central Office of Information (COI) has appointed Because to run a 10-week roadshow for the Department of Business Innovation and Skills promoting the Pay and Work Rights helpline.

News from BEcause Experiential Marketing, 16 October 2009

Voucher Shop launches Spree-flex support package

The Voucher Shop has launched Maintaining Momentum, a marketing communications support package for users of its flexible benefits scheme, Spree-flex.

News from Voucher Shop, 16 October 2009

RPM campaigns promote Hasbro Christmas gifts

Article typeUser Application Article

RPM has been appointed to create two campaigns for Hasbro, which will see digital and experiential teams generate interest for the Cranium board game and Bop It in the run up to Christmas 2009.

News from RPM, 16 October 2009

Read Group launches lead marketing subsidiary

The Read Group has announced the launch of Funnel Lead Marketing.

News from REaD Group, 16 October 2009

Mcap assesses marketing skills and practice

The Institute of Direct Marketing (IDM) has announced the launch of Mcap, a new marketing capabilities service to help maximise return on marketing investment.

News from Institute of Direct Marketing, 16 October 2009

Paper discusses evolution of online advertising

Article typeTechnical Background Article

Emoderation has released a paper that examines the rise of interaction in advertising and its impact on brand reputation.

News from eModeration, 16 October 2009

Emedia offers tips on attention-grabbing articles

Article typeTechnical Background Article

Emedia has considered the writing techniques marketers can utilise in order to produce articles that grab consumer interest.

News from emedia, 16 October 2009

CIM conference focuses on marketing adaptability

Article typeTechnical Background Article

The Chartered Institute of Marketing (CIM) has released a report on its recent annual national conference, which focused on the theme of 'Marketing Adaptability - Survival of the Fittest'.

News from Chartered Institute of Marketing, 16 October 2009

Love2reward showcases reward portfolio at expo

Love2reward is to showcase its staff reward and motivation portfolio at the CIPD Exhibition in Manchester on 17-19 November 2009.

News from Love2reward, 16 October 2009

Hero redesigns Axa insurance website

Article typeUser Application Article

Hero Creative has been appointed to redesign Axa's Contractors' Choice website in order to make it more user-friendly.

News from Hero Creative, 16 October 2009

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