News releases on Marketingservicestalk categorised by date
Sunday 15 July
to Saturday 21 July 2007
How does online video stack up against TV?
Technical Background Article A Kelton Research survey commissioned by WeShow reveals that the online video viewing experience still leaves a lot to be desired for many users.
News from WeShow (20 July 2007)
IHT.com redesign offers flexible ad packages
The International Herald Tribune (IHT), part of The New York Times Media Group, has launched a new design for the home page of its web site, IHT.com, offering a range of new advertising formats.
News from New York Times Media Group (20 July 2007)
Spain's Banesto Bank introduces digital signage
User Application Article Scala has helped Banesto Bank, Spain's third largest bank in volume of managed services, to implement a digital signage network to enhance its communication with customers.
News from Scala Broadcast Multimedia (20 July 2007)
InfoChannel aids Moroccan Pharmacies
User Application Article Impact Net in Morocco has deployed a Scala InfoChannel Digital Signage Network to show the newly developed Pharma Channel at more than 100 pharmacies throughout Morocco.
News from Scala Broadcast Multimedia (20 July 2007)
Iris delivers Network Rail track safety campaign
Independent integrated marketing group iris is set to launch a nationwide drive to address railway crime and safety issues.
News from iris (20 July 2007)
NMA Training expands course programme
Following the overwhelming success of its initial round of courses, NMA Training has expanded the current portfolio to encompass all areas of the latest developments in the digital world.
News from Centaur Conferences (20 July 2007)
Premier Paper goes carbon neutral
Premier Paper Group is the first paper merchant in the UK to gain CarbonNeutral accreditation.
News from Premier Paper Group (20 July 2007)
Brand Strategy unveils Brand Masters sessions
Brand Strategy magazine is pleased to introduce its series of Brand Masters sessions - an exciting new sequence of exclusive one-day events led by leading global branding gurus.
News from Centaur Conferences (20 July 2007)
Clownfish snaps up Ingle and Rhode
Clownfish, the creative brand and communications consultancy committed to socially and environmentally responsible implementation, has won the Ingle and Rhode PR account.
News from clownfish (19 July 2007)
IDS Menus announces S-Series
Scala Certified Partner IDS Menus, a division of International Display Systems, has recently launched a new product, the S-Series digital menu system.
News from Scala Broadcast Multimedia (19 July 2007)
3ple-Media launches Mercury Campaign for mobile
3ple-Media has unvelied its new push multimedia application, Mercury Campaign, bringing proven analytical protocols into the mobile marketing arena.
News from 3ple-Media (19 July 2007)
Property agency launches new website
St Johns Wood property agency Greenstone has launched an easy-to-use website making it easier than ever for buyers, sellers and landlords to find a property in St Johns Wood.
News from Greenstone (19 July 2007)
Online lead generation proves its worth
Clash-Media, the UK's largest lead and data network, now produces more than one million online B2C sales leads every month for its clients in a wide range of industries.
News from Clash-Media (19 July 2007)
Monkrat offers revenue stream for musicians
Monkrat, the integrated e-shop solution that allows anyone sell downloadable products over the internet from their own website, helps musicians to open up lucrative, commission-free revenue sources.
News from Monkrat (19 July 2007)
Andromeda and orderTalk provide web ordering
When Andromeda, the providers of the market-leading epos system for delivery operators and restaurants, wanted to offer the best in web ordering for clients, they looked no further than orderTalk.
News from Andromeda (19 July 2007)
Recrutiment firm runs candidate incentive scheme
Angela Mortimer, the UK-based office staff recruitment consultancy, has appointed integrated agency Intelligent Marketing to run a major incentive programme targeting potential candidates.
News from Intelligent Marketing (19 July 2007)
easyJet flies in The Search Works for online push
The Search Works, the European leader in search marketing services for online advertisers, is to provide low-fares airline easyJet with a fully managed search engine optimisation service.
