Week 21 September - 27 September 2008
Showing 1 - 10 of 34 articles
Data quality vital for transpromo success
Technical Background Article
Dsicmm has urged supermarket loyalty schemes to improve data quality standards to grasp the opportunity to cross-sell additional products by advertising on reward statements.
News from dsicmm, 26 September 2008
Mirage white paper gives conference tips
Technical Background Article
Mirage Events has released a white paper that considers ways that event managers can breathe life into their conferences and explains the advantages of using an outside production agency.
News from Mirage Events, 26 September 2008
Adconion launches online video network
Adconion has expanded its product offering with the launch of an online video network, which offers marketers an additional channel for communicating with their target audiences.
News from Adconion, 26 September 2008
Because appointed to promote minimum wage changes
User Application Article
Because has been appointed by the Central Office of Information to create an experiential campaign to educate employees about the forthcoming increases to the National Minimum Wage.
News from BEcause Experiential Marketing, 26 September 2008
Bango publishes 'Mobile Advertising for Newbies'
Bango has published a 'how to' white paper for agencies and marketers who want to move into mobile advertising, but need advice.
News from Bango, 26 September 2008
Zanox code of conduct marks call to action
Zanox has released a code of conduct for its global affiliate network as an industry measure toward establishing a benchmark for the affiliate marketing sector.
News from zanox, 26 September 2008
Media Initiatives launches Platform V
Media Initiatives Group has launched Platform V, an advertising platform designed to allow advertisers to engage with niche, quality and targeted audiences in a brand-safe environment.
News from Media Initiatives Group, 26 September 2008
Webcertain announces International Search Summit
Webcertain has announced that the International Search Summit will be held at the British Library, London in November.
News from WebCertain, 25 September 2008
Mesh uses Troi to track Oxfam brand performance
User Application Article
Mesh Planning has been appointed to evaluate the integrated nature of Oxfam's latest campaign using its Troi approach following a review of the charity's brand tracking.
News from MESH Planning, 25 September 2008
Ad:Tech London to host Just Content launch
Just Search has announced that it will launch Just Content, a service designed to provide tailored and specific content to increase long tail search traffic, at Ad:Tech 2008 in London.
News from Just Search, 25 September 2008
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Featured articles
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Involution details World Cup promotional clothing
Involution, a supplier of custom embroidered and printed clothing, is offering England-branded baseball caps, t-shirts, polo shirts and footballs to coincide with the 2010 World Cup.
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Azam Marketing - latest company news
15 January 2010 - Azam Marketing has announced the appointment of Parminder Sagoo as affiliate marketing director.
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