News releases on Marketingservicestalk categorised by date
Sunday 20 January
to Saturday 26 January 2008
The Mall appoints Cocktail as partnership agency
Cocktail Marketing has been appointed by The Mall, the UK's leading community shopping centre brand, to create brand loyalty partnerships to reward loyalty and drive sales.
News from Cocktail Marketing (25 January 2008)
Web-based creative solution for franchise groups
ArchimedesVM is an online template-based system that allows customisation of marketing materials by authorised users, and the good news is that it's all up and running.
News from WBH Virtual Marketing (25 January 2008)
Halls host diverse award ceremonies
User Application Article The Royal Horticultural Halls and Conference Centre has recently hosted the Autocar Awards, The Sustainable Building Services Awards and the prestigious 2007 British Fashion Awards.
News from Royal Horticultural Halls and Conference Centre (25 January 2008)
Readers Union chooses Priam
Readers Union has decided to replace its existing systems with Priam, the complete multichannel business system that controls all aspects of your business.
News from Priam Software (25 January 2008)
Vodafone to use Omniture behavioural targeting
User Application Article Onsite behavioural targeting from Omniture, a leading provider of online business optimisation software, is being implemented by Vodafone UK.
News from Omniture (25 January 2008)
Health and Safety Executive picks WPN for DM
DM specialist Watson Phillips Norman has been appointed by the Health and Safety Executive to handle its direct marketing activity, following a competitive pitch managed by the COI.
News from Watson Phillips Norman (25 January 2008)
Code Computerlove drives Lex digital rebrand
Manchester digital agency Code Computerlove has redesigned two websites for market-leading contract hire company Lex.
News from Code Computerlove (25 January 2008)
DOC1 5.4 improves document composition
DOC1 5.4 from Pitney Bowes' Group 1 Software delivers powerful new document composition capabilities.
News from Pitney Bowes Group 1 Software (25 January 2008)
Survey shows continued growth of loyalty schemes
Technical Background Article The number of loyalty schemes operating in the UK has increased two and a half times in the past ten years according to new research by GI Insight.
News from GI Insight (25 January 2008)
Younger workers have better relationships at work
As Valentine's Day approaches, Maritz, the performance improvement company, reveals that the majority of workers in the UK enjoy close relationships at work.
News from Maritz (25 January 2008)
Renowned speaker to address marketing event
John Elkington, a world authority on issues of corporate responsibility and sustainability, is to be the keynote speaker at this year's South West Marketing Forum.
News from Chartered Institute of Marketing (25 January 2008)
Record deal for Commonwealth Games TV rights
Award-winning sports agency Fast Track has completed a record-breaking marketing deal to deliver exclusive broadcast rights on behalf of the Delhi 2010 Commonwealth Games.
News from Fast Track (25 January 2008)
DeviDoll.com goes carbon neutral
DeviDoll.com has teamed up with Carbon Clear to cancel its carbon emissions in an effort to help combat climate change.
News from DeviDoll.com (25 January 2008)
Dsicmm Group acquires K2
Dsicmm Group has announced the acquisition of Manchester-based multimedia communications company K2 Group, which employs 300 staff and has revenues of over GBP30 million.
News from dsicmm (25 January 2008)
Middle East success for hi-tech Parker roadshow
User Application Article A major international roadshow for leading global instrumentation manufacturer Parker Hannifin is nearing the end of its successful Middle Eastern leg.
News from Event Marketing Solutions (24 January 2008)
Consolidation extends POP and display capability
Point of purchase and retail display specialists SDI Displays and Vivid Retail, both part of the AAC Group, have been merged into a single company, SDI Displays .
News from SDI Displays (24 January 2008)
Asda and gratterpalm cosy up for Valentine's Day
User Application Article With Valentine's Day fast approaching, Asda is launching its 2008 campaign to appeal to love-struck men and women of all ages.
News from gratterpalm (24 January 2008)
Neville Brody to Design DandAD Annual 2008
Neville Brody's Research Studios will design the DandAD Annual 2008, the definitive global record of the best work in advertising and design.
News from Research Studios (24 January 2008)
Cancer Research selects Drive for pop auction
User Application Article Cancer Research UK's annual fundraising celebrity charity event, featuring an auction of pop art and memorabilia, has appointed Drive Productions for a third year in a row.
News from Drive Productions (24 January 2008)
Andromeda unveils mobile food ordering applet
Delivery EPOS system provider Andromeda has launched a fully integrated mobile phone ordering applet for food delivery, OrderAnywhere, developed in partnership with Opiah.
News from Andromeda (24 January 2008)
Names added for French homewares mailing list
Following a buoyant festive period, the mail-order database for Dibor, which offers French style for the home, has been refreshed to include nearly 5,000 new names.
