Data capture
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Data capture
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Showing 1-25 of 96 articles
Media agency selects BD Prospex mapping software
Beacon Dodsworth (BD) has revealed that independent media agency Zeffa has selected Prospex mapping software to help it effectively propose media campaigns to clients and prospects.
News from Beacon Dodsworth, Aug 18, 2010
Research source offers rapid online intelligence
Strategyeye has partnered with Haymarket Media to launch Windpower Intelligence, a comprehensive global research source for the wind-power industry.
News from Strategyeye Digital Media, Aug 4, 2010
Nestle selects Unica for interactive marketing
Nestle France has selected marketing software provider Unica and Sogec Marketing to manage the food company's multi-channel marketing initiatives.
News from Unica, Jun 22, 2010
Financial firms must boost marketing activity
Research from customer insight and database marketing specialist KDB has revealed that UK financial firms need to boost marketing to take advantage of the economic recovery.
News from KDB, Jun 17, 2010
Market Location provides analysis to Neopost
Neopost has appointed Market Location to provide ongoing analysis to support its customer acquisition programme.
News from Market Location, Apr 28, 2010
Alterian launches Professional Edition of CMS
Alterian has launched the Professional Edition of its Content Manager system.
News from Alterian, Apr 16, 2010
Webjourney analytics turn information into metrics
Alterian has launched Webjourney, a web behaviour analytics solution that is said to deliver information on individual visitors' interactions with content on an organisation's website.
News from Alterian, Mar 31, 2010
Alterian system features web accessibility checker
Alterian has announced the availability of version 5.9.5 of its Alterian Content Manager - Enterprise Edition.
News from Alterian, Mar 19, 2010
Callcredit builds sales data pool for SSE
Callcredit Marketing Solutions has been chosen by Scottish and Southern Energy to build a single view of its customers and prospects into a sales and marketing data pool for new customer recruitment.
News from Eulogy, Mar 10, 2010
Marketers balance client acquisition and retention
KDB has released a survey that suggests UK marketing decision-makers are beginning to balance customer acquisition and retention as economic recovery nears.
News from KDB, Feb 2, 2010
Youdb selects Alterian marketing technologies
Alterian's marketing technologies have been selected by Brazilian database marketing company Youdb to help drive effective campaigns for its clients.
News from Alterian, Jan 6, 2010
Financial services firms must market carefully
Consumer insight from KDB has suggested where and how financial services companies should target their marketing and customer relationship management (CRM) communications in the coming year.
News from KDB, Dec 1, 2009
Pinpoint Auto Sales offers bespoke fleet data
Market Location has created Pinpoint Auto Sales to provide users with bespoke data on business automotive and fleet needs.
News from Market Location, Nov 25, 2009
InfoUK provides data for home business report
InfoUK has partnered with Enterprise Nation to support the UK's first Home Enterprise Day on 20 November 2009.
News from InfoUK, Oct 27, 2009
GFK database tracks consumer electronics sales
GFK Retail and Technology has launched Digital World, a service that uses a database of actual, real-time sales to track and analyse all technical consumer goods.
News from GfK Retail and Technology, Oct 26, 2009
Dynamic Messenger Plus provides on-demand analysis
Alterian has announced the availability of Dynamic Messenger Plus, an on-demand solution that is said to allow marketers to maximise the impact of customer communications.
News from Alterian, Oct 14, 2009
CACI and Neolane announce strategic partnership
CACI has announced a strategic partnership with Neolane that will enable CACI to offer clients a fully hosted marketing database and multichannel campaign management solution using Neolane's software.
News from CACI, Oct 7, 2009
JaywingDMG selected for sales enhancement task
JaywingDMG has been appointed by Moorhouse Group to plan and implement a 12-month training programme following the completion of a detailed training needs analysis.
News from JaywingDMG, Oct 5, 2009
Direct marketing must be better targeted
Research by KDB has suggested that the vast majority of UK consumers believe that companies are failing in their efforts to reach them with relevant direct marketing communications.
News from KDB, Aug 31, 2009
SAS launches Social Network Analysis
SAS has launched SAS Social Network Analysis to enable companies to fight fraud and better understand customer sentiment.
News from SAS, Aug 10, 2009
Marketing Mix Advisor launched by SAS
SAS Marketing Mix Advisor can help marketers faced with countless choices among media and marketing channels to determine the right investment mix to reach consumers.
News from SAS, Jul 10, 2009
Alterian technology enhances Bath websites
Alterian's web content management technology has been selected by the Bath and North East Somerset council Heritage Services to redesign five key websites.
News from Alterian, Jun 19, 2009
Communication is key, says Alterian survey
Alterian has released research that reveals that almost half of marketing agencies see achieving effective communication with individuals as the key issue facing marketers over the next 36 months.
News from Alterian, May 28, 2009
Jigsaw selects Alterian for database improvements
Alterian has announced that Jigsaw will use Alterian's platform to improve the performance and manageability of its database.
News from Alterian, Apr 30, 2009
SAS and Assetlink to integrate offerings
SAS and Assetlink have joined forces to provide marketers with a combined offering that the organisations said will deliver greater efficiencies to their marketing processes.
News from SAS, Apr 10, 2009
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Data capture
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Data capture:
In this category you will find articles and case studies from companies specialising in data capture.
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Media agency selects BD Prospex mapping software
Beacon Dodsworth (BD) has revealed that independent media agency Zeffa has selected Prospex mapping software to help it effectively propose media campaigns to clients and prospects.
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