Direct marketing agencies
(a sub category of Direct marketing)
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Latest articles from 'Direct marketing agencies'
News releases from this sub-category
Showing 1-25 of 279 articles
DMS creates DM campaign for Cats Protection
DMS has launched a direct mail campaign for Cats Protection to support the plight of the older cats in the charity's care.
News from DMS, Mar 16, 2010
DMS creates direct mail pack for National Trust
DMS has been appointed by the National Trust to create a direct mail campaign in support of the charity's recent rebrand and ongoing strategy to encourage additional donations from members.
News from DMS, Mar 10, 2010
TDA marketing campaign urges Guide Dogs donations
TDA has devised a direct marketing campaign for Guide Dogs, aimed at the charity's supporter base, requesting cash donations to support blind and partially sighted people aged 17 and under.
News from TDA, Mar 9, 2010
Royal Mail Insight Tool improves ad targeting
Royal Mail has licensed data from Ebay and launched the Insight Tool, an initiative that aims to help UK advertisers improve their targeting to the postcode areas most likely to buy their products.
News from Royal Mail, Mar 5, 2010
Catalogues play a key role in purchase decisions
Research by Royal Mail has revealed that almost two-thirds of consumers consult a catalogue before buying products and services - an increase of nine per cent compared with last year.
News from Royal Mail, Feb 23, 2010
Royal Mail launches Strategic Mailing Partnership
Royal Mail has announced the creation of a Strategic Mailing Partnership to drive developments and shape the future of the mailing house industry.
News from Royal Mail, Jan 28, 2010
Royal Mail publishes new PAF licences
Royal Mail's Address Management Unit has published new Postcode Address File (PAS) licences, which will come into effect from 1 April 2010.
News from Royal Mail, Jan 18, 2010
TDA direct mail campaign aims to save historic inn
The National Trust has selected TDA to devise a campaign to help save the New Inn - an 18th century posting inn in Buckinghamshire - from collapse.
News from TDA, Jan 6, 2010
CMW creates film campaign to promote Peugeot 3008
CMW has been appointed to promote the Peugeot 3008 Crossover to a key business-to-business (B2B) audience of fleet-management companies.
News from Clark McKay and Walpole, Dec 21, 2009
Clash-Media launches Clash Voice service
Clash-Media has launched Clash Voice, a service that combines online lead generation and telephone data gathering.
News from Clash-Media, Dec 15, 2009
Royal Mail announces direct mail sale
Royal Mail has announced a 'direct mail sale' to help advertisers who use direct mail to trial new campaign tactics and encourage those that do not to discover its benefits.
News from Royal Mail, Dec 7, 2009
TDA devises Christmas campaign for St Dunstan's
TDA has developed a Christmas campaign for St Dunstan's, the charity for blind and partially sighted ex-Service people.
News from TDA, Nov 25, 2009
PAR joins with Spectron to market database
PAR has linked up with Spectron Business Solutions to market and sell its EuroContactPool database in Belgium.
News from EuroContactPool, Nov 17, 2009
Clash launches online lead generation initiative
Clash-Media has launched an initiative to help marketers boost sales over the Christmas period with short-term online lead generation campaigns.
News from Clash-Media, Oct 27, 2009
JaywingDMG evaluates direct marketing strategies
JaywingDMG has been appointed by Keycamp and Eurocamp to evaluate and enhance the camping holiday specialists' direct marketing strategies.
News from JaywingDMG, Oct 26, 2009
Multisort introduces automation at lower volumes
Pitney Bowes has launched the Multisort sorting system aimed at providing mail sorting automation and reporting integrity to operations with lower-volume mail-handling requirements.
News from Pitney Bowes, Oct 20, 2009
Encore enables timed customer reminders and offers
Eclipse Marketing has created Encore, an after-sales programme for the automotive industry.
News from Eclipse Marketing, Oct 14, 2009
Report reveals importance of a sound CCM strategy
Pitney Bowes Business Insight has released a report that reveals how a customer communication management (CCM) strategy can help businesses establish more profitable customer relationships.
News from Pitney Bowes, Sep 23, 2009
Mail inserts reach both young and old consumers
Research by Lloyd James has revealed that inserts in mail reach younger buyers as well as older consumers.
News from Lloyd James Group, Sep 16, 2009
Customer acquisition a priority, survey says
Marketers are prioritising their budgets on customer acquisition over retention to see them through the recession, according to a study by the Marketing Society and Royal Mail.
News from Royal Mail, Sep 14, 2009
Clash cross-channel system gets Ad:Tech preview
Clash-Media is to preview its new cross-channel marketing campaign solution at Ad:Tech London on 22-23 September 2009 at Olympia.
News from Clash-Media, Sep 10, 2009
Companies missing direct mail opportunities
Companies that fail to target 16-24-year-olds through the post could be missing out on valuable sales, according to Royal Mail.
News from Royal Mail, Aug 19, 2009
Direct mail improves performance of other mediums
Research released by Royal Mail has revealed that direct mail is the only advertising channel to show an increase in response rates so far in 2009.
News from Royal Mail, Jul 22, 2009
Print and mail channels driving web purchases
A consumer survey by Pitney Bowes has revealed that UK marketers need to combine offline marketing with e-commerce for best results.
News from Pitney Bowes, Jul 20, 2009
TDA campaign promotes guide dog puppy initiative
TDA has created an integrated direct marketing campaign for Guide Dogs that aims to acquire more supporters for Sponsor a Puppy in summer 2009.
News from TDA, Jul 10, 2009
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What is it?
Direct marketing agencies:
In this category, you will find articles and case studies from agencies specialising in direct marketing, including mailing insert design, direct mail targeting, mail packs, lead generation and more.
Featured articles
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DMS creates DM campaign for Cats Protection
DMS has launched a direct mail campaign for Cats Protection to support the plight of the older cats in the charity's care.
-
DMS creates direct mail pack for National Trust
DMS has been appointed by the National Trust to create a direct mail campaign in support of the charity's recent rebrand and ongoing strategy to encourage additional donations from members.
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