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    <title>Online marketing services latest news on Marketingweek Marketplace</title>
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    <description>Online marketing services latest news on Marketingweek Marketplace</description>
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    <copyright>Copyright (C)2011 Pro-Talk Ltd. All rights reserved.</copyright>
    <pubDate>Thu, 29 Sep 2011 08:00:00 UT</pubDate>
    <lastBuildDate>Thu, 29 Sep 2011 08:00:00 UT</lastBuildDate>
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      <title>Maxymiser enhances Crew Clothing web experience</title>
      <description>Crew Clothing has partnered with online conversion management specialist Maxymiser to improve customer engagement and boost online sales.</description>
      <pubDate>Fri, 27 Aug 2010 08:00:00 UT</pubDate>
      <category>Maxymiser</category>
      <link>http://www.marketingservicestalk.com/news/maw/maw123.html</link>
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      <title>Continental selects Silverpop as e-mail provider</title>
      <description>Continental Airlines has selected Silverpop as its e-mail service provider for the UK and Ireland to maintain a constant and highly relevant dialogue with potential customers and increase loyalty.</description>
      <pubDate>Fri, 27 Aug 2010 08:00:00 UT</pubDate>
      <category>Silverpop</category>
      <link>http://www.marketingservicestalk.com/news/siv/siv107.html</link>
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      <title>Epsilon looks at brand loyalty in the digital age</title>
      <description>Ian Hitt, managing director at Epsilon International EMEA, has considered how businesses can achieve long-term loyalty in the digital age.</description>
      <pubDate>Wed, 25 Aug 2010 08:00:00 UT</pubDate>
      <category>Epsilon International</category>
      <link>http://www.marketingservicestalk.com/news/eps/eps109.html</link>
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      <title>Digital confusion will lead to industry shake-up</title>
      <description>Tony Foggett, chief executive officer at Code Computerlove, believes that the current confusion in the digital landscape will pave the way for a marketing industry shake-up.</description>
      <pubDate>Mon, 23 Aug 2010 08:00:00 UT</pubDate>
      <category>Code Computerlove</category>
      <link>http://www.marketingservicestalk.com/news/cor/cor158.html</link>
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      <title>20:20 delivers search services to Surgicare</title>
      <description>20:20 Media and Analytics has been selected by Surgicare to deliver pay-per-click (PPC) and search engine optimisation (SEO) services to the cosmetic and weight-loss surgery provider.</description>
      <pubDate>Mon, 23 Aug 2010 08:00:00 UT</pubDate>
      <category>Eulogy</category>
      <link>http://www.marketingservicestalk.com/news/eul/eul111.html</link>
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      <title>Gatormail increases hotel e-mail click-throughs</title>
      <description>Communigator has announced that its e-mail marketing campaign software Gatormail has been adopted by Sofitel London St James to deliver html newsletters and promote social media activities.</description>
      <pubDate>Wed, 18 Aug 2010 08:00:00 UT</pubDate>
      <category>Communigator</category>
      <link>http://www.marketingservicestalk.com/news/coi/coi106.html</link>
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      <title>Web advertisers must dispel cookie misconceptions</title>
      <description>Improve Digital believes that online advertisers must be transparent about operations and offer value to consumers in the form of relevant ads to overcome the current misconception about cookies.</description>
      <pubDate>Wed, 18 Aug 2010 08:00:00 UT</pubDate>
      <category>Improve Digital</category>
      <link>http://www.marketingservicestalk.com/news/imo/imo106.html</link>
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      <title>Webuyanycar selects RO Eye for affiliate activity</title>
      <description>Webuyanycar.com has selected RO Eye to launch an affiliate marketing programme to complement the used vehicle purchaser's television, radio and social media activity.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>RO Eye</category>
      <link>http://www.marketingservicestalk.com/news/roe/roe115.html</link>
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      <title>Speed-Trap 7.1 offers real-time trigger components</title>
      <description>Software components from Speed-Trap enable developers to build online applications with built-in real-time triggers that can push content into a page based on the actions of each individual visitor.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>Speed-Trap</category>
      <link>http://www.marketingservicestalk.com/news/spd/spd118.html</link>
    </item>
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      <title>Superquinn selects Tradedoubler to drive sales</title>
      <description>Tradedoubler has signed an affiliate marketing agreement with Ireland supermarket chain Superquinn.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>Tradedoubler</category>
      <link>http://www.marketingservicestalk.com/news/tro/tro124.html</link>
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      <title>Survey reveals growing interest in mobile websites</title>
      <description>Adobe Systems has published the results of the first annual Adobe Scene7 Mobile Commerce survey, which reveals significant interest in developing mobile websites.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>Adobe Scene7</category>
      <link>http://www.marketingservicestalk.com/news/adq/adq102.html</link>
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    <item>
      <title>Clickthrough develops SEO for flooring retailer</title>
      <description>Digital marketing agency Clickthrough Marketing has been appointed by Floors Online to develop all aspects of search engine optimisation (SEO) for the flooring retailer's website.</description>
      <pubDate>Tue, 10 Aug 2010 08:00:00 UT</pubDate>
      <category>Clickthrough Marketing</category>
      <link>http://www.marketingservicestalk.com/news/clh/clh101.html</link>
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      <title>Feed Manager keeps online listings up-to-date</title>
      <description>Gillissa has revealed how its Feed Manager automated product display solution can help businesses keep online product listings up-to-date to avoid missing sales opportunities.</description>
      <pubDate>Fri, 06 Aug 2010 08:00:00 UT</pubDate>
      <category>Gillissa</category>
      <link>http://www.marketingservicestalk.com/news/gil/gil101.html</link>
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      <title>Online marketing gaining importance, says Emedia</title>
      <description>Emedia has published the results of its 2010 Online Marketing Strategy Survey, which revealed how online marketing is gaining in strategic importance for companies across every sector.</description>
      <pubDate>Thu, 05 Aug 2010 08:00:00 UT</pubDate>
      <category>Emedia</category>
      <link>http://www.marketingservicestalk.com/news/eme/eme114.html</link>
    </item>
    <item>
      <title>Marketers urged to manage long-tail search</title>
      <description>Efficient Frontier has released a whitepaper that suggests that managing the search 'tail' - low-volume but highly targeted search terms - can increase the performance of search campaigns.</description>
      <pubDate>Thu, 05 Aug 2010 08:00:00 UT</pubDate>
      <category>Efficient Frontier</category>
      <link>http://www.marketingservicestalk.com/news/eff/eff122.html</link>
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