Week 17 May - 23 May 2009
Showing 31 - 38 of 38 articles
M and M Direct selects Smartfocus software
User Application Article
Smartfocus has announced that it has been chosen to build a single customer view database by discount fashion and sportswear retailer, M and M Direct.
News from smartFOCUS, 19 May 2009
Beta version of DM3 model launched by Webtrends
Webtrends has made available a beta version of a standardised model for determining how effectively organisations measure and utilise the data generated by their online marketing.
News from WebTrends, 19 May 2009
Research reveals shift in search behaviour
Technical Background Article
Bigmouthmedia statistics have revealed changes in search behaviour as users abandon brand-name searches in favour of a more sophisticated approach to searching for goods and services online.
News from Bigmouthmedia, 19 May 2009
England develops campaign for courses
User Application Article
An Agency Called England has been selected by Canterbury Christ Church University to develop a national advertising campaign to recruit student teachers onto specialist online teaching courses.
News from an agency called england, 18 May 2009
Mobile advertising recall dented by recession
Technical Background Article
The latest quarterly Mobile Advertising Report by Brightkite and Gfk Technology has revealed a decrease in mobile advertising recall in the UK.
News from GfK NOP, 18 May 2009
Maxx and Resonate appointed by government's COI
User Application Article
Maxx Design has announced that it is an approved supplier to the UK government's Central Office of Information's (COI) regional client account team.
News from MAXX Design, 18 May 2009
Advent helps plan Start-a-Heart campaign
User Application Article
Advent Communications PR has created a plan, copywriting, leaflets and posters for the Derek Higgs Start-a-Heart campaign, which aims to introduce more defibrillators into Coventry city centre.
News from Advent Communications PR, 18 May 2009
Paper explains how to maximise event attendance
Technical Background Article
Business Advantage has launched a whitepaper that explains the best ways in which companies can increase attendance at their events.
News from Business Advantage, 18 May 2009
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Experience marketing agency appoints Davies Tanner
Davies Tanner has been appointed by experience marketing agency George P Johnson as its PR agency.
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CIM clinic to share web marketing expertise
The Chartered Institute of Marketing (CIM) has announced a website clinic dedicated to web marketing, set to take place on 22 April 2010 at the Village Hotel in Chilwell.
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