Latest news on Marketingservicestalk categorised by product type
Online advertising
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Halfords launches online ratings and reviews
User application article Car and travel specialist Halfords has launched customer ratings and reviews on its website; improving the consumer shopping experience and driving sales online and across its 435 stores.
News from Bazaarvoice ( 4 July 2008)
Concourse brands stations for MyJobGroup
User application article Concourse Initiatives, the Media Initiatives Group's outdoor and ambient arm, has secured a 12-month sponsorship of Bristol Temple Meads and Bristol Parkway train stations for MyJobGroup.
News from Media Initiatives Group ( 4 July 2008)
Online ethnic marketing firm celebrates a year
Rapid growth has made Indoor Media the number one online ad network for advertisers seeking to target affluent Asians in the UK.
News from Indoor Media (30 June 2008)
The future of television
Technical background article IPTV addressable advertising provider Packet Vision contemplates the future of the industry.
News from Packet Vision (25 June 2008)
Liverpool firm teaches US tricks of internet trade
They may have invented the internet but it's a Liverpool firm that is now teaching Americans the tricks of the trade when it comes to internet marketing.
News from Ph Creative (23 June 2008)
Web Liquid partners with Reactive Media
Digital marketing agency Web Liquid has partnered with web development agency Reactive Media as the second in a series of collaborations with specialist partners.
News from Web Liquid (19 June 2008)
Consumers positive about in-game ads
Technical background article An IGA-Nielsen study has found that 82 per cent of consumers react positively to receiving contextual in-game ads during game play.
News from IGA Worldwide (18 June 2008)
South Asian online channel appoints Ad Network
Bollywood.tv, the leading online destination for South Asian entertainment, has entered an exciting new era in its expansion process and appointed People Group as its principal ad server.
News from People Online (18 June 2008)
Start-up internet businesses given free help
Two internet marketing specialists are to help all budding 'e-entrepreneurs' by offering a full one-month revolutionary online video course completely free of charge.
News from Information Direct (16 June 2008)
Adknowledge launches social advertising network
Adknowledge has launched its social advertising network in the UK.
News from Adknowledge (13 June 2008)
Ad system improves publishers' ad income
AdServing UK, which recently opened a London office, is offering an ad system that generates more income for publishers.
News from adServing UK (12 June 2008)
Treatment Abroad offers online facilities review
User application article Online health tourism guide Treatment Abroad has implemented ratings and reviews from Bazaarvoice to increase patient knowledge of overseas healthcare and inform patient choice.
News from Bazaarvoice (10 June 2008)
Count time on your online ads
More and more advertisers have found out that using an ad system for counting traffic on their online campaigns gives the advertiser an important tool for improving campaign results.
News from adServing UK ( 9 June 2008)
Web Liquid creates F1 viral for Avis
User application article Digital agency Web Liquid has created a viral-based competition around the 2008 Formula One Santander British Grand Prix for Avis Rent A Car - official car rental partner to Silverstone.
News from Web Liquid ( 6 June 2008)
Screwfix invites users to review products online
User application article Screwfix, the supplier of trade tools, accessories and hardware products, has rolled out Bazaarvoice Ratings and Reviews across its entire online store of 18,000 products following a successful trial.
News from Bazaarvoice ( 6 June 2008)
Yahoo! and Havas Digital seal ad partnership
User application article Yahoo! and Havas Digital, one of the world's leading interactive agencies, have announced a global partnership that encompasses all of the operating units within Havas Digital.
News from Right Media ( 6 June 2008)
Ad-serving system for internet TV launches
The UK's first ad-serving system that can deliver relevant adverts alongside internet TV (IP TV) has launched in the UK.
News from adServing UK ( 6 June 2008)
Media group launches 'brown pound' ad network
Consumer internet company People Group has launched its own ad network called 'People Online' to help advertisers and media buyers communicate to the South Asian audience living in the UK.
News from People Online ( 5 June 2008)
Infiniti builds buzz around reservation list
User application article Infiniti, Europe's newest premium car brand, is launching an internet-based Reservation List through an online social media and marketing campaign before its European launch later this year.
News from TMW ( 5 June 2008)
Bazaarvoice named retail award finalist
E-commerce solutions provider Bazaarvoice has been selected as a finalist in the Best Customer-Facing Technology category at the 2008 European Retail Solutions Awards.
News from Bazaarvoice (22 May 2008)
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