Week 31 May - 6 June 2009
Showing 1 - 10 of 39 articles
Zmags enhances Publicator solution
Zmags has announced enhancements to its Zmags Publicator software-as-a-service (Saas) that help marketers convert print and static documents to interactive format even faster.
News from Z Mags, 5 June 2009
Concentrix CRM improves member engagement
User Application Article
Concentrix has revealed how implementing its customer relationship management (CRM) system has helped British Gymnastics improve its knowledge and understanding of its members.
News from Concentrix, 5 June 2009
Event considers whether marketers over-use e-mail
Revolution Events has announced that the Direct Marketing Association (DMA) is to use Inbox/Outbox 2009 on 16-17 June 2009 in London to debate whether marketers are sending too many e-mails.
News from Revolution Events, 5 June 2009
Aunt Bessie's partners with Couponstar
User Application Article
Aunt Bessie's has partnered with Couponstar to integrate consumer-printed coupons into its online marketing campaigns, as part of a drive to increase consumer awareness and cross-brand consumption.
News from Couponstar, 5 June 2009
Success-as-a-Service offered by Resultancy
Resultancy has announced that it is offering Success-as-a-Service business performance improvement services on a 'no success, no fee' basis.
News from Resultancy, 5 June 2009
SDL Tridion 2009 provides end-to-end solution
SDL Tridion has announced the launch of SDL Tridion 2009, a unified online marketing suite providing a complete end-to-end solution for customer engagement.
News from SDL Tridion, 5 June 2009
CIM survey suggests worst of recession is over
Technical Background Article
The Chartered Institute of Marketing's (CIM) Marketing Trends Survey has revealed that many marketers believe the worst of the recession is over, although the rest of 2009 will remain challenging.
News from Chartered Institute of Marketing, 5 June 2009
Equifax launches B2B data quality audit service
Equifax has launched a free business-to-business (B2B) data quality audit service, giving businesses access to data cleansing and enrichment to improve return on marketing activity.
News from Equifax, 5 June 2009
SDG selects CDMS for searchable virtual catalogues
User Application Article
Shop Direct Group (SDG) has selected CDMS to produce searchable catalogues for its contact centres.
News from CDMS, 5 June 2009
Online display advertising activity increases
Technical Background Article
Nielson has revealed that, despite the wider economic climate, levels of online display advertising activity in the UK during the first third of 2009 are up 21 per cent on the same period during 2008.
News from Nielsen Online, 5 June 2009
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Involution details World Cup promotional clothing
Involution, a supplier of custom embroidered and printed clothing, is offering England-branded baseball caps, t-shirts, polo shirts and footballs to coincide with the 2010 World Cup.
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Azam Marketing - latest company news
15 January 2010 - Azam Marketing has announced the appointment of Parminder Sagoo as affiliate marketing director.
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