News releases on Marketingservicestalk categorised by date
Sunday 18 November
to Saturday 24 November 2007
Capscan boosts BBC Magazines ad booking bureau
User Application Article BBC Magazines is using Capscan's Matchcode Commercial during the advertisement booking process to validate business customer address data.
News from Capscan (23 November 2007)
Boots wins top customer publishing accolade
Boots' customer title Parenting Club Magazine picked up the hotly contested Customer Publishing Solution of the Year at the Association of Publishing Agencies' Customer Publishing Awards 2007.
News from APA (Association of Publishing Agencies) (23 November 2007)
Haven Holidays delivers personal service with SAS
Haven Holidays has chosen SAS, the market leader in the new generation of enterprise intelligence software and services, to provide a complete marketing automation solution.
News from SAS (23 November 2007)
SalesFlow steers towards increased productivity
User Application Article A leading supplier of computer and numerical controlled tools is driving productivity levels higher by prioritising improving relationships with new and established clients.
News from Sawfish Software (23 November 2007)
Frost and Sullivan hosts Excellence Awards
Frost and Sullivan will honour industry leaders for their exceptional performance at The Excellence Awards Banquet on Tuesday, 4 December at the Guoman Cumberland Hotel in London.
News from Frost and Sullivan (23 November 2007)
New Line adds more partners
Forthcoming movies Inkheart and Journey to the Centre of the Earth 3D have secured a number of licensing deals.
News from Licensing.biz (23 November 2007)
Gallo in art-themed push through BEcause
Wine maker Gallo Family Vineyards introduced its 'Turning Leaf' variety of fine wines to art-lovers at the recent Affordable Art Fair in Battersea in a campaign created by BEcause.
News from BEcause Experiential Marketing (23 November 2007)
Vonage recreates in-store shopping online
Vonage UK, the pioneering low-cost internet phone company, has signed a deal with US chatCommerce expert inQ to create a high-quality in-store shopping experience online and boost sales.
News from Vonage (23 November 2007)
Integrating email marketing and event management
CommuniGator, a leading email marketing software provider, has announced the release of its event management module GatorMail.
News from CommuniGator (23 November 2007)
Samaritans is given a Hollywood helping hand
Samaritans is linking exclusively with Universal Pictures to make Frank Capra's 1946 classic 'It's a Wonderful Life' a must-have charity gift this Christmas.
News from Samaritans (23 November 2007)
Marketers challenged to consider environment
A leading print and direct mail specialist is challenging the marketing industry to communicate responsibly with customers and think about the environment when planning campaigns.
News from Communisis (23 November 2007)
European Court ruling helps cross-border mail
Technical Background Article On 15 November 2007, the European Court of Justice issued a ruling about the interpretation of the EU regulation that allows Posts to keep international mail under their monopoly.
News from Spring Global Mail (23 November 2007)
Jaguar Cars Tops UK Online Experience Survey
Jaguar's online presence has been rated as the best for the consumer goods manufacturing sector, according to strategic interactive agency Blast Radius' Best UK Online Experience survey 2007.
News from Blast Radius (23 November 2007)
Buy.at links up with WAYN for web 2.0 shopping
Buy.at, the independent affiliate network, is working with Where Are You Now?, the travel and lifestyle social networking site, to offer consumers a way to make money from social networking.
News from buy.at (23 November 2007)
TAAP aids Renault experiential campaign
Renault used the real-time OnTAAP Data Capture product on cellular connected PDAs to collect and fulfil brochure and test drive requests instantly for prospective customers of its Twingo car.
News from TAAP (22 November 2007)
Top tips for Christmas packaging
Technical Background Article Brand packaging expert Howard Wright from Touchpoint has put together five top tips on getting Christmas packaging right, if not this year then next.
News from Touchpoint (22 November 2007)
Airwide Solutions extends reach in Latin America
Airwide Solutions, the provider of next-generation mobile messaging infrastructure and applications, has entered into an agreement with American Telecommunication Holdings.
News from Airwide Solutions (22 November 2007)
Gyro International broadens global presence
Europe's leading integrated communications agency Gyro International is aggressively expanding its global offering in November by opening new standalone offices in Dubai and Madrid.
News from Gyro International (22 November 2007)
Clock ticks on Freelancer of the Year entries
Time is running out fast for nominations for Xchangeteam's Freelancer of the Year, which has a closing date of 3 December.
News from Xchangeteam (22 November 2007)
Fair Investment supports green energy rating plan
Selecting a green energy tariff could soon be much simpler thanks to a new ratings scheme proposed by energy regulator Ofgem.
