Strategic management
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Strategic management
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Showing 26-50 of 251 articles
Collinson Latitude focuses on ancillary revenues
Collinson Latitude is to introduce a range of products designed to assist hotel brands in using pre-designed or tailored ancillary revenue programmes to extend their revenue reach.
News from Collinson Latitude, Apr 1, 2009
Retail Active seeks mystery shoppers
Retail Active has announced that it is looking for people to become mystery shoppers.
News from Retail Active, Mar 30, 2009
Strategic Fusion programme helps reposition firm
De La Rue has completed a repositioning and brand review implemented by Strategic Fusion to support the company's new business strategy following the sale of its cash systems business.
News from Strategic Fusion, Mar 27, 2009
Only in London to boost capital's economy
Visit London has developed the theme for a campaign announced by Mayor Boris Johnson to boost overseas visitors to the capital.
News from Visit London, Mar 24, 2009
Talk to focus on understanding gender differences
Agnete Enga, senior industrial designer at Smart Design and co-founder of Femme Den, is to give a talk called 'How to Please a Woman' at the DMI Europe design conference.
News from Smart Design, Mar 23, 2009
Works MC creates direct mail piece for 3
Works MC has created a direct mail piece for the 3 tactical sales team to follow up on a 'Blitz Day' the company held for 300 dealers and stockists to inform them about a commission offer.
News from Works MC, Mar 20, 2009
Works MC creates PTS content management system
Works MC has created a consulting website and content management system for PTS following completion of the client's global website development.
News from Works MC, Mar 18, 2009
Mobile coupons to increase by 30%, says Juniper
Research from Juniper has revealed that money saving coupons issued via mobile phones will increase by 30 per cent by 2010.
News from Juniper Research, Mar 18, 2009
Toolkit delivers localised offline communications
Tangent Direct has been appointed by the Flemish Socialist Party to enable its regional offices to generate and deliver localised offline communications to the electorate.
News from Tangent, Mar 4, 2009
RMG launches digital campaign for Tourism Ireland
RMG Connect has launched a global digital campaign for Tourism Ireland to support the launch of its 'Go Where Ireland Takes You' brand activity.
News from RMG Connect, Mar 4, 2009
Mobile entertainment to suffer if downturn deepens
A report has warned that revenue growth of the mobile entertainment market will be lower if the economy fails to improve over the next 12 months.
News from Juniper Research, Mar 4, 2009
Book explains golden rules of digital marketing
Kogan Page has announced the publication of 'Understanding Digital Marketing', a practical guide that explains how businesses can harness digital technology.
News from Kogan Page, Mar 2, 2009
Millennium to create mature consumer lab
Millennium has unveiled plans to create a mature consumer research lab to enable the company to gain direct experience of how mature consumers interact with everyday tasks.
News from Millennium, Feb 27, 2009
Data Lateral gains FSA authorisation
Data Lateral, a Lateral Group company, has been authorised by the Financial Services Authority (FSA) to carry out a range of activities to benefit financial clients with a more complete service.
News from Lateral Group, Feb 25, 2009
TenNine promotes Scottish science campaign
TenNine has partnered with the Scottish government for an advertising campaign that aims to change students' perceptions of science and encourage them to study it.
News from TenNine, Feb 24, 2009
RMG creates online creative for Rimmel London
RMG Connect has created a new area on the Rimmel London website to bring the latest looks straight from London Fashion Week to the website's users.
News from RMG Connect, Feb 23, 2009
Clear creates Spinal Research campaign
Clear Marketing Communications has created an advertising campaign for Spinal Research to raise awareness of a fundraising marathon event.
News from Clear Marketing Communications, Feb 20, 2009
Millennium to promote hearing-loss prevention
Millennium, a UK marketing specialist for the over-50s, has been appointed by hearing-aid provider Amplifon to broaden product awareness and encourage hearing-loss prevention among mature consumers.
News from Millennium, Feb 12, 2009
Labour MPs' websites gain social networking status
Tangent One, Labour's retained digital agency, has developed a system to integrate Labour Party MPs' websites with Twitter and Facebook.
News from Tangent, Feb 11, 2009
Smartphone sales to reach 300 million by 2013
Smartphones are expected to account for a growing proportion of mobile phones each year, potentially sustaining the performance of key brands, according to Juniper Research.
News from Juniper Research, Feb 5, 2009
Raw Entrepreneur e-zine supports start-ups
Million Impossible has revealed that its online Raw Entrepreneur business magazine shows how businesses can overcome the challenges of the global recession.
News from Million Impossible, Jan 30, 2009
The importance of interpretation in marketing
Jo Hindley, from translation and localisation company RWS Group, has considered what is involved in making sure companies messages are clear, easy-to-read and in tune with the local culture.
News from RWS Group, Jan 30, 2009
Acquity unveils Hiscox campaign strategy
Acquity has unveiled its strategy for specialist insurer Hiscox, recommending a move to press away from television.
News from Tri-Direct Sales, Jan 29, 2009
School launched for aspiring entrepreneurs
Million Impossible has announced the launch of the Entrepreneur School, aimed at creating a complete business programme for aspiring entrepreneurs and start-up businesses.
News from Million Impossible, Jan 29, 2009
Works MC develops 3 guide for indirect channel
After creating the original 3Retail Buyers Guide, Works MC has been selected by 3 to develop a new Buyers Guide for the indirect sales channel.
News from Works MC, Jan 28, 2009
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Strategic management
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Strategic management:
In this category you will find articles and case studies from agencies specialising in strategic management.
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