News releases on Marketingservicestalk categorised by date
Sunday 17 February
to Saturday 23 February 2008
Free half-day internet marketing seminar
Award-winning internet marketing company I-COM International is holding a free half-day internet marketing seminar that's open to the Manchester business community.
News from I-COM (22 February 2008)
Carrier IQ and Celfinet partner for mobile deal
Mobile service intelligence provider Carrier IQ is using Celfinet's expertise in professional and consultancy services to help European operators maximise mobile service intelligence deployment.
News from Carrier IQ (22 February 2008)
Soya milk brand expands into cafe culture
User Application Article Following the successful introduction of its Healthy Start last year, Soya Health Foods has revamped its core Sunrise soya milk range, one of the UK's longest established soya milk brands.
News from Touchpoint (22 February 2008)
Powernap and save the planet
Put your computer on snooze with this latest promotional idea that will help save the planet - and cut energy bills by up to GBP50 a year.
News from Firebrand Promotions (22 February 2008)
Listening Company to manage Lexus call centres
User Application Article Luxury car brand Lexus has appointed The Listening Company, the UK's fastest-growing call centre, to manage both its inbound and outbound contact centre.
News from Listening Company (22 February 2008)
HoF building for the future
The introduction of two new digital printers for fabric and PVC has significantly increased the production capabilities and turnaround times at HoF Display Solutions.
News from HoF Display Solutions (22 February 2008)
Jetix inks Oxbow deal
Entertainment firm Jetix has signed a partnership with with snow and surf clothing manufacturer Oxbow, according to Licensing.biz..
News from Licensing.biz (22 February 2008)
BPMA initiatives at Promotional Marketing show
The BPMA will be on hand to discuss several new initiatives at The Promotional Marketing Exhibition, on 15-17 April 2008, at Olympia in London
News from BPMA (22 February 2008)
Maximizer CRM 10 enjoys rapid uptake
Maximizer Software, the leading provider of simple, accessible customer relationship management solutions, has announced the successful adoption of Maximizer CRM 10.
News from Maximizer Software (22 February 2008)
Oniya Shapira chooses GMC PrintNet
User Application Article One of the world's largest colour digital print sites - Oniya Shapira in Israel - has installed GMC's PrintNet to provide a single platform for all personalised document applications.
News from GMC Software Technology (22 February 2008)
Ticketmaster affiliate scheme launches on buy.at
Ticketmaster, the world's leading ticketing company, has moved its United Kingdom affiliate programme to the buy.at online affiliate network.
News from buy.at (22 February 2008)
Macdonald Hotels chooses webitpr
Scotland-based hotel group Macdonald Hotels and Resorts has chosen online distribution company webitpr to handle its online news release distribution and monitoring activity.
News from webitpr (22 February 2008)
Cats Protection extends taxi ads
User Application Article Feline welfare charity Cats Protection has extended its nationwide taxi advertising campaign with Cabvert Media for 2008.
News from Cabvert Media (22 February 2008)
University challenge following new business win
Public relations consultancy Trimedia, has been appointed by Keele University, the UK's largest campus university, following a three-way competitive pitch, beating Pazang and Cognition PR.
News from Trimedia (22 February 2008)
FileMaker 9 products now compatible with Leopard
FileMaker has released downloadable updates to make FileMaker Pro 9, FileMaker Pro 9 Advanced, FileMaker Server 9 and FileMaker Server 9 Advanced compatible with Mac OS X 10.5 (Leopard).
News from Cruse Control (22 February 2008)
Not just another brick in the wall
Surface View has announced the first product in the UK that can create bespoke murals suitable for internal and external brick work.
News from Surface View (21 February 2008)
Cocktail creates Yamaha partnership for LOVEFiLM
User Application Article Cocktail Marketing has created a marketing partnership for LOVEFiLM, the online DVD rental and movie download company, with Yamaha's range of Digital Sound Projectors.