News from Fair Investment Company (22 November 2007)
Cannes Lions invites visitors via Lyris
User Application Article Cannes Lions, the largest advertising festival in the world, used ListManager from Lyris UK to help drive registrations for the event, which recorded its highest ever attendance in 2007.
News from Lyris UK (22 November 2007)
Online Travel Masterclass sets 2008 agenda
This week's Travel Masterclass event, hosted by AffiliateFuture, the content-rich affiliate network, established the agenda for 2008 for the UK's online travel marketing sector.
News from IBG (22 November 2007)
Sledge joins Photon UK
As part of its drive to become the UK's leading brand experience agency, Sledge has been acquired by Photon UK - the specialist marketing services company.
News from Sledge (22 November 2007)
LA Fitness appoints gratterpalm
Health and fitness chain LA Fitness has appointed gratterpalm, the leading independent retail marketing agency, as its below-the-line agency.
News from gratterpalm (22 November 2007)
GMG launches The Pink Peacock.com
The Pink Peacock.com, the newest ultimate gay social community, has appointed Graffiti to launch and boost its online customer acquisition programme.
News from Go Media Group Ltd (22 November 2007)
Peter House is coolest place in Manchester
The IoD Hub conference centre at Stonemartin's Manchester building, Peter House, has been voted the fifth coolest venue for small meetings in the UK at the COOL Venue Awards.
News from Stonemartin (22 November 2007)
Sunbelt helps achieve dreams
The world's largest business broker, Sunbelt, helps hundreds of business people everyday by selling privately owned businesses on a no sale, no fee basis.
News from Sunbelt Business Brokers (22 November 2007)
PR agency builds its portfolio
Award-winning public relations agency BCS is building on its impressive portfolio of clients with another account win in the construction sector.
News from BCS (22 November 2007)
Directory lists carbon offset providers
Black Pig, the award-winning full service creative agency, has launched OurCarbonNation.com, an intuitive online directory of carbon offset providers which makes selecting a supplier easy.
News from Black Pig (22 November 2007)
Marketer calls for honesty
From faked phone-ins to doctored documentaries, tinkering with the truth happens every day, so award-winning marketer Tamara Gillan is mounting a campaign for a National Tell The Truth Day.
News from SPF 15 (22 November 2007)
Research Studios designs French retail debut
Neville Brody's Research Studios has created a unique store design for the first Merrell store to be opened in France.
News from Research Studios (22 November 2007)
RightNow Technologies updates CRM product
RightNow Technologies has introduced RightNow November 07, the latest release of its enterprise-class, on demand customer relationship management (CRM) solution.
News from RightNow (21 November 2007)
Marketing research techniques to boost profits
Guerrilla Marketing Research, published by Kogan Page, explains why small and medium-sized businesses can benefit from conducting focus groups and surveys.
News from Kogan Page (21 November 2007)
Chocolatier reveals new range
Looking to woo prospects, existing customers and staff? Then look no further than the new range from House of Sarunds, the leading continental chocolate and confectionery supplier.
News from House of Sarunds (21 November 2007)
Financial firms wake up to content optimisation
Comparethemarket.com and three other major online insurance brands have enlisted Maxymiser's content intelligence for a comprehensive programme of optimisation.
News from Maxymiser (21 November 2007)
E-commerce sites win customers' trust
IMRG has released the results of its e-Customer Service Index (e-CSI) - the key industry indicator and benchmark of e-retail customer satisfaction.
News from IMRG (21 November 2007)
Open Eye Marketing merges with E-Unique
Pay per click services agency Open Eye Marketing has merged with web development and SEO company E-Unique to form Open Eye Solutions.
News from Open Eye Marketing (21 November 2007)
Barratt Homes redevelops online profile
Full service digital agency twentysix London has delivered Britain's best-known house builder Barratt Developments a customer-focused website that offers better functionality and usability.
News from Twentysix (London and Leeds) (21 November 2007)
Bright future for Yorkshire BS partnership
A Sheffield finance company has secured a partnership with one of Britain's largest and most successful building societies.
News from Bright Finance (21 November 2007)
Concep launches automated database updates
Concep has launched cMap, a data management application that enables automated records updating by integrating seamlessly with the LexisNexis InterAction CRM system.
News from Concep (21 November 2007)
Valassis hosts Scanning Ahead conference
Valassis has hosted its Scanning Ahead conference to address promotional effectiveness at the British Academy of Film and Television Arts, London.
News from Valassis (21 November 2007)
Online store to boost sales for SMEs
Thousands of smaller companies are missing out on potential online sales because they do not have the facilities to sell their products over the web.
News from Business Consort (21 November 2007)
B2B social networking now only a click away
Social networking sites have united people across the globe - now companies will be able to tap into this phenomenon with their own business networking forums.
