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    <title>CRM/customer insight latest news on Marketingweek Marketplace</title>
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    <description>CRM/customer insight latest news on Marketingweek Marketplace</description>
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    <copyright>Copyright (C)2011 Pro-Talk Ltd. All rights reserved.</copyright>
    <pubDate>Thu, 29 Sep 2011 08:00:00 UT</pubDate>
    <lastBuildDate>Thu, 29 Sep 2011 08:00:00 UT</lastBuildDate>
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      <title>Merkle utilises Callcredit consumer classification</title>
      <description>Callcredit Information Group has signed a multi-year deal with customer relationship marketing agency Merkle to supply international consumer segmentation tools.</description>
      <pubDate>Tue, 29 Mar 2011 08:00:00 UT</pubDate>
      <category>Callcredit Marketing Solutions</category>
      <link>http://www.marketingservicestalk.com/news/caf/caf107.html</link>
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      <title>Callcredit call centre authorised by the FSA</title>
      <description>Callcredit Information Group has announced that its UK call centre has been authorised and regulated by the Financial Services Authority (FSA).</description>
      <pubDate>Fri, 29 Oct 2010 08:00:00 UT</pubDate>
      <category>Callcredit Marketing Solutions</category>
      <link>http://www.marketingservicestalk.com/news/caf/caf102.html</link>
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      <title>E-Village adds social media capabilities to Clang</title>
      <description>E-Village has added new social media capabilities to its customer relationship management (CRM)-focused e-mail marketing platform Clang.</description>
      <pubDate>Mon, 16 Aug 2010 08:00:00 UT</pubDate>
      <category>E-Village</category>
      <link>http://www.marketingservicestalk.com/news/evl/evl101.html</link>
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      <title>Underwired extends McCain eCRM hub and strategy</title>
      <description>Underwired Amaze has been engaged by McCain Foods to create a new e-customer relationship management (eCRM) hub and strategy and extend its CRM activity using the Agillic platform.</description>
      <pubDate>Thu, 05 Aug 2010 08:00:00 UT</pubDate>
      <category>Underwired</category>
      <link>http://www.marketingservicestalk.com/news/und/und100.html</link>
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      <title>Digital announcer provides telephone messaging</title>
      <description>Interalia has launched the Voice, a solid-state digital announcer that enables small to medium-sized businesses to provide telephone messaging at a cost-effective price.</description>
      <pubDate>Thu, 05 Aug 2010 08:00:00 UT</pubDate>
      <category>Interalia Communications</category>
      <link>http://www.marketingservicestalk.com/news/inj/inj119.html</link>
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      <title>Aprimo Mobile enables remote campaign management</title>
      <description>Aprimo has launched Aprimo Mobile, enabling marketers to manage critical initiatives such as campaigns, activities and reports generated in Aprimo Marketing Studio On Demand from any smart device.</description>
      <pubDate>Mon, 02 Aug 2010 08:00:00 UT</pubDate>
      <category>Aprimo</category>
      <link>http://www.marketingservicestalk.com/news/apr/apr114.html</link>
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      <title>Transactional pooled data aids customer targeting</title>
      <description>The Transactis Home and Fashion Online Retail Index has revealed that internet shopping in the home and fashion sectors increased by 12 per cent in 2009, despite the recession.</description>
      <pubDate>Thu, 22 Jul 2010 08:00:00 UT</pubDate>
      <category>Transactis</category>
      <link>http://www.marketingservicestalk.com/news/trz/trz102.html</link>
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      <title>Belron picks Speed-Trap customer insight software</title>
      <description>Speed-Trap has announced that Belron has deployed its online customer insight software to help the vehicle glass repair-and-replacement company better understand its customers.</description>
      <pubDate>Fri, 09 Jul 2010 08:00:00 UT</pubDate>
      <category>Speed-Trap</category>
      <link>http://www.marketingservicestalk.com/news/spd/spd117.html</link>
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      <title>Thetrainline selects Intelligent Marketing tool</title>
      <description>Multi-channel marketing software provider Smartfocus has been selected by thetrainline.com to maximise customer value and improve its marketing activity by enhancing visibility of customer data.</description>
      <pubDate>Wed, 07 Jul 2010 08:00:00 UT</pubDate>
      <category>Smartfocus</category>
      <link>http://www.marketingservicestalk.com/news/sma/sma132.html</link>
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      <title>Aprimo software improves lead generation process</title>
      <description>Aprimo Marketing Studio On Demand now provides enhanced out-of-the-box data synchronisation with Salesforce CRM to improve the lead generation process.</description>
      <pubDate>Fri, 18 Jun 2010 08:00:00 UT</pubDate>
      <category>Aprimo</category>
      <link>http://www.marketingservicestalk.com/news/apr/apr113.html</link>
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      <title>Firms must eliminate data wastage, says Transactis</title>
      <description>Richard Higginbotham, head of marketing at Transactis, has considered the importance of data in successful customer relationship management (CRM) and direct response initiatives.</description>
      <pubDate>Thu, 03 Jun 2010 08:00:00 UT</pubDate>
      <category>Transactis</category>
      <link>http://www.marketingservicestalk.com/news/trz/trz101.html</link>
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      <title>Customer data key to effective channel marketing</title>
      <description>A survey by web-based customer relationship management (CRM) provider Workbooks has suggested that customer data is crucial to effective channel marketing.</description>
      <pubDate>Mon, 31 May 2010 08:00:00 UT</pubDate>
      <category>Workbooks</category>
      <link>http://www.marketingservicestalk.com/news/wob/wob100.html</link>
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      <title>XMU+ announcement system handles college calls</title>
      <description>Interalia has revealed that Henley Management College has installed the XMU+ announcement and call processing system to help the residential college manage calls.</description>
      <pubDate>Tue, 25 May 2010 08:00:00 UT</pubDate>
      <category>Interalia Communications</category>
      <link>http://www.marketingservicestalk.com/news/inj/inj117.html</link>
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      <title>More2 to manage White Stuff customer database</title>
      <description>More2 has been appointed by White Stuff to manage the fashion lifestyle retailer's database, create a single customer view and conduct associated analytics, campaign planning and reporting.</description>
      <pubDate>Fri, 07 May 2010 08:00:00 UT</pubDate>
      <category>More2</category>
      <link>http://www.marketingservicestalk.com/news/mor/mor103.html</link>
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      <title>Micro-Scooters appoints More2 for catalogue advice</title>
      <description>More2 has been appointed by Micro-Scooters to advise on the online retailer's website redesign, develop a catalogue and implement an acquisition strategy.</description>
      <pubDate>Thu, 29 Apr 2010 08:00:00 UT</pubDate>
      <category>More2</category>
      <link>http://www.marketingservicestalk.com/news/mor/mor102.html</link>
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