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Week 20 April - 26 April 2008

Showing 81 - 83 of 83 articles

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What makes a great planner?

Article typeTechnical Background Article

Tod Norman, senior partner at Watson Phillips Norman, argues that great planners need to be dumb, lazy, uncreative and open to persuasion.

News from Watson Phillips Norman, 21 April 2008

Hasbro gets shot in the arm from i2i

Toy manufacturer Hasbro has appointed i2i for an experiential campaign to promote Nerf Dart Tag, the game where players use Dart Tag blasters to tag opponents with soft Velcro-tipped foam darts.

News from i2i Marketing, 21 April 2008

Human Factors looks to web usability

Elisa del Galdo, chief of technical staff EMEA, Human Factors International, will present the company's structured approach to website design and usability at Internet World 2008.

News from Human Factors International, 21 April 2008

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