News from Search Works (19 July 2007)
Qmedia investigates Big Brother audience
Leeds-based Qmedia has been commissioned for the seventh year and is currently undertaking an extensive audience research project for Channel 4's Big Brother reality TV series.
News from Qmedia Research (19 July 2007)
Next Step Exhibitions unveils first venture
Next Step Exhibitions has launched its first event, The Next Step: Independent Schools Show, to be held at The Battersea Evolution, on 2-3 November 2007.
News from Next Step Exhibition (19 July 2007)
Premier introduces environmental consultancy
The Premier Paper Group has furthered is commitment in helping customers to become more successful by introducing a new environmental certification consultancy service.
News from Premier Paper Group (19 July 2007)
Signs Express gets sporty at Doncaster stadium
The newly built Keepmoat Stadium in Doncaster has been given a new look pitch-side thanks to the team from leading signs and graphics company Signs Express.
News from Signs Express (18 July 2007)
English wine producers need marketing help
While climate change favours vineyards in the South of England, English wine producers are under-prepared for the marketing challenges that will face them, according to new research
News from ego creative (18 July 2007)
Twentysix creates submersive view of Navy life
Visitors to the Royal Navy website can now gain a deeper understanding of life on board a submarine through an interactive experience created by digital communications agency twentysix London.
News from Twentysix (London and Leeds) (18 July 2007)
Typhoo aims to refresh itself with rebranding
The tea company's refreshing new brand launch through packaging design company Touchpoint is intended to remind British tea drinkers of the quality of its products.
News from Touchpoint (18 July 2007)
Leeds designers light up Debenhams
Leeds-based design communications agency Purebrand Creative Communications has been commissioned to brand and design the packaging for Debenhams' new home lighting department.
News from Purebrand Creative Communications (18 July 2007)
Greenwich Design sets Tungz wagging
Business ideas company BoGGleit and branding specialist Greenwich Design have helped to bring a new footwear accessory to the UK market.
News from Greenwich Design (18 July 2007)
Greenwich Design offers striking ideas
Striking creative design coupled with commercial insight are the hallmarks of independent creative services agency Greenwich Design.
News from Greenwich Design (18 July 2007)
New version of Cygnus tackles Giftaid challenge
The latest version of data-processing software Cygnus aims to address the name-matching problems encountered by charities trying to claim Giftaid from poor or incomplete addresses.
News from Software Bureau (18 July 2007)
Qmedia offers full range of research services
Qmedia has a talented and enthusiastic team of media and communications research and marketing strategy specialists, covering a full service of qualitative and quantitative research.
News from Qmedia Research (18 July 2007)
Teletrack offers real-time reporting for research
Teletrack was specifically built to provide a "one stop" fully hosted realtime reporting solution for the field marketing and market research sectors.
News from Teletrack Developments (18 July 2007)
Panda and Nero to offer users free trials
Users of Panda software and Nero products now have access to the other brand's portfolio such as Nero 7 Premium Reloaded following an agreement between the two companies.
News from Panda Security (18 July 2007)
Chicago restaurant installs Scala InfoChannel
User Application Article Scala Certified Partner IDS Menus, part of International Display Systems, has successfully installed its digital menu board system in a Salad Spinners location in Chicago, Illinois.
News from Scala Broadcast Multimedia (18 July 2007)
Inspirational business woman receives MBE
The Queen has commended Basingstoke entrepreneur Liz Jackson by presenting her with an MBE for Service to Business at Buckingham Palace.
News from Great Guns Marketing (18 July 2007)
Funkyvenues is officially a 'hot' new product
Event service finder Funkyvenues won a prestigious accolade at the RSVP Awards held in London in June
News from Funky Venues (18 July 2007)
Radox choose Geronimo for some fresh thinking
Bath and shower brand Radox has picked integrated marketing agency Geronimo to develop an integrated campaign to target prospects and create consumer loyalty running through until 2009.
