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    <title>Promotions and incentives latest news on Marketingservicestalk</title>
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    <description>Promotions and incentives latest news on Marketingservicestalk</description>
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    <copyright>Copyright (C)2008 Pro-Talk Ltd. All rights reserved.</copyright>
    <pubDate>Fri, 04 Jul 2008 08:00:00 UT</pubDate>
    <lastBuildDate>Fri, 04 Jul 2008 08:00:00 UT</lastBuildDate>
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      <title>Smith and Jones Bars appoints Cocktail</title>
      <description>Cocktail Marketing has been appointed by the Smith and Jones Bars to create promotional brand partnerships for its Smith and Jones Card reward programme.</description>
      <pubDate>Tue, 01 Jul 2008 08:00:00 UT</pubDate>
      <category>Cocktail Marketing</category>
      <link>http://www.marketingservicestalk.com/news/cok/cok143.html</link>
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      <title>Promotional merchandise business booming</title>
      <description>BPMA-supported research from Sourcing City has shown that the promotional merchandise industry is enjoying a boom period despite the continuing economic gloom that the UK is facing.</description>
      <pubDate>Tue, 01 Jul 2008 08:00:00 UT</pubDate>
      <category>BPMA</category>
      <link>http://www.marketingservicestalk.com/news/bpm/bpm118.html</link>
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      <title>Pace Network - to the rescue - off-road</title>
      <description>Pace Network is well known for its specialist promotions distribution and fulfilment, but the customers who use the company's rescue services are a closely guarded secret - and rightly so.</description>
      <pubDate>Tue, 01 Jul 2008 08:00:00 UT</pubDate>
      <category>Pace Network </category>
      <link>http://www.marketingservicestalk.com/news/pae/pae102.html</link>
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      <title>Cocktail creates Johnston Press partnership</title>
      <description>Cocktail Marketing, the brand partnership marketing agency, has created a partnership for LOVEFiLM, the online DVD rental and movie download company, with Johnston Press.</description>
      <pubDate>Mon, 30 Jun 2008 08:00:00 UT</pubDate>
      <category>Cocktail Marketing</category>
      <link>http://www.marketingservicestalk.com/news/cok/cok142.html</link>
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      <title>Hammer Horror enters gaming market</title>
      <description>Samantha Loveday from Licensing.biz reports that the film brand has linked with Barcrest Group for range of amusement and gaming machines.</description>
      <pubDate>Thu, 26 Jun 2008 08:00:00 UT</pubDate>
      <category>Licensing.biz</category>
      <link>http://www.marketingservicestalk.com/news/lic/lic151.html</link>
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      <title>TheDrinksShop.com joins ipoints loyalty programme</title>
      <description>Online drinks retailer TheDrinkShop.com is the latest brand to join Maximiles-operated ipoints.co.uk - the UK's largest online coalition loyalty programme.</description>
      <pubDate>Tue, 24 Jun 2008 08:00:00 UT</pubDate>
      <category>Maximiles</category>
      <link>http://www.marketingservicestalk.com/news/emb/emb103.html</link>
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      <title>Mr Lucky Bags sweetens Ben 10</title>
      <description>Licensing.biz reports that the confectionery manufacturer has signed a licence to produce the Ben 10 Lucky Bag.</description>
      <pubDate>Tue, 24 Jun 2008 08:00:00 UT</pubDate>
      <category>Licensing.biz</category>
      <link>http://www.marketingservicestalk.com/news/lic/lic150.html</link>
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      <title>Pigsback.com trots onto the high street</title>
      <description>An online community that rewards its members for interacting with brands has partnered with loyalty management company Reward on a high street loyalty programme.</description>
      <pubDate>Mon, 23 Jun 2008 08:00:00 UT</pubDate>
      <category>Reward</category>
      <link>http://www.marketingservicestalk.com/news/rej/rej102.html</link>
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      <title>Petmeds joins ipoints loyalty programme</title>
      <description>Petmeds.co.uk, an online pet healthcare site, has recruited Maximiles-operated ipoints.co.uk as its exclusive loyalty partner to increase sales frequency and value of orders.</description>
      <pubDate>Mon, 23 Jun 2008 08:00:00 UT</pubDate>
      <category>Maximiles</category>
      <link>http://www.marketingservicestalk.com/news/emb/emb101.html</link>
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      <title>Promotions in very good taste</title>
      <description>The appeal of chocolate is virtually universal and for this reason it remains one of the most popular promotional products on the market.</description>
      <pubDate>Fri, 20 Jun 2008 08:00:00 UT</pubDate>
      <category>House of Sarunds</category>
      <link>http://www.marketingservicestalk.com/news/hou/hou102.html</link>
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      <title>Incredible Hulk smashes onto mobile</title>
      <description>Samantha Loveday of Licensing.biz reports that Marvel has teamed with Hands-On Mobile for a new game featuring the iconic superhero.</description>
      <pubDate>Thu, 19 Jun 2008 08:00:00 UT</pubDate>
      <category>Licensing.biz</category>
      <link>http://www.marketingservicestalk.com/news/lic/lic149.html</link>
    </item>
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      <title>IPC Media adopts CouponNET</title>
      <description>Consumer publisher IPC Media has announced a partnership with digital marketing specialist Couponstar to provide visitors to five key IPC websites with a range of consumer-printable coupons.</description>
      <pubDate>Thu, 19 Jun 2008 08:00:00 UT</pubDate>
      <category>Couponstar</category>
      <link>http://www.marketingservicestalk.com/news/crs/crs106.html</link>
    </item>
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      <title>Harley Street Skin Clinic appoints Superseeds</title>
      <description>Superseeds, the sales promotion agency owned by Cocktail Marketing, has been appointed by Harley Street Medical Skin Clinic to create promotional partnerships and a marketing campaign.</description>
      <pubDate>Wed, 18 Jun 2008 08:00:00 UT</pubDate>
      <category>Cocktail Marketing</category>
      <link>http://www.marketingservicestalk.com/news/cok/cok141.html</link>
    </item>
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      <title>FME looks to third parties</title>
      <description>Licensing.biz reports that FremantleMedia Enterprises is opening its doors to third party brands as it looks to extend its global business strategy.</description>
      <pubDate>Tue, 17 Jun 2008 08:00:00 UT</pubDate>
      <category>Licensing.biz</category>
      <link>http://www.marketingservicestalk.com/news/lic/lic148.html</link>
    </item>
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      <title>The power of paper</title>
      <description>Despite the voucher and gift card industry embracing new technology with chip and pin and e-vouchers, the more traditional paper voucher remains highly popular with businesses and consumers.</description>
      <pubDate>Mon, 16 Jun 2008 08:00:00 UT</pubDate>
      <category>Voucher Shop</category>
      <link>http://www.marketingservicestalk.com/news/vou/vou103.html</link>
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