News from Cocktail Marketing (21 February 2008)
Enthusiasm for low-value coupons increases
Technical Background Article Consumers have their price when it comes to what they believe to be an acceptable incentive - but, surprisingly, that price is dropping, according to research.
News from CCB fast.MAP (21 February 2008)
Fred Olsen Cruise Lines brings Pod1 on board
User Application Article Independent creative digital agency Pod1 has redesigned and developed the current website for Fred Olsen Cruise Lines (FOCL).
News from Pod1 (21 February 2008)
Performance Products picks I-COM International
I-COM International has won search engine optimisation and pay-per-click advertising contracts from Performance Products, to promote a satellite navigation system for bus and truck drivers.
News from I-COM (21 February 2008)
Research reveals retail use of affiliate marketing
Technical Background Article The retail industry is increasingly investing in affiliate marketing and sees it as a cost-effective marketing channel, according to research from E-consultancy.
News from buy.at (21 February 2008)
Fig Tree updates 1st Class Celebrations list
The 1st Class Celebrations list has been updated and now offers more than 25,000 0-12 month buyers.
News from Fig Tree DM (21 February 2008)
DoubleClick launches DART Natural Search
DoubleClick, a provider of digital advertising technologies and services, has announced the launch of DART Natural Search in Europe.
News from DoubleClick (21 February 2008)
Ebookers signs with AffiliateFuture
Online travel agency ebookers, one of the biggest names in travel on the web and part of the Travelport group, has signed up with AffiliateFuture.
News from IBG (21 February 2008)
Virtual-world identities bring real-world insight
Companies risk lacking valuable customer insight by failing to collect feedback in online communities, warns predictive analytics software provider SPSS.
News from SPSS (21 February 2008)
Alterian Announces Partnership with David Shepard
Alterian has launched a new initiative in North America to make its award-winning software available to marketers who prefer on-premise instead of hosted database solutions.
News from Alterian (21 February 2008)
Mandmdirect makes Sunday Times Buyout Track 100
Mandmdirect.com, the online and mail order retailer of discounted lifestyle, fashion and sports apparel and footwear, has been placed second in the 2008 Sunday Times Deloitte Buyout Track 100.
News from mandmdirect.com (21 February 2008)
Ramblers Association in step with Spencer du Bois
The Ramblers' Association, Britain's biggest walking organisation, has appointed not-for-profit branding experts Spencer du Bois to review its brand positioning and corporate identity.
News from Spencer Du Bois (21 February 2008)
Terry Nagi brings print sales workshops to UK
Terry Nagi's highly acclaimed print sales workshops, ROI Selling and Selling Print at the Director Level, will be held in London on 22 and 23 April 2008 and Birmingham on 29 and 30 April.
News from Cavendish (21 February 2008)
Bmi chooses Gift Voucher Shop for crew incentive
User Application Article Award-winning airline bmi is the latest in a long line of market-leaders to appoint The Gift Voucher Shop.
News from Gift Voucher Shop (21 February 2008)
NSN reseller agreement brings Airwide to du
Mobile messaging provider Airwide Solutions has signed a global reseller agreement with Nokia Siemens Networks, with du, the UEA Telecommunications Service Provider, the first customer.
News from Airwide Solutions (21 February 2008)
Go releases two updated catalogue buyers' lists
Look Again, the catalogue for fashion-conscious buyers, and fashion and home catalogue Kaleidoscope are releasing updated lists through Go Direct Marketing.
News from Go Direct Marketing (21 February 2008)
IGA Worldwide partners with id Software
In-game advertising network IGA Worldwide has partnered with id Software to manage all advertising, sponsorship and creative branding opportunities in the forthcoming Quake Live website.
News from IGA Worldwide (21 February 2008)
IDM introduces guru sessions at IDMF
The Institute of Direct Marketing is this year adding three high-profile guru sessions to its ever-popular Academy programme at the International Direct Marketing Fair.