News from Geronimo (18 July 2007)
PandW creates new Localchoice look for Tesco
Leading design consultancy Pemberton and Whitefoord has created both the branding and packaging for Tesco Localchoice, a new range of milk sourced from small farms
News from Pemberton and Whitefoord (18 July 2007)
Mekon launches Quark and Adobe training arm
Veteran Adobe specialist Mekon has launched Mekon Creatives, a Quark and Adobe Authorised Training Centre providing training and value-add recruitment services to the design and creative industry.
News from Mekon Creatives (18 July 2007)
Addressing software improves mailer accuracy
Allies Computing has over 20 years experience in the address management industry and offers a range of addressing software designed to increase the efficiency and accuracy of address collection.
News from Allies Computing (18 July 2007)
Viral campaign promotes fine dining offering
One Great George Street is embracing new marketing technology by way of a viral email campaign to promote its fine dining proposition.
News from One Great George Street (18 July 2007)
Girls Aloud go mobile for Plymouth
Pop sensations Girls Aloud will minimise their impact on the local environment when they perform at Newham Park, Plymton, in August by delivering tickets to fans via mobile.
News from Tixmob (18 July 2007)
Plantworld offers updated mailing list
Plantworld is an award-winning, long-established company, founded in 1945, selling a wide variety of seed and plant products including perennials, vegetables, hedging, climbers and flowers.
News from Independent Direct Marketing (17 July 2007)
Web-centive unveils online incentive programme
Capital Incentives and Motivation has formed a partnership with web incentive specialists Improve to launch Web-centive, a management programme for web-based incentives.
News from Capital Incentives & Motivation (17 July 2007)
DDC offers data capture expertise
DDC Outsourcing Solutions specialises in providing data capture and telemarketing solutions to a wide range of organisations including blue-chip companies and major national charities.
News from DDC Outsourcing Solutions (17 July 2007)
Sweet Attitude lowers confectionary prices
Promotional confectionary supplier Sweet Attitude has announced that it is now the official UK main distributor of Slodkie Upominki, the highly respected Polish manufacturer.
News from Sweet Attitude (17 July 2007)
Adare unveils next steps in strategic evolution
Adare has bought creative agency Example, formed an integrated multimedia Customer Communications Centre and invested in technology to extend its marketing and customer communications capability.
News from Adare (17 July 2007)
Darlington hotel wins Enjoy England kitemark
A premium three-star Darlington hotel operated by Aston Hotels has been awarded Enjoy England's Quality Assurance kitemark.
News from Aston Hotels (17 July 2007)
GoCarbonFree launches shopping portal
UK-based GoCarbonFree has launched a shopping portal that gives customers free personal carbon credits - and therefore reduces their carbon footprint - while they shop.
News from GoCarbonFree (17 July 2007)
Vivid Medianet relaunches as GoCarbonFree
Vivid Medianet, the lead generation specialist and a UK top three provider of email data, is relaunching and rebranding as GoCarbonFree.
News from GoCarbonFree (17 July 2007)
BMB drives Trafficmaster to new levels of success
Intelligent driving expert Trafficmaster has selected creative agency Butterfield Morris Bushell to undertake a comprehensive rebranding project for the company and its products.
News from BMB (17 July 2007)
Telemarketing Company makes big investments
The Telemarketing Company, The UK's biggest outbound B2B specialist telemarketing agency, is marking a record breaking year with a major round of investment.
News from Telemarketing Company (17 July 2007)
Firm offers complete CD and DVD service
All Branded CD and DVD manages projects from artwork design to duplication and replication of CDs, DVDs, CD Business Cards and Mini CDs including printing, packaging and vinyl pressing.
News from All Branded CD and DVD (17 July 2007)
How to get the best from pay-per-click campaigns
Technical Background Article Choosing the right platform for a pay-per-click ad campaign is not as straightforward as you might think, but Daniel Jupp of pay-per-click consultancy Top Position has some pointers.
News from Top Position (17 July 2007)
Ring2 makes CNET awards shortlist
Ring2 Conferencing, which offers remote control of calls from a mobile device, has been named a finalist for the CNET Networks UK Business Technology Awards 2007.
