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Trade associations and professional bodies
Archive page 7 of 9
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Overlook marketing training at your peril
As marketers gear up for their autumn and Christmas campaigns, off-the-job training can often be overlooked as the pressure mounts, warns the Chartered Institute of Marketing.
News from Chartered Institute of Marketing ( 5 September 2007)
Research key to successful sustainable marketing
A new research programme from The Chartered Institute of Marketing helps corporations separate the wheat from the chaff when completing long-term strategic marketing plans.
News from Chartered Institute of Marketing (31 August 2007)
IDM to deliver best-practice training at ad:tech
Ad:tech, the show dedicated to interactive marketing technologies, has secured the respected Institute of Direct Marketing Academy as a major show feature at its London show on 26-27 September.
News from Institute of Direct Marketing (31 August 2007)
DMA Scotland champions industry
The Direct Marketing Association in Scotland will be showcasing the industry at a parliamentary reception to be held at Holyrood on 12 September 2007.
News from Direct Marketing Association (31 August 2007)
Tim Smit appointed chair of judges for DMA awards
Eden Project co-founder and chief executive Tim Smit has been appointed chair of judges for this year's DMA Awards.
News from Direct Marketing Association (27 August 2007)
DMA masterminds B2B Best Practice Alliance
The B2B Committee of the Direct Marketing Association, together with six other associations, is creating the first ever best practice guidelines for the B2B marketing communications sector.
News from Direct Marketing Association (20 August 2007)
Top graduate scoops national marketing award
High-flying graduate Kunal Shah has picked up a national marketing award after achieving the best marks in the country in a professional exam.
News from Institute of Direct Marketing (16 August 2007)
International marketing guru to speak in UK
Global Marketing Network has announced that marketing guru Kevin Lane Keller will be delivering his first ever UK public seminar at the 'Global Brand Strategy 2007' conference in London in October.
News from Global Marketing Network (14 August 2007)
Email volumes overtake direct mail
For the first time, email marketing has overtaken direct mail in terms of volume, according to the latest National Email Benchmarking report from the DMA's Email Marketing Council.
News from Direct Marketing Association (14 August 2007)
AEO sign-ups prove weight of events sector
The broadening appeal of live events has seen Grant Thornton hard on the heels of Channel 4 and Telegraph Media Group in joining the Association of Event Organisers.
News from AEO (13 August 2007)
Marketing qualifications boost earnings
Technical background article Professional qualifications make candidates stand out in the employee selection process and enable them to earn higher salaries, according to research from the CIM.
News from Chartered Institute of Marketing (10 August 2007)
PPA reveals consumer magazine award shortlist
PPA Marketing has announced the shortlist for the 2007 Consumer Magazine Awards with Carat, MediaCom, Mindshare and ZenithOptimedia up for agency of the year.
News from PPA Marketing ( 8 August 2007)
Consumer magazine revolution continues
PPA Marketing has announced that its conference and awards ceremony for senior planners, advertisers and publishers will take place in September.
News from PPA Marketing ( 3 August 2007)
UK firms should self-regulate ads to children
Voluntary controls on marketing to children have once again been in the news following reports that 11 US companies are set to announce self-regulation on advertising.
News from Chartered Institute of Marketing (27 July 2007)
Sean King takes up APA chairmanship
Sean King, director at Seven Squared, has taken over tenure as Chairman of the Association of Publishing Agencies from Jason Frost, managing director and co-founder of Publicis Blueprint.
News from APA (Association of Publishing Agencies) (26 July 2007)
Future Foundation study reveals huge value of DM
The DMA has called for a responsible approach to sustain industry growth after new studies have revealed the true impact of the direct marketing and direct mail industry on the UK economy.
News from Direct Marketing Association (25 July 2007)
CIM study finds sales pay on the increase
Sales professionals are still some of the best paid in business, according to the latest Sales Rewards Survey by The Chartered Institute of Marketing.
News from Chartered Institute of Marketing (17 July 2007)
DMA backs ICO call for greater powers
The DMA supports the Information Commissioner's call to Government for increased powers to pursue more effectively those misusing data and welcomes the ICO's efforts to demystify data protection.
News from Direct Marketing Association (16 July 2007)
CIM develops marketing Masterclass programme
The Chartered Institute of Marketing has developed a number of short courses that help marketers prove how marketing can deliver an improved ROI, add value and increase profitability.
News from Chartered Institute of Marketing (16 July 2007)
Daly steps down as AEO Chairman
Following the announcement of her departure from dmg world media, AEO chairman Brenda Daly is to step down from the AEO board with effect from 31 July.
News from AEO (13 July 2007)
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