News from Institute of Direct Marketing (21 February 2008)
EMS measures up for third year with Diabetes UK
Diabetes UK has re-appointed Event Marketing Solutions to provide expertise in mobile unit management for the charity's awareness-raising Roadshow for the third successive year.
News from Event Marketing Solutions (21 February 2008)
M T Media and Fluent explore telecom deal
M T Media, owner of Whats Local magazine, and business telecom provider numbers4life are close to agreeing a deal with The Fluent Group for telecom services.
News from MT Media (20 February 2008)
Email Reaction partners with Brandmail Solutions
Email Reaction, a specialist in enabling online customer communications, has partnered with global email authentication and branding company Brandmail Solutions.
News from Email Reaction (20 February 2008)
Content Author creates eye-catching transpromo
Group 1 Software has introduced Content Author, an extension of its DOC1 Series 5 document composition solution, which enables the creation of intelligent and eye-catching transpromotional messages.
News from Pitney Bowes Group 1 Software (20 February 2008)
CMW Interactive designs Arts Council intranet
CMW Interactive has designed a high-quality, user-friendly interface for the Arts Council's new intranet, called 'One Place',
News from Clark McKay and Walpole (20 February 2008)
Enable Interactive raises awareness with War Child
User Application Article War Child, a charity that works with children from war-torn countries such as Iraq, teamed up with Enable Interactive to create a website to communicate digitally with 16-24-year-olds.
News from Enable Interactive (20 February 2008)
Email marketing software reduces sales cycle
User Application Article Recruitment and training consultancy Innergy is using NewZapp to drastically reduce its sales cycle and replace cold calling with "warm calling".
News from NewZapp Email Marketing (20 February 2008)
Vignette extends web experience management
Vignette has announced a series of new and enhanced products that will be released as part of its Web Experience Platform to help organisations deliver superior online experiences.
News from Vignette UK (20 February 2008)
Consumers throw away unpersonalised mail
Technical Background Article People's biggest motivation for opening and reading a direct mail piece - that it's from a brand known to the recipient - has remained in poll position for three years, according to research.
News from CCB fast.MAP (20 February 2008)
Brand Licensing Europe pulls in new exhibitors
The very real business potential of exhibiting at Brand Licensing Europe, which takes place at Olympia on 1-2 October, is continuing to pull in many new exhibitors.
News from Advanstar: Brand Licensing Europe (20 February 2008)
Eye-tracking technology optimises web design
A new venture from MBAs at Said Business School, University of Oxford, optimises webpage and email design using state of the art eye-tracking technology.
News from Realeyes Data Services (20 February 2008)
BEcause tours universities to build student vote
The Electoral Commission has appointed BEcause Experiential Marketing to roll out a national face-to-face campaign to increase voter registration among students in the UK.
News from BEcause Experiential Marketing (20 February 2008)
Airwide Solutions predicts mobile messaging trends
Technical Background Article Mobile messaging provider Airwide Solutions has presented the results of a global report into mobile messaging trends at a roundtable event at Mobile World Congress in Barcelona.
News from Airwide Solutions (20 February 2008)
ProtoCall One delivers healthy results
ProtoCall One, the leading Genesys contact-centre solutions and consultancy provider, has announced its preliminary financial results for the year to 31 December 2007.
News from ProtoCall One (20 February 2008)
Findel adopts Mercado's online searchandising
User Application Article Findel, supplier of merchandise to the home shopping, education and health sectors, has chosen Mercado's searchandising solutions to strengthen online sales for its home shopping division.
News from Mercado Software (20 February 2008)
Cheapflights sites achieve record January traffic
Internet media travel company Cheapflights has achieved record monthly traffic in the key month of January this year.
News from Cheapflights (with Howzat media and dohop.com) (20 February 2008)
Bordeaux comes to Seatrade in Miami
Bordeaux is renowned worldwide for its wines, but this celebrated historic beauty of southwest France has even more to offer thanks to a recent revamping of the city.
