Week 5 October - 11 October 2008

Showing 31 - 33 of 33 articles

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Web coupon effectiveness measurement agreed

Article typeTechnical Background Article

Couponstar has revealed that the coupon industry has come to an agreement on how to accurately measure the effectiveness of internet (printable) coupons.

News from Couponstar, 6 October 2008

Cocktail creates partnerships for travel magazine

Article typeUser Application Article

Cocktail Marketing has created a series of brand affinity partnerships for the 'Sunday Times Travel Magazine'.

News from Cocktail Marketing, 6 October 2008

Lyris video demonstrates analytics importance

Lyris UK has released an online video tutorial that demonstrates the importance of analytics in online marketing.

News from Lyris UK, 6 October 2008

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