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Integrated marketing
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Cineworld website offers marketing opportunity
Cineworld, one of the leading UK cinema house groups, is offering a chance for a selected brand to reach millions of UK cinema-goers through brand exposure on its website.
News from Filmology (15 May 2008)
Mighty Mouse Digital bolsters offering
Mighty Mouse Digital, the new standalone digital business from Gyro International, has acquired bespoke website design and build agency Bluhalo for an undisclosed sum.
News from Gyro International (15 May 2008)
SmartFOCUS acquires Astech InterMedia
SmartFOCUS, the provider of multi-channel marketing software, has acquired Astech InterMedia, the leader in data-driven marketing for the news media industry, headquartered in Denver.
News from smartFOCUS (15 May 2008)
Sheffield company wins prestigious accolade
A leading Sheffield-based marketing agency has been recognised as one of the best in the UK for the second year running.
News from Rare Creative Group (14 May 2008)
DM campaign woos RAF Regiment recruits
DM and digital agency Tullo Marshall Warren has been commissioned by the COI to develop an inspiring DM campaign to encourage potential recruits to learn more about the RAF Regiment.
News from TMW (13 May 2008)
Gyro wins creative award at the Roses
Gyro International has won Bronze in the Best Business to Business Direct Mail Campaign category at the 2008 Roses Advertising Awards.
News from Gyro International (13 May 2008)
Intensive campaign backs British Tomato Week
The British Tomato Growers' Association and English Village Salads are launching British Tomato Week with an intensive promotional push designed and implemented by Haygarth.
News from Haygarth (13 May 2008)
Alternative Networks appoint Mesh
User application article Creative marketing solutions agency Mesh has been appointed by one of the UK's leading B2B telecommunications companies, Alternative Networks, to develop an email campaign.
News from Mesh Marketing ( 8 May 2008)
Gyro launches standalone digital business
Gyro International has launched Mighty Mouse Digital, a standalone digital business, as part of its growing commitment to provide world-class digital services.
News from Gyro International ( 6 May 2008)
Iris buys management consultancy Concise
Independent marketing agency iris has announced its first acquisition after nine strong years of international organic growth.
News from iris ( 2 May 2008)
Eurosport hands Momentum cross-channel campaign
Momentum London will handle the press and online marketing campaign to promote Eurosport Television's acquisition of the Bennetts British Super Bike Championship.
News from Momentum (30 April 2008)
Crayon to create festival website for BT
Digital agency Crayon has been appointed to create and host a new website for BT's sponsorship of the Isle of Wight Festival.
News from Crayon (30 April 2008)
Superbrands relaunches website with Mesh
Mesh Marketing has just completed the redesign of the Superbrands website, including the individual microsites for Superbrands and Business Superbrands.
News from Mesh Marketing (29 April 2008)
Haygarth adds traction to tyre dealers
Haygarth has developed a new look and feel for ContiNetwork, the dealer network from Continental Tyres, the only network of independent tyre dealers in the UK that services truck fleets.
News from Haygarth (28 April 2008)
Scan selects Mesh for integrated campaign
Scan Foods UK has appointed creative marketing solutions agency Mesh to develop a GBP1million integrated campaign for its new snack, Hot Tub.
News from Mesh Marketing (28 April 2008)
Wines from Rioja appoints space
The marketing body that represents all Rioja wine producers in the UK has appointed integrated marketing communications agency space to create a campaign to drive awareness.
News from Space (25 April 2008)
Momentum scoops British Video digital award
Greenroom Digital, the recently acquired digital arm of Momentum UK, won Supplier/Agency of the Year at this year's British Video Association Awards.
News from Momentum (23 April 2008)
Lancs agency focuses on expansion
Workhouse Creative Marketing is to erect a building to provide a photographic studio, office, storage, disabled WC, changing facility and prop building area at its site in Preston.
News from Workhouse Creative Marketing (22 April 2008)
Momentum UK snaps up Greenroom Digital
Momentum has bought one of London's leading creative digital agencies, Greenroom Digital, and social media sister company, Entertainment Intelligence, to strengthen its integrated digital capability.
News from Momentum (14 April 2008)
Top 20 agency prepares for expansion
Digitally focused agency Crayon has appointed a new chairman and outlined its expansion plans.
News from Crayon ( 7 April 2008)
Panasonic takes camcorder on the road
Consumer electronics giant Panasonic is rolling out an interactive roadshow in April, designed by Berkshire-based marketing consultancy Creative Direction.
News from Creative Direction Consultants ( 4 April 2008)
Nivea Deodorant starts UK-wide roadshow
User application article Nivea Deodorant is launching a UK-wide roadshow as part of an integrated marketing campaign, including TV and press, to launch its new deodorant - Double Effect.
News from Space ( 3 April 2008)
Vertical Marketing celebrates 20th anniversary
Vertical has become one of the UK's leading integrated marketing communications agencies operating in the technology, industrial and commercial business-to-business sectors.
News from Vertical Marketing ( 1 April 2008)
Space wins anti-litter and fly-tipping work
The Campaign to Protect Rural England has appointed integrated marketing agency space to create a year-long integrated campaign to discourage litter and fly-tipping.
News from Space (27 March 2008)
Gyro wins New Zealand Lamb brief
Meat and Wool New Zealand, has appointed marketing agency Gyro to manage an above-the-line advertising campaign for New Zealand Lamb.
News from Gyro International (25 March 2008)
Hertz Europe appoints Iris Worldwide
Hertz Europe has awarded its advertising and direct communications business to one of the world's leading independent agency groups, Iris Worldwide.
News from iris (14 March 2008)
Gillette goes online to target youth
Following the success of Gillette's Stealth campaign, which won "Best art direction for digital/interactive" at the MCCA awards, Gillette is launching an online campaign to target the youth arena.
News from Haygarth (13 March 2008)
Engine buys Hogarth to boost stakeholder comms
Engine, the UK's largest privately owned integrated communications group, has acquired 100 per cent of the share capital of Hogarth Partnership, the leading financial and corporate PR consultancy.
News from Engine Group ( 7 March 2008)
Media Wales rewards readers with free flights
From 3 March, readers of the South Wales Echo will be able to collect tokens printed in the newspaper that can be redeemed for a voucher entitling them to a return European flight.
News from Landround (28 February 2008)
PandMM customer survey raises funds for charity
Milton Keynes-based marketing services agency PandMM has redeveloped its annual customer satisfaction survey to create revenue for a local charity.
News from P&MM (27 February 2008)
Th1ng creates a heart-healthy treatment for Flora
Animation studio Th1ng has created two TV commercials for the new Flora Becel Pro-activ campaign.
News from Th1ng (14 February 2008)
Sainsbury's Active Kids grows bigger and better
WAX has added a range of exciting developments to the Active Sports initiative including the opportunity to redeem vouchers for tickets to live sports events and a new focus on citizenship.
News from WAX Communications (11 February 2008)
Xchangeteam crowns its freelancer of the year
Freelance PR and communications consultant Rona Levin has been named Freelancer of the Year by people resourcing company Xchangeteam.
News from Xchangeteam ( 8 February 2008)
Campaign boosts spring tourism to SW England
The South West of England Regional Development Agency and South West Tourism is launching a national press and outdoor advertising campaign to encourage visitors to the region this spring.
News from Space ( 8 February 2008)
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