News releases on Marketingservicestalk categorised by date
Sunday 28 October
to Saturday 3 November 2007
Black Hole identifies valuable digital strategies
Brand response agency The Black Hole claims that it can find at least one online or digital marketing opportunity, valuable to your business, which you didn't even know about.
News from Black Hole ( 2 November 2007)
Reach the people looking for overseas property
Overseas property agents can now steal a march on their rivals without breaking the bank, thanks to an innovative marketing company.
News from Open Eye Marketing ( 2 November 2007)
Live and Breathe secures zavvi rebrand
Following a five-way competitive pitch, creative retail marketing agency Live and Breathe has won the brief to deliver the entire rebrand for zavvi, formerly Virgin Megastores.
News from Live and Breathe ( 2 November 2007)
Exstatik designs sculptor's website
The sculptor, Graham Ibbeson, famous for his Eric Morecambe statue, wanted his new website to enhance the artistic experience and has appointed new media agency Exstatik to produce it for him.
News from Intermarketing and Communications ( 2 November 2007)
Live and Breathe supports gym membership drive
Leading gym brand LA Fitness has launched a range of innovative off the shelf, no strings attached, one-month membership packages.
News from Live and Breathe ( 2 November 2007)
Marketing programme secures distribution deal
A corporate branding and marketing programme has enabled a Shropshire business to secure major distribution for its unique products.
News from BeVivid ( 2 November 2007)
Figleaves.com debuts Ask and Answer tool in UK
World's leading online branded lingerie retailer debuts Bazaarvoice's social commerce feature to help customers connect with each other to make informed purchase decisions.
News from Bazaarvoice ( 2 November 2007)
Royal Mail and Brand Sense create sensory DM
Royal Mail is continuing to fight back against increased competition by launching an innovative concept that brings all five senses to direct mail in order to build brand.
News from Royal Mail ( 2 November 2007)
LoveFilm.com partners Yummy Sandwiches
Partnership agency Cocktail Marketing has created a partnership for DVD rental and movie download company LoveFilm.com with Yummy Food Company Sandwiches in Superdrug and Pace Petroleum.
News from Cocktail Marketing ( 2 November 2007)
Hotels group finds perfect partner in Laithwaites
Cocktail Marketing, the UK's leading partnership marketing agency, has created a partnership promotion with InterContinental Hotels Group and direct wine retailer Laithwaites.
News from Cocktail Marketing ( 2 November 2007)
Nomad offers latest fraud-beating software
As the first processor in Europe to offer MasterCard's EMS (Expert Monitoring System), Nomad Payments now offers the latest in fraud management and monitoring technology.
News from Nomad ( 2 November 2007)
Window projection adds footfall, says research
Technical Background Article More than 80 per cent of shoppers recall seeing images on back-projected in-window displays and 33 per cent were prompted to enter the store sooner, according to research from POPAI and 3M.
News from 3M United Kingdom ( 2 November 2007)
Chinese online marketing service launches
Backbone IT Group has launched a new search engine marketing service for western companies seeking to target the rapidly expanding Chinese market.
News from Backbone IT Group ( 2 November 2007)
Site Intelligence partners with Business Objects
Site Intelligence has created a strategic partnership with Business Objects designed to help organisations to view their customers' activity seamlessly across all their channels to market.
News from Site Intelligence ( 2 November 2007)
Loewy delivers sparkling RFU Xmas catalogue
The Christmas stage of the Rugby Store's mail-order campaign kicks off with a bumper 40-page catalogue, featuring three England squad members including star fly half Jonny Wilkinson on the cover.
News from Loewy ( 2 November 2007)
Star Radio in Cambridge makes award shortlist
Star Radio in Cambridge and Ely is proud to announce a nomination for the Community Award in this year's European Radio Awards.
News from Star Radio ( 2 November 2007)
Leahy creates Environmental Protection identity
User Application Article Leahy Brand Design has revealed the new brand identity created for Environmental Protection UK, the environmental protection charity supporting pollution control professionals.
News from Leahy Brand Design ( 2 November 2007)
Sledge creates huge Rugby World Cup screenings
O2's brand experience agency, Sledge, created live public screenings of the Rugby World Cup semi-final and final at The O2 in Greenwich.
News from Sledge ( 2 November 2007)
Somerfield magazine 'gets fresh' with customers
Advertisers are now able to target Somerfield customers through inserts in the store's customer magazine, managed by the Lloyd James Group's list and media management team.
News from Lloyd James Group ( 2 November 2007)
RFU joins social networking craze
While the annual Lehman Brothers Varsity Match at Twickenham may be one of the oldest fixtures in the rugby calendar, the RFU has embraced the very latest marketing tools.