News from Chambre de Commerce et d'Industrie de Bordeaux (20 February 2008)
Th1ng's Sylvain Chomet pumps up Kwik Fit ad
Acclaimed caricaturist and Oscar nominee Sylvain Chomet has created a TV commercial for Kwik Fit featuring the company's latest tyre promotion.
News from Th1ng (19 February 2008)
Challenges for nation's health revealed
Technical Background Article CACI analysis has highlighted areas of the country most likely to face growing health problems and offers insight into where resource should be focused.
News from CACI (19 February 2008)
Sales and marketing advice forum launches
Free marketing and sales advice website salesandmarketingforums.co.uk is officially launching, having had a successful beta testing period.
News from salesandmarketingforums.co.uk (19 February 2008)
BBC, MySpace, ITV and Intel join Internet World
Internet World, the business internet and digital marketing event, has announced its speaker line-up for 2008, including representatives from some of the biggest brands in the business.
News from CMPi (CMP Information) (19 February 2008)
Live event marketing toplines 2008 budgets
Findings by US-based MarketingProfs and Forrester Research confirm the continuing escalation of focus on 'new media' by B2B marketers, with live event marketing hot on its heels.
News from Events Industry Alliance (19 February 2008)
Electro Kabuki takes a bow
Magnet Schultz, manufacturer of the highly acclaimed Electro Kabuki drop system, has won the Innovation Award at The Event Show.
News from Magnet Schultz (19 February 2008)
A decade of corporate anniversaries
Businesses are in the midst of a decade of corporate anniversaries with around 18,000 anniversaries being celebrated across Europe by 2010 and around GBP1 billion being spent.
News from Whittlebury Hall Hotel (19 February 2008)
Twentysix Leeds launches Johnston campaign
Twentysix Leeds is to launch a GBP1.2m integrated, multichannel campaign for Johnston Press' key regions' Property Today and Motors Today to encourage traffic, build awareness and create impact.
News from Twentysix (London and Leeds) (19 February 2008)
Say Communications wins Clicks2Customers
Say Communications (formerly Euro PR) has been appointed by Click2Customers, the South African paid search marketing specialist, to launch the company into the UK market.
News from Say (18 February 2008)
Tipped.co.uk expands service into new sectors
In the busy local search/review arena, traffic to www.tipped.co.uk is growing by 40 per cent per month, and new functionality is making the site more fun and more useful than ever before.
News from Tipped.co.uk (18 February 2008)
Emedia marketing targets affluent professionals
Emedia is pushing the boundaries of business to business marketing by creating what, in fact, could be called business to 'business consumer' marketing.
News from emedia (18 February 2008)
Kae: marketing intelligence expands into Asia
London-based strategic marketing consultancy kae: marketing intelligence has opened two new offices in Shanghai and Singapore.
News from kae: marketing intelligence (18 February 2008)
Emotionally charged technology launched in UK
The world's first technology to measure emotion, Emotion Tool, launched in UK on 14 February 2008.
News from User Vision (18 February 2008)
Midlands seminar lifts lid on social media
Midlands marketers who want to find out more about how Web 2.0 is reshaping the world of corporate reputation management will find a forthcoming CIM seminar unmissable.
News from Freestyle interactive (18 February 2008)
EIA comment on FutureWatch 2008 report
Meetings professionals expect healthy attendance and budget increases in the coming year, despite general pessimism over global economic performance, according to FutureWatch 2008.
News from Events Industry Alliance (18 February 2008)
Something moving and stirring at Cedar
Customer publisher Cedar is moving offices, changing its brand identity and launching a new challenge to the magazine and web content business.
News from Cedar Communications (18 February 2008)
Bottles, bamboo and a drop of milk
Lanyards can now be made of virtually anything recyclable and sustainable.
News from Firebrand Promotions (18 February 2008)
Total number of news releases published during the week: 68
News releases from 2008 2007 2006
