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Integrated marketing

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Seymourpowell merger takes Loewy back to roots

Loewy, the fast-moving marketing group, has signed product design and innovation royalty Seymourpowell to its family of creative specialists.

News from Loewy (13 September 2007)

BandV offers 25 years of marketing experience

Full-service agency BandV Creative delivers tailored campaigns covering a single element or several areas of marketing, specialising in the building, construction and manufacturing industries.

News from BandV Creative (12 September 2007)

Starfish Day supports African AIDS orphans

Integrated marketing agency Communicator came up with the idea of Starfish Day for a charity that supports AIDS orphans in southern Africa.

News from Communicator (12 September 2007)

CMW picks up thoroughbred breeder's brief

Clark McKay and Walpole has won a three-way pitch to secure the entire marketing communications brief for Darley, an organisation involved in the thoroughbred breeding and racing industry.

News from Clark McKay and Walpole (12 September 2007)

PandMM wins Land Rover events work

Land Rover has awarded its global event management contract to PandMM, one of the UK's leading and award-winning B2B marketing services agencies, following a five-way competitive pitch.

News from P&MM (11 September 2007)

Bright Blue Day wins Toshiba digital mobile push

Bright Blue Day has been appointed to drive sales of Toshiba's Smartphone range in the UK with its "Take Your Work with You" campaign.

News from Bright Blue Day (10 September 2007)

141 helps Dogs Trust to save greyhounds

141 Worldwide/London has created an autumn DM campaign for Dogs Trust focusing on the plight many greyhounds face after their racing careers are over.

News from 141 Worldwide (10 September 2007)

Arc Worldwide tailors push for Fiat Professional

Arc Worldwide integrated agency has been selected by Fiat Group Automobiles UK to promote the rebranding of its Light Commercial Vehicle range under the chosen name of Fiat Professional.

News from Arc Worldwide ( 6 September 2007)

Britons urged to vote potato as "King of Veg"

You can eat it, you can clean with it, you can even make electricity with it - that's why the Real Potato Co has launched an online election campaign to crown the potato King of Veg.

News from Real Potato Co ( 6 September 2007)

Epoch wins Unilever brand activation brief

Bristol-based retail packaging and brand specialist Epoch Design, now part of the fast-growing Loewy family, has secured a brief to develop style guides for every Unilever brand.

News from Loewy ( 6 September 2007)

WAX communications is born to deliver cut-through

Dynamo Marketing Communications and Catalyst Marketing are joining forces to create a completely new agency, WAX Communications.

News from dynamo marketing communications ( 5 September 2007)

Seven Seas encourages consumers to twist again

Seven Seas is renewing its drive to educate consumers about the benefits of its Joint Health brands, Cod Liver Oil and JointCare, with a new GBP4 million multimedia campaign this autumn.

News from Seven Seas ( 4 September 2007)

The rise of branded cash

John Sylvester, executive director of B2B marketing services company PandMM, discusses the burgeoning success of branded debit cards for motivation and benefits schemes.

News from P&MM (31 August 2007)

Analyzer helps DLG to improve response times

 User application article   DLG, the supplier of consumer lifestyle information for direct marketing, has selected smartFOCUS' Analyzer software to improve client satisfaction by decreasing response times to sales enquiries.

News from smartFOCUS (31 August 2007)

Cendris picks smartFOCUS to aid campaign targeting

SmartFOCUS, an international vendor of enterprise marketing software, has been selected by Cendris to provide software to help with its marketing services and data management offer.

News from smartFOCUS (29 August 2007)

Adconion picks Aqueduct for global brief

Following a competitive pitch, integrated agency Aqueduct has picked up the brief to develop a global campaign on behalf of online advertising leader Adconion Media Group.

News from Aqueduct (29 August 2007)

Digitaltmw designs World Heart Federation website

Digitaltmw, the digital arm of integrated agency Tullo Marshall Warren, has undertaken the creative development and restructuring of the architecture of the World Heart Federation website.

News from TMW (27 August 2007)

The Marketing Store wins Vodafone account

Vodafone UK has appointed The Marketing Store to handle its integrated retail account.

News from Marketing Store (24 August 2007)

Creative Direction wins Fujitsu Siemens UK account

Creative Direction Consultants has been appointed sole integrated marketing services agency for Fujitsu Siemens Computers in the UK following a competitive pitch.

News from Creative Direction Consultants (17 August 2007)

Communique 360 launches major GroupSave campaign

Precision marketing specialist Communique 360 has developed a new GroupSave campaign for client ATOC and a number of its member companies.

News from Communique 360 (15 August 2007)

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