News from Equi=Media ( 2 November 2007)
IKEA Family LIVE expands into five territories
IKEA Family LIVE, the international customer magazine produced by August Media, is launching in China, Hungary, Slovakia, Portugal and the Czech Republic.
News from August Media ( 1 November 2007)
Website to help stray cats and dogs
The owner of an internet services provider has repaid the animal sanctuary that rescued his dog by designing and hosting its new website.
News from Internet Business Solutions ( 1 November 2007)
ISP strives in fight against climate change
A leading Staffordshire internet services provider is contributing to the global fight against climate change.
News from Hosting Systems ( 1 November 2007)
NUS Services invests in digital to woo students
User Application Article Code Computerlove has helped NUS Services to create three new websites that have already generated thousands of pounds in revenue - just weeks after their launch.
News from Code Computerlove ( 1 November 2007)
Win a year's free marketing from Sign-Up.to
Business Startup is the UK's biggest and most interactive small business exhibition and aims to inspire, motivate and educate and takes place at Olympia on 2-3 November..
News from Sign-Up.to ( 1 November 2007)
Win GBP500 or an iPod with YUDU Media
YUDU Media has launched a competition to win GBP500, an iPod Shuffle or a year's supply of advanced digital editions following the release of its free YUDU Publishing Freedom software.
News from YUDU Media ( 1 November 2007)
Award proves sustainable practices boost profits
Marks and Spencer has won The Chartered Institute of Marketing-sponsored Green Campaigner of the Year award at the Marketing Week Effectiveness Awards.
News from Chartered Institute of Marketing ( 1 November 2007)
Loyalty could get you outside more
One of the UK's oldest brands has put customer loyalty at the heart of its being with a rebrand that encompasses the customer experience from the inside out.
News from Black Hole ( 1 November 2007)
IMEX injects fresh format into Association Day
IMEX has introduced several new and innovative meetings techniques into the programme for its next Association Day in April 2008.
News from IMEX ( 1 November 2007)
Events site offers virtual reality venue tours
Chooseyourvenue.com, a must-have for any venue operating in the leisure, tourism, events, and corporate hospitality markets, has teamed up with top virtual reality photographer Spherical Images.
News from ChooseYourEvent.com ( 1 November 2007)
Leapfrog opens London division
The new London division of Leapfrog Research and Planning, known as Leapfrog in situ, now has a full complement of 10 staff, including 8 researchers.
News from Leapfrog Research and Planning ( 1 November 2007)
Reality House helps ASP deal with the unexpected
A forward-thinking marketing company has helped accountancy service provider Liberty Bishop adapt after the Government effectively outlawed a significant source of its business.
News from Reality House ( 1 November 2007)
The power of pay-per-click hotel marketing
Directing traffic to a hotel's website can be an expensive business, but now help is at hand from an innovative marketing agency.
News from Open Eye Marketing ( 1 November 2007)
Arken shines at POPAI awards
Arken, the POP designer and manufacturer, proudly walked away with five awards at the POPAI awards in October.
News from arken ( 1 November 2007)
Truth appointed by WISE to overhaul identity
Independent charity, WISE (Women into Science, Engineering and Construction) has appointed integrated agency Truth to manage an extensive rebranding project.
News from Truth ( 1 November 2007)
CMW Interactive packages sport-e for Christmas
CMW Interactive has delivered the perfect solution for lads who want a Christmas present they can wear down the pub and not get laughed at with its 'Real Men Get What They Want' campaign.
News from Clark McKay and Walpole ( 1 November 2007)
Live and Breathe wins Sainsbury's Sport Relief POS
Creative retail marketing agency Live and Breathe has been handed a brief to develop a POS campaign to promote Sport Relief 2008 throughout Sainsbury's stores.
News from Live and Breathe ( 1 November 2007)
Funkyvenues.com launches the Funkymarque
The groundbreaking online venue and event service finder has launched the Funkymarque - a trail-blazing authentication visual to give funky members confirmation of their status.
News from Funky Venues ( 1 November 2007)
Mercado and Omniture Unveil Genesis Adaptor
A powerful new tool for online retailers enables them to maximise conversion rates by integrating web analytics through Omniture Genesis with site search, navigation and merchandising.
News from Mercado Software ( 1 November 2007)
Event planner offers ideas for events in Spain
With the aim of promoting Andalusia as a national and international event destination, Event Planner Spain was launched at the end of October 2006 by a multinational multidisciplinary team.
News from Event Planner Spain ( 1 November 2007)
Inbox launches new levels in Jeep viral game
The Jeep brand is launching two exciting new levels in its multilevel adventure-packed driving viral game, Jeep Big Adventure - a forest trail quest and an urban challenge.