News from Aurora Marketing (21 November 2007)
Anti-Vandal switches offer increased security
New anti-vandal push button switches form the centrepiece of an extensive range of new metal push button controls introduced by Eledis, extending the vendor's reputation for affordable quality.
News from Eledis (21 November 2007)
British Airways relaunches High Life Shop website
Customer publisher Cedar Communications in partnership with web agency Reactive have relaunched British Airways' premier gift portal highlifeshop.com to make it even more user friendly.
News from Cedar Communications (21 November 2007)
HSBC sponsors British Lions South Africa tour
HSBC will be the Principal Partner to the British and Irish Lions tour to South Africa in 2009.
News from Fast Track (21 November 2007)
Marketers back all-media junk food codes
Three-quarters of Britain's marketers believe that the recent voluntary codes change prohibiting TV advertising of junk food to children should be extended across all media.
News from Chartered Institute of Marketing (21 November 2007)
Motivcom acquires Protravel and Protravel TB
Motivcom, a leading marketing services group providing incentive and motivation services, has completed the acquisition of Protravel and Protravel TB.
News from Motivcom (21 November 2007)
UK pensions head for crisis point
Almost half of adults aged 55-64 have no financial arrangements in place for when they retire - despite the fact that 86 per cent of them believe the state pension will not support them.
News from TNS Global (21 November 2007)
TAAP Data Strategy Award Winners 2007
TAAP would like to thank Car Crash Line Group for its faith and belief in our Mobile Information Productions.
News from TAAP (20 November 2007)
National Gallery looks to licensing
Samantha Loveday of Licensing.biz reports that the unique assets of the gallery's art and design collection are to be unlocked with new merchandise for the first time.
News from Licensing.biz (20 November 2007)
Festive Fair at Leeds Castle
Leeds Castle near Maidstone in Kent provides a winter wonderland backdrop for its pre-Christmas Festive Fair.
News from Leeds Castle (20 November 2007)
10 Tips for Highly Successful B2B Telemarketing
Business Advantage, a B2B marketing services consultancy operating in IT and telecommunications, has released free white paper entitled: "10 Tips for Highly Successful B2B Telemarketing"
News from Business Advantage (20 November 2007)
Save trees and support a charity this Christmas
Keymail Marketing is going green this Christmas with the launch of its Christmas e-card campaign.
News from Keymail Marketing (20 November 2007)
Whitesmoke 2008 improves written English
WhiteSmoke 2008 is the latest version of the award-winning writing and grammar software and is available now.
News from WhiteSmoke (20 November 2007)
Little Venice estate agents launch new branch
St Johns Wood and Maida Vale Estate Agents Greenstone have opened a new branch to help home or flat owners and landlords to sell or rent out their Little Venice property.
News from Greenstone (20 November 2007)
Charities to benefit from print profits
Staff at print management specialist etrinsic are to choose the charities that will benefit from the company's donation of 1 per cent of its pre-tax profits.
News from Etrinsic (20 November 2007)
Gripfit offers new floor-fixed advertising medium
A totally new medium to display sales and branding messages right at the feet of customers has been launched by fixed entrance matting specialist Gripfit.
News from Gripfit (20 November 2007)
Contact management database software updated
The latest version of Contacts!, Cruse Control's contact management database software, is now available.
News from Cruse Control (20 November 2007)
Move over Dragons' Den
If you watch Dragons' Den, Tycoon, The Apprentice and other business angel investment programmes and find yourself saying "I could do that", then Million Impossible is for you.
News from Million Impossible (20 November 2007)
Ultimate Business Sourcer offers free business ads
Businesssourcer.com, the just-launched internet-based advertising directory for businesses, offers free advertising for all UK businesses.
News from Million Impossible (20 November 2007)
Marketing guru advises on marketing strategy
Clear and Concise: Malcolm McDonald on Marketing Planning, published by Kogan Page on 10 January 2008, helps to appreciate the benefits of rigorous marketing planning.
News from Kogan Page (20 November 2007)
Maxymiser builds content optimisation network
Maxymiser has announced partnerships with nine leading online marketing and e-commerce brands.
News from Maxymiser (20 November 2007)
Pulse Train win RedEye online survey contract
Pulse Train has been selected to provide leading digital behavioural specialists RedEye with its online survey software and analytics requirements for the next year.
News from RedEye (20 November 2007)
Whirlpool adopts Timestrip smart label technology
Timestrip has reported significant progress in its strategic partnership with Whirlpool Europe.
News from Timestrip UK (20 November 2007)
Maxymiser lead intelligence now on AppExchange
Maxymiser has announced the availability of its content intelligence technology for website optimisation on salesforce.com's AppExchange marketplace.
