Cocktail Marketing, the UK's leading partnership marketing agency, has been appointed by Toshiba to create promotional partnerships for its consumer products in the UK.

News from Cocktail Marketing, May 8, 2008

Go to bed with The Beatles

Licensing.biz reports that Caroline Mickler has secured deals for branded sleepwear and bedding based around the Fab Four.

News from Licensing.biz, May 1, 2008

Filofax appoints Cocktail to forge partnerships

Cocktail Marketing has been appointed by personal organiser brand Filofax to create brand partnerships in the fashion sector.

News from Cocktail Marketing, Apr 28, 2008

Wightlink appoints Cocktail Marketing

Partnership marketing agency Cocktail Marketing has been appointed by ferry operator Wightlink to create promotional partnerships to drive sales through the summer months.

News from Cocktail Marketing, Apr 25, 2008

GMG Radio looks to licensing

Licensing.biz has reported that the radio division of Guardian Media Group has hired Lazarus Media to develop its licensing strategy.

News from Licensing.biz, Apr 22, 2008

Explore teams with Fat Face for adventure push

Cocktail Marketing has created a partnership promotion for Explore, the UK's market leader in adventure holidays, with Fat Face, the premium outdoor clothes retailer.

News from Cocktail Marketing, Apr 22, 2008

The Mall teams up with Virgin Vie At Home

Cocktail Marketing has created a partnership between The Mall, the community shopping centre brand, and Virgin Vie At Home, the award-winning cosmetics, jewellery and homeware company.

News from Cocktail Marketing, Apr 18, 2008

Cocktail partners LOVEFiLM with Reveal and Tesco

Cocktail Marketing has created an exclusive marketing partnership for LOVEFiLM, Europe's leading online DVD rental and movie download company with Reveal and Tesco.

News from Cocktail Marketing, Apr 18, 2008

Disney unveils new animated film agenda

Licensing.biz reports that ten new animated feature films from Disney and Pixar are to roll out by 2012.

News from Licensing.biz, Apr 16, 2008

Cocktail creates Matalan partnership for LOVEFiLM

Cocktail Marketing has created a six-month marketing partnership for LOVEFiLM, the online DVD rental and movie download company, with clothing store Matalan.

News from Cocktail Marketing, Apr 15, 2008

Angelina Ballerina gets CGI makeover

Hit Entertainment has signed Thirteen/Wnet and Nick Jr UK as partners for new Angelina Ballerina series, reports Licensing.biz.

News from Licensing.biz, Apr 11, 2008

DCSF appoints Cocktail for Year of Reading brief

Partnership agency Cocktail Marketing has been appointed by the Department for Children, Schools and Families to supply partnership marketing services to support the National Year of Reading.

News from Cocktail Marketing, Apr 9, 2008

Pre-MIP boost for LazyTown

Samantha Loveday at Licensing.biz reports that strong sales and new licensing deals follow the opening of LazyTown's European office earlier this year.

News from Licensing.biz, Apr 2, 2008

FME grabs Backyardigans

FremantleMedia has bagged the worldwide home entertainment rights for Nelvana children's property Backyardigans, reports Licensing.biz.

News from Licensing.biz, Apr 1, 2008

Granada wraps up global deals for Bella Sara

Licensing.biz has revealed that Granada has secured core publishing, toy and interactive categories for the international girls' brand.

News from Licensing.biz, Mar 31, 2008

Ubisoft grabs Tom Clancy name rights

Publisher Ubisoft has acquired the best-selling author's name for video games, related books, movies and merchandise, according to Licensing.biz.

News from Licensing.biz, Mar 26, 2008

Nickelodeon develops 600 casual games

Licensing.biz has reported that the MTV Networks label is spending $100m on a vast catalogue of mass-market games titles.

News from Licensing.biz, Mar 20, 2008

Granada looking ahead to bumper year

Pocoyo, Numberjacks and Bella Sara are all growing strongly for Granada Ventures, according to Licensing.biz.

News from Licensing.biz, Mar 12, 2008

Optimum Releasing appoints Cocktail Marketing

Cocktail Marketing, the partnership marketing agency, has been appointed by Optimum Releasing, one of the leading independent film distributors, to create marketing partnerships.

News from Cocktail Marketing, Mar 10, 2008

Discovery and BT partner through Cocktail

Discovery Networks UK has launched an exclusive promotional partnership with BT negotiated through Cocktail Marketing to highlight The Big Experiment on Discovery Channel.

News from Cocktail Marketing, Mar 7, 2008

Dexter collectibles on the way

Licensing.biz reports that Showtime and Bif Bang Pow have signed deal for products based on the new original drama Dexter.

News from Licensing.biz, Mar 4, 2008

Lost drive underway for CPLG

Licensing.biz reports that the fourth season of Lost on Sky One comes at the centre of a substantial licensing programme.

News from Licensing.biz, Feb 29, 2008

Fremantle Media eyes further growth

Samantha Loveday of Licensing.biz reports that The X Factor and Rainbow brands are among the first to be boosted with new deals.

News from Licensing.biz, Feb 28, 2008

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