Experiential marketing
(a sub category of Point of purchase and design services)
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Latest articles from 'Experiential marketing'
News releases from this sub-category
Showing 51-75 of 129 articles
RPM appointed for Tiger Beer experiential event
RPM has been appointed by Tiger Beer to stage its Tiger Translate experiential event, held in Shoreditch, London in September.
News from RPM, Oct 2, 2008
Because appointed to promote minimum wage changes
Because has been appointed by the Central Office of Information to create an experiential campaign to educate employees about the forthcoming increases to the National Minimum Wage.
News from BEcause Experiential Marketing, Sep 26, 2008
Sledge and Nivea launch Face Experts campaign
Sledge has announced the launch of Nivea Visage's 'Face Experts' campaign, to take place in shopping centres nationwide throughout September, October and November.
News from Sledge, Sep 23, 2008
BEcause creates experiential campaign for Yakult
BEcause Experiential Marketing has created an experiential campaign for Yakult, designed to maximise the brand's presence at this year's London Triathlon.
News from BEcause Experiential Marketing, Sep 9, 2008
Jordans appoints Sledge as experiential agency
Sledge has been appointed by Jordans as its experiential agency.
News from Sledge, Aug 20, 2008
Sledge selected for TNCC summer event campaign
Sledge has been appointed by The Natural Confectionery Company to produce summer events across the UK and Ireland.
News from Sledge, Aug 8, 2008
Umbro calls on RPM
Experiential agency RPM has been appointed by Umbro to co-ordinate its inaugural international football tournament in London for under-16 players.
News from RPM, Jul 15, 2008
Downturn triggers field marketing surge
Leading UK retail brands are turning to traditional field marketing in ever-increasing numbers as they go 'back to the future' in a bid to beat the credit crunch.
News from IMS, Jul 1, 2008
San Miguel re-appoints Amplify
San Miguel is bringing its Hidden Depths series of music and media events back for a second year and has again chosen experiential agency Amplify to deliver and manage the events.
News from Amplify, Jun 27, 2008
RPM takes Cancer Research back on road
Experiential agency RPM has been appointed again by Cancer Research UK (CR-UK), to implement its 2008 Cancer Awareness Roadshow.
News from RPM, Jun 26, 2008
Sanctuary Spa hits road to pamper the nation
London's iconic ladies' spa The Sanctuary has tasked experiential specialist iD with a brief to treat nationwide fans of the luxurious Sanctuary Spa range to a taste of a unique spa experience.
News from iD, Jun 25, 2008
Who's coming to the innocent village fete?
Ecover, Puffin Books, Yorkshire Tea, Lonely Planet, Good Energy, Origins and Hunter are just some of the brands who have signed up to attend the innocent village fete this summer.
News from Sledge, Jun 17, 2008
Tapas Fantasticas festival celebrates Rioja
Phipps PR, a consumer agency specialising in food and drink, has created a fresh new summer festival for Wines from Rioja to reach a younger consumer market.
News from RPM, Jun 13, 2008
i2i Marketing to service West of England
Brand experience agency i2i Marketing, whose clients include the likes of Philips, Hasbro, Dr Oetker, Sara Lee and Ginsters, is to open a new office in Cirencester on 16 June 2008.
News from i2i Marketing, Jun 12, 2008
i2i revs up European roadshow for MotoGP game
Video games publisher Capcom has hired brand experience agency i2i Marketing to develop a pan-European roadshow to promote its new MotoGP 08 game to trackside fans of MotoGP.
News from i2i Marketing, Jun 6, 2008
RPM launches Bowtime Bar for Strongbow
Experiential agency RPM has been tasked by Scottish and Newcastle to deliver a Strongbow experiential platform for the 10th year running at Isle of Wight and V Festival.
News from RPM, Jun 5, 2008
Bournville celebrates centenary with press push
Cadbury's has appointed experiential agency RPM to create a campaign to celebrate Bournville's 100th anniversary and secure its positioning as a British favourite.
News from RPM, Jun 4, 2008
Evoke celebrates 100 per cent year-on-year growth
Evoke, a London experiential agency is celebrating 100 per cent year-on-year growth over the past two years.
News from Evoke, May 16, 2008
Dr Oetker hires i2i for experiential drive
German food brand Dr Oetker has appointed i2i Marketing to mastermind a new experiential campaign to launch its Paula range of children's desserts.
News from i2i Marketing, May 15, 2008
iD targets new users with Croft Spot campaign
Experiential specialist iD has been appointed by Gonzalez Byass to run its award-winning Croft Spot activity for a third year.
News from iD, May 13, 2008
RPM executes summer drive for Onken yogurt
Dr Oetker has appointed leading experiential agency RPM to carry out its live marketing campaign for Onken Natural Yogurt, which kicks off in May.
News from RPM, May 13, 2008
SandN targets cider category
Scottish and Newcastle UKis planning a major assault on the cider category this summer with a nationwide on- and off-trade campaign, promoting its extensive portfolio of cider brands.
News from BEcause Experiential Marketing, Apr 30, 2008
Nick Jr Jump Up event unveils increased capacity
Nick Jr, the number one rating commercial preschool TV channel from Nickelodeon UK, has announced that its 2008 Jump Up outdoor event will be its biggest yet with 40 per cent more attendees.
News from Sledge, Apr 29, 2008
RPM educates consumers with Grana Padano stand
Experiential agency RPM created an engaging consumer experience with the Grana Padano cheese stand at the Real Food Festival in Earls Court.
News from RPM, Apr 28, 2008
RPM constructs campaign for Trident
Cadbury Trebor Bassett has appointed leading experiential agency RPM to implement an integrated campaign for Trident chewing gum.
News from RPM, Apr 24, 2008
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What is it?
Experiential marketing:
In this category you will find articles and case studies from agencies specialising in experiential marketing, including experienced-based marketing, sampling, roadshows, in-store retail events and more.
Featured articles
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ID Staffing completes product sampling campaign
ID Staffing has completed a four-day sampling campaign as part of the launch of the Blue Diamond Californian Almonds range in the UK.
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Say Cheese creates Swan photo-marketing campaign
Swan, the maker of cigarette papers, filters and lighters, has teamed up with Say Cheese, the photo marketing division of ID, to create a 10-day product sampling and photo marketing campaign.
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