News from Ring2 (17 July 2007)
Starlight produces branded gift-quality diaries
Business gift house Starlight Corporate Services has established a new department to supply gift quality diaries to its clients.
News from Starlight Corporate Services (17 July 2007)
Dobney.com previews conjoint market research
Dobney.com, choice research consultants based in Bristol and Barcelona, has previewed online conjoint software that enables businesses to learn more about customer choice and decision making.
News from dobney.com (17 July 2007)
Robert Horne captivates Sign UK Show
Robert Horne Sign and Display - the only UK supplier to have a complete range of sign, screen and digital products - showcased its ranges at Sign UK, with the help of an art gallery.
News from BMB (17 July 2007)
Fonda creates identity for Royal College of GPs
The Royal College of General Practitioners has launched a new visual identity and guidelines for the use of its staff, created by branding specialist Fonda.
News from Fonda (17 July 2007)
Far East POS offers Electronic Ink animation
Far East POS UK is launching a version of Electronic Ink technology as a POS animation medium ideally suited to window, counter, shelf and floor retail merchandising.
News from Far East POS UK (17 July 2007)
Calls You Control lowers insurance ad risk
Calls You Control from Thomson Local provides insurers with enquiries, flexible call allocation and the opportunity to sell failed quotes from those customers who do not complete.
News from Thomson Directories (17 July 2007)
Aspect transforms into Orbital Fulfilment
Leading integrated marketing support specialist Aspect Marketing Services has changed its name to Orbital Integrated Fulfilment Solutions.
News from Orbital Integrated Fulfilment Solutions (17 July 2007)
Octopus offers broad range of books as gifts
Octopus Publishing Group, the UK's largest illustrated non-fiction book publisher, has a range of books suitable for use as corporate gifts or incentives.
News from Octopus publishing group (17 July 2007)
CIM study finds sales pay on the increase
Sales professionals are still some of the best paid in business, according to the latest Sales Rewards Survey by The Chartered Institute of Marketing.
News from Chartered Institute of Marketing (17 July 2007)
Digital signage firm celebrates 20th anniversary
Scala, the leading provider of end-to-end digital signage software with its InfoChannel platform, has unveiled a web portal as part of a year-long celebration of its 20th anniversary.
News from Scala Broadcast Multimedia (17 July 2007)
Urchin list now available through Fig Tree
Direct marketing list specialist Fig Tree is now the exclusive list manager of the Urchin mail order buyers file.
News from Fig Tree DM (17 July 2007)
Research reveals best UK online campaigns of 2006
Dynamic Logic measured the in-market performance of 111 online brand advertising campaigns in the UK and Europe across 2006 to identify the most noticed, most persuasive and most favourable.
News from Dynamic Logic (17 July 2007)
CQM develops informative website
CQM Marketing and its parent company, CQM Learning, are launching a new website in August to provide better support, advice and service to their growing client base.
News from CQM Learning (17 July 2007)
PR agency offers wide technical expertise
ID-Marketing, established over 16 years, is pleased to offer technical expertise in copywriting and press relations.
News from ID-Marketing (17 July 2007)
Watt Gilchrist sets sights on publishing world
Watt Gilchrist International is implementing ambitious plans to expand its publishing client portfolio, which currently accounts for approximately 15 per cent of the business.
News from Watt Gilchrist (17 July 2007)
Service offers real-time Tour de France stats
NetBenefit has teamed up with Polar, provider of sporting electronic equipment, to provide race fans real-time statistics about the cyclists' altitude, speed and heart rate via the website.
News from NetBenefit (16 July 2007)
Transair take Priam e-commerce on board
Transair Pilot Shop, Europe's largest supplier of pilot flight equipment and aviation accessories, has commissioned Priam to develop its new website.
News from Priam Software (16 July 2007)
Toyota unveils new interactive website
Amaze Digital has designed a new European website for Toyota Marketing Europe, having retained the account following a competitive four-way pitch.
