Direct marketing agencies
(a sub category of Direct marketing)
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Direct marketing agencies
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Showing 101-125 of 303 articles
Guide Dogs promotes sponsor scheme with DRTV
TDA has developed a direct-response television (DRTV) campaign promoting the Guide Dogs for the Blind's Sponsor a Puppy fundraising project.
News from TDA, Aug 29, 2008
Valpack envelope features summer sweepstakes
Valpack's blue envelope is to feature a summertime sweepstakes promotion in conjunction with the Food Network and the debut of its Grill It with Bobby Flay show.
News from Valpak, Aug 15, 2008
CDMS study reveals lack of channel effectiveness
Research commissioned by CDMS has revealed that senior marketers believe that less than half of UK companies are able to combine different marketing channels to effectively lift response rates.
News from CDMS, Aug 11, 2008
WPN launches dream campaign for Trocaire
Watson Phillips Norman has launched a new direct response television advert this week on behalf of Trocaire, the overseas development agency for the Catholic church.
News from Watson Phillips Norman, Aug 11, 2008
Royal Mail cultivates direct mail campaign
Royal Mail has announced a new direct mail 'seedbox' campaign, created by Meteorite, which aims to highlight its range of direct marketing campaign solutions.
News from Royal Mail, Aug 4, 2008
Valpak delivers room makeover sweepstake
Valpak is featuring the competition-based show HGTV Design Star and offering viewers the chance to win the "Be Your Own Design Star" $5,000 HGTV Design Star room makeover sweepstakes.
News from Valpak, Jul 18, 2008
WPN creates New Tricks campaign for PDSA
Brand reaction agency Watson Phillips Norman (WPN) is launching a new TV campaign this week for veterinary charity PDSA.
News from Watson Phillips Norman, Jul 18, 2008
Notebook maker chooses pop-up cubes
To promote a lightweight notebook computer, agency Gilroy Corporate Communications selected a pop-up cube from Whitney Woods that comes in its own compact, custom-printed mailing pack.
News from Whitney Woods, Jul 18, 2008
Norwich Union launches integrated push
Norwich Union is running an integrated multimedia campaign to promote the benefits of equity release as a life enabler for the over-55s.
News from TDA, Jul 17, 2008
Utilities turn to online lead generation
Utility companies Scottish Power and npower have extended their digital marketing campaigns with Clash-Media, the proactive ad-based online lead generation organisation.
News from Clash-Media, Jul 17, 2008
PandO Cruises appoints Entire
PandO Cruises has appointed Entire to roll out an autumn acquisition campaign following an unprecedented response to a test launch which incorporated online and offline activity.
News from Entire, Jul 15, 2008
Online leads improve Next Directory sales
Next has increased sales from its Next Directory catalogue thanks to an online lead generation campaign through Clash-Media.
News from Clash-Media, Jul 14, 2008
TILT proves offline ads drive online traffic
Collaborative publisher and door-drop agency TILT has created its own insurance broker brand, QuoteGenie, as a placebo for an innovative research project.
News from TILT, Jul 11, 2008
CMW creates campaign for NatWest Pro40
CMW has created a hard-hitting campaign to promote the NatWest Pro40 cricket matches at the Brit Oval ground in London.
News from Clark McKay and Walpole, Jul 11, 2008
Howse Jackson offers Ultimate Mail Order database
Data and affinity marketing specialist Howse Jackson Marketing is launching the ultimate mail order database aimed specifically at assisting data and list planners in their planning and buying.
News from Howse Jackson Marketing, Jul 11, 2008
Guide Dogs focuses on heroism in cash appeal
The Guide Dogs for the Blind Association is running a tailored direct marketing campaign that showcases the remarkable actions of a guide dog during the 7 July 2005 bombings in London.
News from TDA, Jul 8, 2008
CDMS partners with Apteco
CDMS, the intelligent communication specialist, has announced a partnership with Apteco, a provider of fast, visual and easy-to-use data analysis tools.
News from CDMS, Jul 4, 2008
Honda revolutionises the test drive
Relationship marketing agency HSandP has produced a campaign for long-standing client Honda designed to entice couples, families, company car buyers and first-time buyers to experience Honda cars.
News from Hicklin Slade and Partners, Jul 3, 2008
CDMS becomes independent entity
CDMS, the intelligent communication specialist, has become a fully independent organisation.
News from CDMS, Jul 3, 2008
Clash-Media extends Email Marketing service
Clash-Media, the digital marketing specialist, has launched a new extended Email Marketing service as part of its unique Proactive Online Lead Generation offering.
News from Clash-Media, Jul 3, 2008
Cisco appoints Information Arts
Cisco Systems, the networking technology company, has appointed Information Arts to act as its strategic data planning team following a competitive pitch.
News from Information Arts, Jul 2, 2008
Iceland in CRM drive to keep customers warm
Iceland has appointed The Black Hole, following a strategic pitch, to evolve its integrated CRM strategy, building customer loyalty.
News from Black Hole, Jul 2, 2008
Royal Mail launches production helpline
Royal Mail is continuing to demonstrate its commitment to the direct marketing industry by launching a dedicated production helpline for production managers.
News from Royal Mail, Jul 1, 2008
William Hill picks The Black Hole
William Hill has appointed The Black Hole to its below-the-line roster.
News from Black Hole, Jun 30, 2008
Secrets of customer magazine success
Companies can significantly increase the effectiveness of their customer magazines by altering frequency, pagination and distribution methods, an in-depth study has revealed.
News from Royal Mail, Jun 30, 2008
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Direct marketing agencies
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Direct marketing agencies:
In this category, you will find articles and case studies from agencies specialising in direct marketing, including mailing insert design, direct mail targeting, mail packs, lead generation and more.
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