<?xml version="1.0" encoding="iso-8859-1"?>
<rss version="2.0">
  <channel>
    <title>Mobile marketing latest news on Marketingweek Marketplace</title>
    <link>http://www.marketingservicestalk.com/indexes/categorybrowseeg.html</link>
    <description>Mobile marketing latest news on Marketingweek Marketplace</description>
    <language>en-gb</language>
    <copyright>Copyright (C)2011 Pro-Talk Ltd. All rights reserved.</copyright>
    <pubDate>Thu, 29 Sep 2011 08:00:00 UT</pubDate>
    <lastBuildDate>Thu, 29 Sep 2011 08:00:00 UT</lastBuildDate>
    <image>
      <title>Pro-Talk Ltd</title>
      <url>http://www.pro-talk.com/images/protalklogo90.gif</url>
      <link>http://www.pro-talk.com/</link>
      <width>90</width>
      <height>79</height>
    </image>
    <item>
      <title>Survey reveals growing interest in mobile websites</title>
      <description>Adobe Systems has published the results of the first annual Adobe Scene7 Mobile Commerce survey, which reveals significant interest in developing mobile websites.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>Adobe Scene7</category>
      <link>http://www.marketingservicestalk.com/news/adq/adq102.html</link>
    </item>
    <item>
      <title>Brands must understand value of mobile channel</title>
      <description>A survey from Bigmouthmedia has suggested that more than three-quarters of the UK's big brands do not understand the value of a visitor via a mobile phone compared with other digital channels.</description>
      <pubDate>Mon, 26 Jul 2010 08:00:00 UT</pubDate>
      <category>Bigmouthmedia</category>
      <link>http://www.marketingservicestalk.com/news/big/big151.html</link>
    </item>
    <item>
      <title>Retailers must optimise websites for mobile users</title>
      <description>Research from Sponge has suggested that two-thirds of retailers have not yet optimised their websites for mobile, despite seeing increased sales, higher customer engagement and reduced service costs.</description>
      <pubDate>Mon, 19 Jul 2010 08:00:00 UT</pubDate>
      <category>Sponge</category>
      <link>http://www.marketingservicestalk.com/news/spn/spn109.html</link>
    </item>
    <item>
      <title>Smart Design considers mobile user experience</title>
      <description>Heather Martin and Blake McEldowney from Smart Design are to present on 'Design Strategies for Creating Mobile User Experiences across Multiple Touchpoints' at the MEX conference in London.</description>
      <pubDate>Fri, 14 May 2010 08:00:00 UT</pubDate>
      <category>Smart Design</category>
      <link>http://www.marketingservicestalk.com/news/smt/smt107.html</link>
    </item>
    <item>
      <title>Blyk mobile messaging media in Netherlands debut</title>
      <description>Blyk, the mobile messaging media for young people, has announced the commercial launch of its consumer and advertiser service in the Netherlands.</description>
      <pubDate>Thu, 06 May 2010 08:00:00 UT</pubDate>
      <category>Blyk</category>
      <link>http://www.marketingservicestalk.com/news/bly/bly100.html</link>
    </item>
    <item>
      <title>Sponge creates mobile marketing campaign for Zavvi</title>
      <description>Sponge has been appointed by Zavvi to create a re-launch mobile marketing campaign.</description>
      <pubDate>Wed, 28 Apr 2010 08:00:00 UT</pubDate>
      <category>Sponge</category>
      <link>http://www.marketingservicestalk.com/news/spn/spn108.html</link>
    </item>
    <item>
      <title>Positive Thinking promotes Smarter Travel scheme</title>
      <description>Positive Thinking has been appointed to work with the Smarter Travel Richmond team (STR) on its workplace promotions campaign, which will launch in April 2010.</description>
      <pubDate>Wed, 07 Apr 2010 08:00:00 UT</pubDate>
      <category>Positive Thinking</category>
      <link>http://www.marketingservicestalk.com/news/pot/pot102.html</link>
    </item>
    <item>
      <title>Epsilon partners with Netsize for mobile services</title>
      <description>Epsilon has partnered with Netsize to launch mobile marketing services that will enable integrated e-mail and messaging campaigns.</description>
      <pubDate>Wed, 10 Mar 2010 08:00:00 UT</pubDate>
      <category>Epsilon International</category>
      <link>http://www.marketingservicestalk.com/news/eps/eps106.html</link>
    </item>
    <item>
      <title>Yomego creates avatar-based mobile video content</title>
      <description>Yomego has teamed up with Livemobile to provide avatar-based videos of football match reports to mobile phones.</description>
      <pubDate>Fri, 05 Mar 2010 08:00:00 UT</pubDate>
      <category>Yomego</category>
      <link>http://www.marketingservicestalk.com/news/yom/yom107.html</link>
    </item>
    <item>
      <title>Taap Data Capture triumphs at motorcycle show</title>
      <description>Taap has revealed that Triumph has used its Data Capture mobile software on a rental basis to collect leads at the recent 'Motorcycle News' (MCN) show.</description>
      <pubDate>Wed, 03 Mar 2010 08:00:00 UT</pubDate>
      <category>Taap</category>
      <link>http://www.marketingservicestalk.com/news/taa/taa107.html</link>
    </item>
    <item>
      <title>Airwide solution targets prepaid mobile customers</title>
      <description>Airwide Solutions has announced a real-time loyalty and profiling solution that will enable mobile operators to drive incremental lifetime value across the subscriber base.</description>
      <pubDate>Wed, 17 Feb 2010 08:00:00 UT</pubDate>
      <category>Airwide Solutions</category>
      <link>http://www.marketingservicestalk.com/news/air/air120.html</link>
    </item>
    <item>
      <title>Taap Field Force apps are Blackberry compatible</title>
      <description>Taap has announced that it is now offering Blackberry-compatible versions of its Field Force applications.</description>
      <pubDate>Tue, 16 Feb 2010 08:00:00 UT</pubDate>
      <category>Taap</category>
      <link>http://www.marketingservicestalk.com/news/taa/taa106.html</link>
    </item>
    <item>
      <title>Itisaluna selects Routomessaging SMS services</title>
      <description>Routomessaging has announced that Itisaluna Abr Al Iraq has begun using its global SMS services, enabling subscribers to send and receive texts to and from anywhere in the world.</description>
      <pubDate>Wed, 03 Feb 2010 08:00:00 UT</pubDate>
      <category>Routomessaging</category>
      <link>http://www.marketingservicestalk.com/news/rou/rou101.html</link>
    </item>
    <item>
      <title>Telemark selects BulkSMS text-messaging services</title>
      <description>BulkSMS has revealed that its text-messaging platform has been used by Telemark Productions to promote the Hever Castle Triathlon.</description>
      <pubDate>Tue, 02 Feb 2010 08:00:00 UT</pubDate>
      <category>BulkSMS</category>
      <link>http://www.marketingservicestalk.com/news/buk/buk102.html</link>
    </item>
    <item>
      <title>Routomessaging details online affiliate programme</title>
      <description>Routomessaging's recently launched online affiliate programme delivers millions of text messages for enterprises to mobile users on more than 700 mobile networks in more than 200 countries.</description>
      <pubDate>Thu, 21 Jan 2010 08:00:00 UT</pubDate>
      <category>Routomessaging</category>
      <link>http://www.marketingservicestalk.com/news/rou/rou100.html</link>
    </item>
  </channel>
</rss>