News from Amaze (16 July 2007)
Sourcing suppliers for far-flung events
Technical Background Article Sourcing and evaluating a new event supplier, particularly in more remote parts of the world, can be a challenge, but Mirage Events has some tips on the best approach to take.
News from Mirage Events (16 July 2007)
Nectar treats Sainsbury's customers with ePrize
Nectar, the UK's leading loyalty programme, and Sainsbury's, a leading UK food retailer, have unveiled the "Swipe to win" interactive promotion.
News from ePrize (16 July 2007)
Mtivity nets $7.0m funding to support expansion
Software company Mtivity has secured $7.0m investment from the UK's largest syndicator of private investors, Hotbed, alongside funds from Albany Ventures and YFM Group.
News from Mtivity (16 July 2007)
Document Dispatch eases DM headaches
Established in 1987, Document Despatch provides direct mail solutions to a growing number of large and small organisations in the commercial and public sectors.
News from Document Despatch (16 July 2007)
PIMS-SCA launches sport promotion division
Promotional risk management company PIMS-SCA is celebrating its 20th anniversary with the launch of PIMS-SCA Sport, a dedicated division for sport-related promotions and risks.
News from PIMS-SCA (16 July 2007)
Premier joins the Corporate Responsibility Group
The Premier Paper Group, one of the UK's leading providers of environmentally responsible paper products, is the second paper merchant to join the Corporate Responsibility Group.
News from Premier Paper Group (16 July 2007)
Dowlis to distribute Sweet Attitude confectionery
Sweet Attitude, the fast-growing trade-only promotional confectionery supplier, has added a big name to its list of main UK distributors.
News from Sweet Attitude (16 July 2007)
Toybox enlists Broadsystem for 'text4email' push
Christian charity Toybox has appointed Broadsystem, the multichannel marketing agency, to execute its first 'text4email' campaign to raise awareness of its activities and increase donations.
News from Broadsystem (16 July 2007)
Firms join up for relationship marketing programme
Information Arts has agreed a strategic partnership with independent database marketing agency Eclipse to launch Accelerator, a relationship marketing programme for the automotive industry.
News from Information Arts (16 July 2007)
DMA backs ICO call for greater powers
The DMA supports the Information Commissioner's call to Government for increased powers to pursue more effectively those misusing data and welcomes the ICO's efforts to demystify data protection.
News from Direct Marketing Association (16 July 2007)
Rowan announces innovation award winners
Companies from Coventry, Leicester and Derby have been named as winners at the Rowan Best Business Innovation Awards ceremony.
News from Rowan Limited (16 July 2007)
CIM develops marketing Masterclass programme
The Chartered Institute of Marketing has developed a number of short courses that help marketers prove how marketing can deliver an improved ROI, add value and increase profitability.
News from Chartered Institute of Marketing (16 July 2007)
On-site behavioural targeting is next big thing
Technical Background Article Omniture's VP Marketing EMEA, Neil Morgan, explains why targeting the content served on a site to increase its performance has become a key strategic issue for online marketers.
News from Omniture (16 July 2007)
Greenlight commended at NMA Effectiveness Awards
Leading search engine marketing (SEM) agency Greenlight has been commended at the prestigious new media awards ceremony - The NMA Effectiveness Awards.
News from Greenlight Marketing (16 July 2007)
Work starts on new Aston Hotel Sheffield
Work has started on building the new 78-room Aston Hotel and Conference Centre at Sheffield Business Park, which will provide quality accommodation designed specifically for the business user.
News from Aston Hotels (16 July 2007)
Cambrian offers quality and technical excellence
Established in 1860, Cambrian Printers is a family-owned business that prides itself on high-quality service and technical excellence.
News from Cambrian Printers (16 July 2007)
Cheapflights nets 3i growth strategy award
Cheapflights, the company that pioneered online flight price comparison, has won the 3i Growth Strategy of the Year Award at the SE Region National Business Awards sponsored by Orange.
News from Cheapflights (with Howzat media and dohop.com) (16 July 2007)
Total number of news releases published during the week: 88
News releases from 2008 2007 2006
