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Showing 151-175 of 270 articles

Maven to judge 2008 BQF Achievement Awards

Maven Research has announced that Kathryn Courtenay-Evans, Managing Director, will be on the judging panel for the British Quality Foundation (BQF) Achievement Awards 2008.

News from Maven Research, May 2, 2008

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Report predicts massive growth for mobile ads

Media analyst Screen Digest has just published its latest report entitled 'Mobile media advertising opportunities: The market for advertising on TV, video and games'.

News from Screen Digest, May 1, 2008

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Dunnhumby appoints partner for Tesco Screens

International marketing service consultancy dunnhumby has appointed production house Great Guns to develop the next generation of content for Tesco Screens, the in-store TV network.

News from dunnhumby, Apr 30, 2008

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Nielsen Online wins Audiweb contract in Italy

Nielsen Online, a service of the Nielsen Company, has been selected by Audiweb (audiweb.it) as the provider for the Audiweb System.

News from Nielsen Online, Apr 30, 2008

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Perfect pitch research gamble pays off

Online research company CCB fast.MAP has been offering agencies a risk-sharing deal on its pitch-winner research that has proved so popular it's about to take an even bigger gamble.

News from CCB fast.MAP, Apr 30, 2008

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Britons call for social networking ban

Research from Ciao Surveys has revealed that 65.9 per cent of people in Britain think social networking sites such as Facebook and MySpace should be banned from the workplace.

News from Ciao Surveys/Greenfield Online, Apr 28, 2008

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BrandZ Top 100 Most Powerful Brands released

Google is the most valuable brand in the world for the second year, with a brand value of $86.1bn, according to Millward Brown's third annual BrandZ Top 100 Most Powerful Brands ranking.

News from Millward Brown, Apr 24, 2008

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Online chat source of negative brand referrals

Millward Brown consumer advocacy survey in the UK finds that influential positive brand recommendations are more likely from offline personal contacts.

News from Millward Brown, Apr 22, 2008

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Bernhart utilises Alterian e-mail for survey

Alterian has announced that Bernhart Associates Executive Search, LLC is using Alterian's Dynamic Messenger e-mail solution to serve as the engine for its Direct Marketing Employment Survey.

News from Alterian, Apr 18, 2008

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GMI doubles size of Singapore consumer panel

GMI, a provider of global market intelligence solutions, has increased the size of its Singapore consumer panel from 40,000 to 85,000 double opted-in members.

News from GMI (Global Market Insite), Apr 11, 2008

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Making online surveys safe for children

Children, aged 13 and younger, offer marketers an abundance of useful information through online surveys, and Survey Sampling International works hard to ensure children are completely safe.

News from SSI, Apr 10, 2008

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Data entry expansion for MRDC

MRDC has significantly expanded its data entry and data management centre in Thailand.

News from MRDC, Apr 8, 2008

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Marketers 'more boring' than sales people

Marketers are more boring but less irritating and untrustworthy than sales people, according to research carried out in the March CCB fast.MAP omnibus.

News from CCB fast.MAP, Apr 8, 2008

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Are KPIs the best measures of success?

Gary Schwartz, VP Product Marketing at Confirmit, argues that Key Performance Indicators produce data that tells you only what happened but nothing about the underlying drivers of trends.

News from Confirmit, Apr 7, 2008

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Confirmit drives service improvement for Serco

Serco Solutions has successfully implemented Confirmit EFM as part of its commitment to continuous service improvement.

News from Confirmit, Apr 3, 2008

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Swift Research flying high after business wins

Yorkshire-based Swift Research is beating the economic downturn with the business growing strongly over the past 12 months.

News from Swift Research, Apr 3, 2008

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Marketers question online advertising

The Fournaise Marketing Group's 2007 Global Marketing Effectiveness Report shows that close to 70 per cent of marketers who advertise online are unsure if they get what they pay for.

News from Fournaise Marketing Group, Apr 2, 2008

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Confirmit hosts major MR and EFM conference

Confirmit, the provider of software for market research and enterprise feedback management, is hosting its first conference, Confirmit Community '08, in London on 21 to 23 May.

News from Confirmit, Apr 1, 2008

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UK Consumer Confidence continues to fall

The GfK NOP Consumer Confidence Index score has dropped by two points to -19, the lowest level since February 1993.

News from GfK NOP, Mar 31, 2008

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Harris Interactive to manage Canvasse panel

Harris Interactive has assumed the management of the Canvasse Opinion Panel.

News from Harris Interactive, Mar 27, 2008

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Conference highlights how data drives decisions

SPSS, a worldwide provider of predictive analytics software and services, has announced its third annual European customer conference, Directions 2008, will be held in Athens on 12-15 May.

News from SPSS, Mar 27, 2008

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E-retail customer satisfaction remains high

IMRG has released the results of its e-Customer Service Index (e-CSI) - the key industry indicator and benchmark of e-retail customer satisfaction.

News from IMRG, Mar 25, 2008

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Evison to speak at eMetrics Summit

The eMetrics Marketing Optimisation Summit has announced that Rufus Evison, Dunnhumby's Digital Marketing Advisor to Tesco, will be a keynote speaker at the 2008 London Summit.

News from dunnhumby, Mar 17, 2008

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Social Enterprise to sell Swedish MR software

Social Enterprise Europe has been appointed UK agent for ViewsCapture, a powerful internet-based research system that allows organisations to receive accurate feedback from customers.

News from Social Enterprise Europe, Mar 12, 2008

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Warning: 'survey sins' lead to business anguish

Businesses could miss out on vital data and potential revenue by conducting poor customer research surveys, according to predictive analytics software provider SPSS.

News from SPSS, Mar 12, 2008

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Showing 151-175 of 270 articles

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