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Public relations
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Purple Pilchard signs sauce maker
The progress of PR company Purple Pilchard continues unabated this month with the eagerly anticipated arrival of Manchester-based Afro-Caribbean sauces and pastes partner Naija.
News from Purple Pilchard (28 June 2007)
Creative and PR agencies target hi-tech sector
Creative agency redroute has formed a strategic partnership with technology PR consultancy TTA Communications to offer a measurable marketing service to build brands and generate leads.
News from TTA Communications (25 June 2007)
ID-Marketing thrives as UK manufacturing grows
Now that UK manufacturing is experiencing a resurgence, more companies are seeking to invest in generating media coverage and enjoying a rise in enquiries and web traffic.
News from ID-Marketing (20 June 2007)
Two clients join Purple Pilchard roster
Purple Pilchard has marked its third anniversary by signing up two more super-premium challenger brands, a quality tea brand and a crabmeat specialist.
News from Purple Pilchard (15 June 2007)
BSC kicks off safety awareness campaign
The British Safety Council (BSC) is launching a significant awareness campaign to ensure safety stays firmly at the top of the agenda for business in the UK and overseas.
News from McOnie Agency (30 May 2007)
Simply Marcomms adds nine directory titles
PR and marketing consultancy Simply Marcomms has launched a further nine online directories to its Industry Directory, offering free listings to relevant specialist industries.
News from Simply Marcomms (22 May 2007)
Purple Pilchard enlists two diverse clients
Purple Pilchard is pleased as punch to announce the arrival of sausage supremos Broad Oak and must-have handbag specialists Frisby Adams to its blossoming portfolio.
News from Purple Pilchard (15 May 2007)
Aspectrics picks Scott for global PR campaign
US scientific instrument manufacturer Aspectrics has chose The Scott Partnership to conduct its global public relations campaign.
News from Scott Partnership (10 May 2007)
Under 5's footy franchise picks Purple Pilchard
Niche brand specialist Purple Pilchard has become the PR and marketing support agency for children's football franchise Little Kickers.
News from Purple Pilchard (19 April 2007)
Manufacturing decline fails to dent ID-M
ID-Marketing continues to achieve strong growth for its clients after adding internet-based packages to its offering.
News from ID-Marketing (19 April 2007)
Odee adds fulfilment to printing service
The Odee Company, the printer and promotional product distributor based in Dallas, now offers offset and digital printing with full bindery, mailing and fulfilment.
News from Odee Company ( 6 April 2007)
PR must confront search marketing threat
Public relations risks being sidelined by search marketing agencies as organisations begin to realise the benefits of online visibility, according to a white paper published by Daryl Willcox.
News from Daryl Willcox Publishing ( 5 April 2007)
PR: what it is and how it works
Technical background article PR is often mentioned in the media and seen as a must-have marketing tool, but... what exactly is it? PR consultant David Gent provides a straightforward business briefing.
News from David Gent Creative ( 2 April 2007)
Guide solves publicity problems for UK firms
"How To Handle Your Company Publicity" is an 180-page guide from Alan Godfrey of AGM Publicity, packed with PR insights and tips to help any size company run in-house publicity operations.
News from AGM Publicity (27 March 2007)
Internet PR agency keeps it simple
Specialist technical PR agency ID-Marketing has developed successful strategies for companies in the manufacturing industries to promote themselves using a mix of internet and printed media.
News from ID-Marketing (23 March 2007)
Wine drinkers enjoy flavour of Burgundy campaign
UK wine drinkers have given a huge thumbs-up to the Burgundy, Home Of Chardonnay/Pinot Noir advertising campaign, according to a post test undertaken at the end of 2006 by research house MWR.
News from Sopexa (20 March 2007)
An introduction to B2B media relations
Technical background article Nick Brooks, managing director of B2B marketing communications agency 4 Creative Marketing, introduces the basics of industrial press and public relations.
News from 4 Creative Marketing (20 March 2007)
Underdog brand specialist signs up new clients
Purple Pilchard has maintained its recent run of good form by winning copywriting and PR roles with premium food and drinks brands Salty Dog, Four Anjels Biscuits, go-chai and Gorvett and Stone.
News from Purple Pilchard (12 March 2007)
Wessex PR announces major client wins
Specialist business-to-business PR agency Wessex Public Relations has expanded its client base following its appointment by two national companies.
News from Wessex Public Relations ( 9 March 2007)
Miele adopts Loud voice for word of mouth campaign
Domestic appliance manufacturer Miele is to undertake a national word of mouth campaign using both traditional and social media to promote its range of premium domestic appliances.
News from LOUD Group ( 6 March 2007)
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