News from Lloyd James Group (24 January 2008)
Badly served Britain votes with its feet
Technical Background Article We're only weeks into the new year but already signs are showing that 2008 will finally be the year consumers give shoddy customer service the boot, according to ABa Quality Monitoring.
News from ABa Quality Monitoring (24 January 2008)
Affiliate marketing experiences dramatic growth
Technical Background Article Affiliate marketing is experiencing dramatic growth in the UK, according to figures out today from E-consultancy, whose buyer's guide reveals a GBP3billion industry.
News from buy.at (24 January 2008)
Event Synergies lead to IPIA and Touchstone plan
The Independent Print Industries Association and Touchstone Exhibitions have announced that Print for Business Exhibition and the National Incentive Show will be co-located this year.
News from Touchstone Exhibitions (24 January 2008)
Collaboration brings enhanced digital signage
Garland Partners showcases Remote Media's signagelive web-based digital signage platforms with Teracue's real-time MPEG-2/H.264 encoders and DVB videogateways.
News from Remote Media | signagelive (24 January 2008)
What does the future of online retailing hold?
IMRG, eDigitalResearch and Teleperformance are holding a free seminar to discuss the future of online retailing with limited places on 6 March 2008.
News from IMRG (23 January 2008)
Alterian enters Enterprise Marketing Report
Alterian, an enterprise marketing platform provider, was among the eight companies that qualified to participate in the January 2008 Forrester Wave: Enterprise Marketing Platforms, Q1 2008.
News from Alterian (23 January 2008)
SetYourRate.com launches as services marketplace
SetYourRate.com is a new website that enables individuals and small businesses in the UK to buy and sell services.
News from SetYourRate.com (23 January 2008)
CIM AGM delegates elect new chairman
At The Chartered Institute of Marketing's AGM meeting, held at its Moor Hall offices last week, Chris Lenton was elected as The Institute's new Chairman and takes up the two-year role immediately.
News from Chartered Institute of Marketing (23 January 2008)
Two-thirds of marketing spend wasted, says report
Technical Background Article Some 65 per cent of all marketing spend in 2007 had no effect on consumers, according to The Fournaise Marketing Group's 2007 Global Marketing Effectiveness Report.
News from Fournaise Marketing Group (23 January 2008)
Trimedia to help launch Newsflash CodeX service
Ether-ray, the creator of Newsflash, the highly acclaimed media management suite for PR and communications professionals in the UK, has appointed Trimedia to launch its Newsflash CodeX service.
News from Trimedia (23 January 2008)
Adding value to UK engineering innovation
Launched in 2007, NDO Consultants has already proved to be an expert in engineering business.
News from NDO Consultants (23 January 2008)
IMImobile unveils integrated mobile ad platform
IMImobile, the global provider of value-added services to mobile telecoms operators and content owners, has commenced pre-launch trials of its Ad-Ring mobile advertisement platform.
News from IMImobile (23 January 2008)
Gruner + Jahr chooses Brightcove for online video
User Application Article Brightcove, the internet TV platform, has announced its first major media customer in Germany, Gruner + Jahr, Europe's largest magazine publisher.
News from Brightcove (23 January 2008)
Online market for ad space buyers and sellers
One of the leading online marketplaces for the advertising industry has been rebuilt and boasts a series of new services and relevant functionality.
News from Admedia Solutions (23 January 2008)
Maximise opportunities to ride out storm
Many economists are predicting a slowdown for the UK economy in 2008 so sensible businesses are looking at how to maximise opportunities and ride out any potential flat periods.
News from Eyes Wide Open Communications (23 January 2008)
Utopia launches guaranteed packages for SMEs
Utopia Web Solutions is an internet marketing and SEO services company that has proven successes in online marketing via search engine optimisation and search engine marketing services.
News from Utopia Web Solutions (23 January 2008)
Intellitracker Enterprise redefines web analytics
Revolutionary all-new version of Intellitracker Enterprise will redefine web analytics at Technology for Marketing and Advertising on 12-13 February 2008.
News from Intellitracker (22 January 2008)
Knifedge creates films for Holocaust Memorial Day
Creative network Knifedge has produced a series of hard-hitting short films to mark this year's Holocaust Memorial Day on 27 January 2008.
News from Knifedge Creative Network (22 January 2008)
Mediaburst delivers Kellogg's Zookeeper promotion
Mobile marketing leader Mediaburst has again partnered with Blue Chip Marketing of Manchester to deliver what's expected to be one of the largest in-store promotions of 2008.
News from Mediaburst (22 January 2008)
Most effective single day's selling of the year
Some of the top names within the world of retail display came together on 16 January for the annual Meet the Buyer event organised by the Shop and Display Equipment Association (sdea).
