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Showing 226-250 of 270 articles
China tests Arbitron Portable People Meter
CSM Media Research is to initiate comprehensive field tests in Beijing of the Arbitron Portable People Meter system for radio audience measurement.
News from TNS Global, Oct 24, 2007
Millward Brown probes trend for branded tattoos
Research conducted by Millward Brown Mexico in July this year highlights a trend for branded tattoos that could see more use of the medium by brands globally.
News from Millward Brown, Oct 23, 2007
Nielsen Online and Mobile enhance measurement
The Nielsen Company has launched new internet and mobile measurement services - Nielsen Online and Nielsen Mobile - to provide an integrated, comprehensive suite of measurement capabilities.
News from Nielsen//NetRatings, Oct 17, 2007
OnePoint SMS Surveys take research to next level
UK company OnePoint Surveys has developed an innovative solution that significantly improves customer survey response rates and can ultimately improve customer satisfaction.
News from OnePoint Surveys, Oct 15, 2007
Maritz Research attains ISO 20252 certification
Maritz Research has confirmed its cutting-edge role in high-class market research in Great Britain.
News from Maritz Research, Oct 15, 2007
Figures reveal most popular newspaper sites
The latest figures from Nielsen//NetRatings, a global leader in internet media and market research, reveal the 10 most popular national newspaper websites in the UK.
News from Nielsen//NetRatings, Oct 12, 2007
Media work best together, says research
Dynamic Logic, a Millward Brown company, has released new analysis of 32 cross-media campaigns across ten categories showing clearly that media work best when used together.
News from Dynamic Logic, Oct 12, 2007
Research measures effectiveness of mobile ads
The first research project into the effectiveness of mobile phone advertising in the UK has been conducted by Millward Brown for Aerodeon, a leading mobile marketing agency.
News from Millward Brown, Oct 9, 2007
Retail Eyes joins top 40 expanding tech firms
Milton Keynes based Retail Eyes has debuted in the prestigious Sunday Times Tech Track 100 report as one of the top 40 fastest-growing private technology companies in the UK.
News from Retail Eyes, Oct 3, 2007
Facebook is UK's most popular social network
Latest figures published from Nielsen//NetRatings, a global leader in internet media and market research, reveal the most popular, most engaging and fastest-growing social networks in the UK.
News from Nielsen//NetRatings, Oct 1, 2007
Online market research set to increase
Market researchers worldwide are expecting their companies' use of online data providers and online access panels to increase in the next year, according to The Online Research Barometer.
News from Ciao Surveys, Sep 21, 2007
Ciao supports Arkenford's 4Site Web Monitor
Ciao Surveys is delivering high-quality respondents from its proprietary UK panel to support the launch of market modelling and research company Arkenford 's new offering; 4Site Web Monitor.
News from Ciao Surveys, Sep 13, 2007
Nation Brands Index finds China tumbling
One year away from the Beijing Summer Olympic Games, the latest Anholt Nation Brands Index finds the emerging economy is struggling in the midst of massive product recalls.
News from GMI (Global Market Insite), Sep 11, 2007
McCallum Layton celebrates major utilities win
WaterUK, Ofwat and Consumer Council for Water have recommissioned research that monitors how satisfied customers are with how water and sewerage companies deal with them by telephone.
News from McCallum Layton Research and Marketing Consultants, Sep 11, 2007
Second Life Interview Corner quizzes residents
Market intelligence provider GMI, along with Amsterdam-based market research firm DervalResearch, have launched Second Life Interview Corner to get qualitative feedback from residents.
News from GMI (Global Market Insite), Sep 10, 2007
Retail Eyes breaks into UK research Top 40
Retail Eyes has broken into the Top 40 research agencies in the UK with a ranking of 32 in the Market Research Agency League Table 2007 published by Marketing magazine.
News from Retail Eyes, Sep 6, 2007
Munro Global acquires M-Lab research
Independent research-focused marketing services group Munro Global has acquired London-based specialist media sector agency Media Lab Research (M-Lab).
News from Munro Global, Sep 5, 2007
Link gives advertisers total view of campaigns
Advertisers and agencies can now predict overall effectiveness of multimedia campaigns including online video thanks to Millward Brown's Link pre-testing research.
News from Millward Brown, Aug 31, 2007
QHotels looks to Retail Eyes for satisfaction
Four star deluxe group QHotels has appointed Retail Eyes to develop and manage a new customer satisfaction programme across its 22 properties throughout the UK.
News from Retail Eyes, Aug 22, 2007
Consumer alchemy turns insights into gold
For the first time, GfK NOP's in-depth data, insights and expert recommendations are being made available via an open conference, Consumer Alchemy, on 8 November at Energy Clinic, London, E1.
News from GfK NOP, Aug 14, 2007
UK lags behind in race to produce Olympic stars
UK teenagers of the age group most likely to be participators at the 2012 Olympics are lagging behind teenagers from other countries in their interest in sports according to research from GfK NOP.
News from GfK NOP, Aug 3, 2007
Illuminas wins BIG best paper award
Jonathan Fletcher, Group Creative Director at Illuminas, has won the award for best written paper at the 2007 BIG conference.
News from Illuminas, Jul 27, 2007
Quality versus speed in online research
Gavin Mulholland of Illuminas and John Buckle of Alliance and Leicester debated at the MRS Field conference the implications of tight deadlines set by clients and the quest for cheaper research.
News from Illuminas, Jul 27, 2007
Research predicts massive market for iPhone
Market research firm RDA Global polled 1,027 mobile workers in the US and found that 15 per cent of them expressed interest in buying an iPhone - predicting potential sales of over 7 million.
News from GMI (Global Market Insite), Jul 23, 2007
Qmedia investigates Big Brother audience
Leeds-based Qmedia has been commissioned for the seventh year and is currently undertaking an extensive audience research project for Channel 4's Big Brother reality TV series.
News from Qmedia Research, Jul 19, 2007
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