News from Inbox Digital ( 1 November 2007)
1st Class Celebrations list Updated
The 1st Class Celebrations list has been updated and now offers more than 23,000 0-12 month buyers.
News from Fig Tree DM ( 1 November 2007)
Chocolate advent calendar is perfect for desktop
A specially designed, freestanding, desktop-sized chocolate advent calendar celebrates the 12 days of Christmas with a specially commissioned seasonal picture.
News from GroovyChocolate ( 1 November 2007)
Pulse offers contact centre audit service
ProtoCall One, the systems integration consultancy for the contact centre industry, has launched Pulse!, a sophisticated contact centre audit service developed for Genesys customers.
News from ProtoCall One ( 1 November 2007)
Personal URLs enable effectiveness tracking
The major innovation in version 3.0 of Intimis' dialogue marketing solution is the provision of tracking and tools to follow up prospects for any response campaign, to any website across any channel.
News from Intimis (31 October 2007)
Energy Event increases visitor numbers
The Energy Event has reported a record number of visitors for 2007 with more than 1,750 people visiting.
News from Energy Event (31 October 2007)
CBS partners with Medio for mobile search
CBS Mobile has teamed up with Medio Systems, the provider of mobile search and advertising, to add search capabilities and search-enabled advertising opportunities to CBS Mobile websites.
News from Medio Systems (31 October 2007)
Calls You Control breaks affiliate mould
Calls You Control has announced the launch of an affiliate marketing programme that is set to break the industry mould and allow affiliates to generate high levels of revenue from their websites.
News from Thomson Directories (31 October 2007)
Diet book website adds customer reviews
Dietandfitnessresources.co.uk is introducing the customer voice through social commerce provider Bazaarvoice to inform purchases and build trust.
News from Bazaarvoice (31 October 2007)
Human Factors unveils PETscan
Web 2.0, with social networking, peer-to-peer work-sharing tools and user-generated content capabilities, has transformed the web from an information channel to an interactive community.
News from Human Factors International (31 October 2007)
Sledge to create 80s experience at ski show
Metro, the urban national newspaper, has appointed Sledge to create a retro brand experience for the annual Ski and Snowboard Show, being held this year at Olympia, London, on 24-28 October.
News from Sledge (31 October 2007)
Clear scoops award for Airtours ad
Didsbury-based brand communications agency Clear Marketing has won a Travel Advertising Award for Best TV Campaign with its 'You'll Like Where We're Going' creative for Airtours.
News from Clear Marketing Communications (31 October 2007)
IHG relaunches Holiday Inn brand
InterContinental Hotels Group has announced a worldwide relaunch of the Holiday Inn brand family, which comprises Holiday Inn, Express by Holiday Inn and Holiday Inn Express.
News from InterContinental Hotels Group (31 October 2007)
Gyro expands with Cicero takeover
Manchester-based integrated marketing agency Cicero will become one of the largest agencies in North England as it becomes known as Gyro International.
News from Gyro International (31 October 2007)
Mailing firm picks up green business award
Reading-based SOLO Mailing Services is on track to represent the UK in the European Business Awards for the Environment.
News from SOLO Mailing Services (31 October 2007)
Clownfish opens New York operation
A new breed of business that balances economic, social and environmental performance is emerging in the US, mirroring the European climate.
News from clownfish (31 October 2007)
Bright Blue Day appoints Buffalo Communications
Leading integrated design agency Bright Blue Day has handed its media relations brief to B2B specialist Buffalo Communications.
News from Buffalo Communications (31 October 2007)
Environment group tries direct response press ads
Intermarketing and Communications has worked with environmental charity Friends of the Earth to create direct response press ads that aim to recruit financial supporters.
News from Intermarketing and Communications (31 October 2007)
Lyris and ClickTracks integrate online marketing
JL Halsey software brands Lyris UK and ClickTracks are demonstrating a pioneering approach to integrated email marketing, web analytics and web content management
News from Lyris UK (31 October 2007)
AIMRI hosts meeting on market research technology
"The future of international market research business: using new technology to improve efficiency without reducing quality" will be held on Friday 29 February 2008 in Malaga, Spain.
News from AIMRI (31 October 2007)
Fluid Branding launches stylish Rubber Radio
Fluid Branding is planning to put a spring in the step of promotional campaigns with the launch of an award-winning and highly stylish Rubber Radio.
News from Fluid Branding (31 October 2007)
Newsweaver to present email keynote at Inbox
Denise Cox, Newsletter Specialist at Europe's leading email newsletter specialist Newsweaver, has been invited to present a keynote session on email marketing at Inbox/Outbox 2007.