News from Shop and Display Equipment Association (22 January 2008)
Display tape holds fast in Germany
User Application Article A high-performance double-sided PET adhesive tape developed by tesa has proven itself in a demanding application securing rigid PVC plastic film profiles to foam centred display board.
News from tesa UK (22 January 2008)
Allies offers prize draw at TFMandA show
Allies Computing will offer a prize of a GBP100 voucher for an experience day of your choice, live demonstrations of PostCoder addressing software and product discount vouchers.
News from Allies Computing (22 January 2008)
Traditional Garden and Country Home list on offer
Popular mail-order company Traditional Garden and Country Home is releasing its updated list of nearly 300,000 names through Go Direct Marketing.
News from Go Direct Marketing (22 January 2008)
National Gallery enters licensing arena
A new collection of licensed National Gallery Box Prints will be showcased by King and McGaw at next month's Spring Fair in Birmingham, reports Licensing.biz.
News from Licensing.biz (22 January 2008)
WIN acquires Pocket Group
WIN, innovator in interactive mobile entertainment and information, has bought mobile entertainment and music specialist Pocket Group.
News from WIN (22 January 2008)
Xmas 08 set to raise records for online shopping
Technical Background Article E-tailers enjoyed a record-breaking rise in Christmas shopping online last year, according to the latest figures from the IMRG, which revealed a GBP15.2 billion spend.
News from Logan Tod (22 January 2008)
XLeague.TV agrees content deal with MavTV
Portland Media's eSports channel XLeague.TV is joining forces with US male-oriented lifestyle channel MavTV in a content deal that sees XLeague.TV become the UK's only gaming-oriented channel.
News from XLeague.TV (22 January 2008)
WPN creates hard-hitting cancer campaign
Direct marketing specialist Watson Phillips Norman (WPN) has created a new DRTV campaign for Cancer Research UK, the leading funder of cancer research in this country.
News from Watson Phillips Norman (21 January 2008)
Relevant Traffic delivers search marketing audit
Relevant Traffic Europe, a pan-European full-service search engine marketing firm, is the first organisation globally to audit its search marketing to independent, industry agreed standards.
News from Relevant Traffic (21 January 2008)
Code makes top ten digital agencies
In addition to being appointed as the digital partner for Crown Paints and PZ Cussons, Code has been named in Revolution magazine's top 10 digital agencies in the UK.
News from Code Computerlove (21 January 2008)
Leekes boosts in-store spend with Discover
UK independent retailer Leekes is rewarding customers spending GBP1,000 or more in any of its department stores with a voucher offering two return European flights.
News from Landround (21 January 2008)
Fastener Fair Coventry gathers pace
Companies from every part of the fastener and fixings sector have signed up to exhibit at the UK and Ireland exhibition, as well as to attend the hugely popular Gala Dinner.
News from Copestone Copywriters for Fastener Fair (21 January 2008)
Acorne adds eXhilaration to portfolio
Acorne has announced the acquisition of the eXhilaration business from the lastminute.com group.
News from Virgin Experience Days (21 January 2008)
Apprentice Campbell to present Enterprise Award
Tim Campbell, winner of the first series of the BBC's The Apprentice and founder of The Bright Ideas Trust, is to present an award at the 2008 UK Enterprise Support Awards.
News from SFEDI (21 January 2008)
Improved email previews and content checks
Enhancements to Communicator's Content Checker enable clients to review email spam scores across five European languages and preview their emails with images either enabled or disabled.
News from Communicator Corp (21 January 2008)
Feel "The Marketing Experience" in Earls Court
The CIM has prepared a range of training course tasters at its 'Marketing Experience' during this year's Technology For Marketing and Advertising event on 12 and 13 February.
News from Chartered Institute of Marketing (21 January 2008)
EpiCentre set to transform contact centre industry
The Listening Company has launched EpiCentre, its ground-breaking customer and prospect management software, which is set to transform the contact centre industry.
News from Listening Company (21 January 2008)
Horse Show moves in leaps and bounds with PRG
User Application Article PRG Europe has once again supplied lighting, control, power and distribution for the London International Horse Show at Olympia.
News from PRG Europe (21 January 2008)
Underground Toys grabs Heroes licence
Licensing.biz's Samantha Loveday reports on the exclusive UK licensee for the hit BBC sci-fi drama.
News from Licensing.biz (21 January 2008)
Weight Watchers foods hit the road
User Application Article Weight Watchers food range, the UK's 14th largest grocery brand, is launching an eight-week roadshow through brand experience agency i2i Marketing.
News from i2i Marketing (21 January 2008)
Digital comms specialist Communicator Corp
Communicator Corp is a leading digital communications specialist combining expert knowledge and consultancy with a powerful on-demand digital communications platform, Communicator.
News from Communicator Corp (21 January 2008)
Total number of news releases published during the week: 62
News releases from 2008 2007 2006

