I2I Marketing has been appointed to Glaxosmithkline's (GSK) experiential marketing roster for its UK consumer healthcare brands, including the Macleans Confidence oral care range.

News from i2i Marketing, Nov 26, 2009

Because appointed to GSK experiential roster

Glaxosmithkline (GSK) has appointed Because Brand Experience to its experiential marketing roster for its UK consumer healthcare business.

News from BEcause Experiential Marketing, Nov 26, 2009

Because arranges Perrier brand experience at fair

Perrier is to sponsor the Affordable Art Fair in Battersea Park in a deal brokered by brand experience agency Because.

News from BEcause Experiential Marketing, Oct 26, 2009

Because co-ordinates Panasonic HD 3D roadshow

Because has been appointed by Panasonic to co-ordinate and present a full high-definition (HD) 3D roadshow to showcase the possibilities of the 3D viewing experience to UK consumers.

News from BEcause Experiential Marketing, Oct 19, 2009

Because roadshow promotes COI pay rights helpline

The Central Office of Information (COI) has appointed Because to run a 10-week roadshow for the Department of Business Innovation and Skills promoting the Pay and Work Rights helpline.

News from BEcause Experiential Marketing, Oct 16, 2009

RPM campaigns promote Hasbro Christmas gifts

RPM has been appointed to create two campaigns for Hasbro, which will see digital and experiential teams generate interest for the Cranium board game and Bop It in the run up to Christmas 2009.

News from RPM, Oct 16, 2009

Intimis Tracker drives ATL membership conversions

Intimis has announced that the Association of Teachers and Lecturers (ATL) has selected Intimis Tracker to help drive conversions from student to newly qualified membership level.

News from Intimis, Oct 16, 2009

Because brand ambassadors promote soya milk

Because has been selected by Kallo Foods to stage an experiential sampling campaign to drive sales of its So Good soya milk.

News from BEcause Experiential Marketing, Oct 15, 2009

I2I to run Philips in-store product demonstrations

I2I Marketing has been appointed by Philips to run two in-store demonstration campaigns for its kitchen and electrical beauty products in the run up to Christmas.

News from i2i Marketing, Oct 13, 2009

Intimis tracks Fujitsu microsite interaction

Fujitsu has rolled out the Intimis Tracker to drive conversions through its 'Expect More' campaign, which is aimed at senior IT decision-makers and influencers in target enterprise businesses.

News from Intimis, Sep 25, 2009

Experiential campaign drives brand engagement

TRO has created an experiential campaign to raise awareness and encourage trial of the Samsung Jet mobile phone.

News from TRO, Sep 24, 2009

I2I co-ordinates job-seekers roadshow

I2I Marketing has been hired to co-ordinate a face-to-face careers roadshow for Nextstep West Midlands.

News from i2i Marketing, Sep 22, 2009

ID brand ambassadors promote Coral campaign

ID Staffing has been appointed by Coral to deliver the bookmaker's recent 'Run4It' campaign.

News from iD, Sep 4, 2009

Sledge produces roadshow for Nickelodeon UK

Nickelodeon UK has appointed Sledge to produce a nationwide experiential roadshow to promote the television network's channels to families throughout August 2009.

News from Sledge, Aug 31, 2009

Perrier selects Because for cocktail nights

Because has been appointed by Perrier to launch a series of experiential cocktail evenings in London nightspots this summer.

News from BEcause Experiential Marketing, Jul 29, 2009

Because appointed for Fruity Frutti campaign

Haribo has appointed Because to handle a summer sampling campaign to drive sales and awareness of its Fruity Frutti range of chewy sweets.

News from BEcause Experiential Marketing, Jul 16, 2009

Creative workshop to discuss experiential concepts

London Metropolitan Business School, EMK and Blazinstar Experiential have announced a 'power breakfast' creative workshop aimed at marketers and associate professions.

News from Blazinstar, Jul 7, 2009

Blazinstar explains value of two-way interaction

Marvin Foster, business development director at Blazinstar Experiential, believes that in the future, experiential marketing and digital will play a joint role.

News from Blazinstar, Jun 30, 2009

Blackjack to promote Betfair at Ascot

Blackjack has been appointed by online betting website Betfair to promote and bolster online registration at the 2009 Royal Ascot.

News from Blackjack Promotions, Jun 18, 2009

Colour DNA campaign launched by Pd3

Pd3 has launched a retail campaign for Lacoste UK, called Colour DNA.

News from Pd3, Jun 18, 2009

I2I creates brand experience campaign

General Mills has appointed I2I Marketing to launch a face-to-face sampling campaign to promote its Nature Valley crunchy granola bars.

News from i2i Marketing, Jun 2, 2009

Campaign aims to deliver 144,000 consumer trials

Because has developed an in-store experiential campaign for Scottish and Newcastle UK to promote its Foster's with In-can Scuba and Kronenbourg 1664 with Dynamo Systeme brands.

News from BEcause Experiential Marketing, Jun 1, 2009

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ID launches experiential campaign for Britvic

ID Experiential has been commissioned by Britvic Soft Drinks to launch a three-month experiential campaign for its Drench brand.

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I2I rolls out direct mail campaign for GSK