News from Newsweaver (31 October 2007)
LinkShare's aggressive UK growth continues
LinkShare, the global pay per action affiliate, search and lead generation marketing company, has announced four new partnershipswith Goldsmiths, Radisson Hotels, PurelyGadgets and Kew.
News from LinkShare (31 October 2007)
Insight Show uses OnePoint mobile surverys
OnePoint mobile surveys are to be used to provide instant visitor feedback at the Insight Show, which takes place on 20-21 November 2007 at Earls Court, London.
News from OnePoint Surveys (30 October 2007)
Online customer analysis boosts gambling revenues
Paddy Power, Ireland's biggest and most successful bookmaker, has extended its contracts with online customer experience analyst Speed-Trap.
News from speed-trap (30 October 2007)
AEO launches Event Directors'/Managers' Forum
Following the success of the AEO Marketing Forum, the AEO has launched a new forum for event directors and managers chaired by Andrew Evans, MD of Fresh RM.
News from AEO (30 October 2007)
WPA Pinfold stretches npower brand
Strategic branding and creative design consultancy WPA Pinfold has created a brand identity for npower's new home energy service - hometeam.
News from WPA Pinfold (30 October 2007)
Clash-Media helps DLG boost conversion rates
Clash-Media, the online lead generation company, has announced a major agreement with data owner DLG, which continues to build its pioneering UK consumer marketing data hub.
News from Clash-Media (30 October 2007)
UK businesses don't know how to say sorry
A national survey by Michael C Fina, the reward and recognition specialists, reveals that the British public are dissatisfied with companies' efforts to show they are sincerely sorry for mistakes.
News from Michael C Fina (30 October 2007)
Capitalise on the countdown to Christmas
Communication companies could be heading for a logistical crisis this Christmas unless they plan for the inevitable seasonal commotion that ensues from both clients and staff.
News from Sawfish Software (30 October 2007)
BPMA picks Summersault to publish trade magazine
The British Promotional Merchandise Association has awarded the contract to publish its magazine for the sales promotion and incentive industry, Promotions Buyer, to Summersault Communications.
News from Summersault Communications (30 October 2007)
Entertainment launch gives boost to opt-in lists
The launch of an online free DVD club is set to boost substantially the quantity of fresh, permission-based data available to marketers.
News from PDV (30 October 2007)
Mushroom helps organise charity networking event
Mushroom Marketing is one of four companies helping to organise this year's 'Speednetworking the Nation', part of national Enterprise Week.
News from Mushroom Marketing (30 October 2007)
Sponge powers Lucozade's adidas giveaway
Mobile marketing solutions provider Sponge is powering Lucozade's text to win adidas giveaway.
News from Sponge (30 October 2007)
Consistent brand colour management made possible
Brand owners can predict how their corporate spot colours will reproduce on a wide variety of substrates with the SmartColour portfolio of colour management tools from Sun Chemical.
News from Sun Chemical Europe (30 October 2007)
Pepper Stark expands into design sector
Consultancy, training and recruitment service Pepper Stark has announced its expansion into the design sector.
News from Pepper Stark (30 October 2007)
TBWA opens for business in Reykjavik
TBWAReykjavik is the latest addition to the TBWA network aiming to provide better service to both domestic and international clients.
News from TBWA\Reykjavík (30 October 2007)
Webitpr adds social media sharing to RealWire
To accommodate the growing importance of the social web, online distribution and coverage monitoring company webitpr, has added Facebook and YouTube sharing capabilities to its service.
News from webitpr (30 October 2007)
Pearl Medical takes Ring2 mobile conferencing
User Application Article Pearl Medical, a managed service provider of BlackBerrys for medical professionals, is integrating the Ring2 Conference Controller for BlackBerry as a key component of its service offering.
News from Ring2 (29 October 2007)
HIRO helps TV firm to offer programme downloads
Reshet Television, Israel's leading TV station, and Hiro Media have announced the availability of free ad supported video downloads of Israel's favourite television shows.
News from HIRO Media (29 October 2007)
DA Series drives response
Pitney Bowes has launched a range of fixed-head, high-speed address printing systems in its DA Series, offering frequent and professional mailers enhanced productivity and labour savings.
News from Pitney Bowes (29 October 2007)
Wyboston adds online booking facility
Wyboston Lakes, on the border of Cambridgeshire and Bedfordshire, has introduced online accommodation booking for business and leisure travellers.
News from Wyboston Lakes (29 October 2007)
Andromeda wins PC-PoS Platinum Partner Status
Andromeda, which has supplied EPoS systems in the USA and Europe, has been recognised for its exceptional service in supplying hardware and software to the hospitality industry.
News from Andromeda (29 October 2007)
Total number of news releases published during the week: 83
News releases from 2008 2007 2006