News from Maxymiser (20 November 2007)
AccuraCast forges partnership with Wireless Media
AccuraCast has announced a partnership with Wireless Media to launch one of the most advanced mobile internet development platforms available.
News from AccuraCast (20 November 2007)
SES Americom picks Ring2 for conference calls
User Application Article SES Americom, the largest supplier of satellite services in the US, has selected Ring2 as its secure conferencing service provider.
News from Ring2 (20 November 2007)
Armstrong Consultants wins FrontRange award
Software reseller Armstrong Consultants has won a highly prestigious award from FrontRange Solutions, being named as "Top 10 Worldwide Best Performing Partner" for its GoldMine CRM solution.
News from Armstrong Consultants (20 November 2007)
Purple Market Research launches new website
London-based consultancy Purple Market Research has relaunched its website to coincide with this year's market research exhibition The Insight Show.
News from Purple Market Research (19 November 2007)
Buy.at wins affiliate marketing for Seatwave
Seatwave, the UK's largest fan-to-fan ticket exchange, has appointed buy.at, the UK's largest independent affiliate network, to encourage people to buy and sell tickets on Seatwave.
News from buy.at (19 November 2007)
Why SEO should come into digital PR equation
Managing a corporate reputation online is of vital importance in order to increase visibility on relevant websites, as well as in the regular and news search engines.
News from Netrank (19 November 2007)
Speedo takes the plunge with Brandnation
Speedo, the world's leading swim brand, has appointed Brandnation to handle the company's UK media communications.
News from mandmdirect.com (19 November 2007)
TA Associates snaps up mandmdirect
Mandmdirect.com, the UK's leading online discount fashion and sportswear retailer, has been acquired in a majority investment by TA Associates, a growth private equity and buyout firm.
News from mandmdirect.com (19 November 2007)
Customers the main concern for Europe's marketers
The Marketing Compass Survey 2007 concluded that recruitment and retention of customers is the most important factor for companies across Europe, with innovation not far behind.
News from Chartered Institute of Marketing (19 November 2007)
Reggie the Reindeer reigns down Asda aisles
ASDA, Britain's best value retailer is wowing its customers this Christmas with its most impressive seasonal in-store campaign yet.
News from gratterpalm (19 November 2007)
Scotts of Stow selects Mercado's Searchandising
Scotts of Stow has chosen to use "searchandising" tools from e-commerce search provider Mercado Software to strengthen its online retail business.
News from Mercado Software (19 November 2007)
Adept Scientific sweeps the board at awards
Adept Scientific software has swept the board at the 2007 Scientific Computing Reader's Choice Awards. Brochure Available
News from Adept Scientific (19 November 2007)
Christmas-day.com signs up chocolate sponsors
Christmas website Christmas-day.com has signed a series of sponsors for various sections on its chocolate pages.
News from New Century Media (19 November 2007)
Loewy's Hoult shortlisted for entrepreneur award
Loewy CEO Charlie Hoult is one of five individuals shortlisted for the CBI Growing Business Awards' Entrepreneur of the Year award.
News from Loewy (19 November 2007)
Pitney Bowes MS wins Employer of the Year Award
Tomorrow's People in partnership with its employment project 'Getting London Working' has awarded Pitney Bowes Management Services (PBMS) the Employer of the Year Award.
News from Pitney Bowes (19 November 2007)
A Christmas first for Ledgowan Lodge Hotel
On 1 December, the Ledgowan Lodge Hotel will be hosting a Christmas Craft Fair - the first time the hotel has ventured into opening its doors to this type of event.
News from Ledgowan Lodge Hotel (19 November 2007)
Aardman eyeing up girls' market
Animation specialist Aardman wants to be an expert across all sectors, including children's, family and pre-school, writes Samantha Loveday at Licensing.biz.
News from Licensing.biz (19 November 2007)
Skate away this Christmas at Leeds Castle
A special frost fair featuring Father Christmas, skating and seasonal delights awaits visitors to the winter wonderland of Leeds Castle near Maidstone, Kent, this December.
News from Leeds Castle (19 November 2007)
Mailing house wins top green award
Reading-based SOLO Mailing Services is one of the major prize-winners in the International Green Apple Awards 2007 for Environmental Best Practice.
News from SOLO Mailing Services (19 November 2007)
UK Search Engine Marketing Benchmark Report
Search engine marketing agency Neutralize is offering the unique opportunity to download free an exclusive report into the UK search engine marketing landscape that usually costs GBP149.
News from Guava (19 November 2007)
Corporate Xmas cards boost business
Consumers who receive a Christmas card from a business spend up to GBP100 with the company as a direct result, new research has revealed.
News from Royal Mail (19 November 2007)
Total number of news releases published during the week: 87
News releases from 2008 2007 2006
