Direct Mail
(a sub category of Direct marketing)
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Direct Mail
Latest articles from 'Direct Mail'
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Showing 1-25 of 28 articles
Direct mail survey reveals industry optimism
W8 Data, a specialist in direct mail and data cleansing, believes that the direct mail channel is still regarded as a valuable business channel by senior management teams.
News from W8 Data, Aug 5, 2010
W8 Data urges businesses to manage data correctly
Direct mail and data cleansing specialist W8 Data has urged businesses to ensure they manage their data correctly, or risk losing customers.
News from W8 Data, Aug 5, 2010
GMC launches Incisive technology consultancy arm
GMC Software Technology has announced the launch of Incisive Solutions, its technology consultancy arm, which will specialise in delivering services in data and communications intelligence.
News from GMC Software Technology, Aug 4, 2010
Portalbuilder for personalised print campaigns
GMC Software Technology has announced that TF Graphic Arts has installed GMC's web-based storefront Portalbuilder to launch the offset and commercial printer into the digital printing sector.
News from GMC Software Technology, May 13, 2010
GMC announces speakers for Xplor conference
GMC Software Technology has announced its speaker line-up at Xplor's Global Conference and Vendor Forum on 17-19 March 2010 in Tampa Bay, Florida.
News from GMC Software Technology, Feb 3, 2010
Printnet improves insurance company statements
GMC Software Technology has revealed that French insurance company GFP is using Printnet to improve and add value to its correspondence.
News from GMC Software Technology, Nov 30, 2009
Israel print firm selects Printnet platform
GMC Software Technology has announced that Israel-based Orda Print Industries has selected Printnet to automate its transpromo and personalised document production.
News from GMC Software Technology, Sep 30, 2009
GMC platform streamlines customer communications
GMC Software Technology has launched three products that facilitate personalised, multi-channel communications at the Print 09 event in Chicago, US.
News from GMC Software Technology, Sep 23, 2009
GMC launches Printnet Designer 6.0
GMC Software Technology has announced the launch of Printnet Designer 6.0, which will be demonstrated at the Print 09 event at the McCormick Convention Center in Chicago, US, on 11-16 September.
News from GMC Software Technology, Sep 16, 2009
Printnet provides transpromo capabilities for PHD
PHD Mail has selected Printnet software from GMC Software Technology to offer transpromo capabilities and other improved services for its clients.
News from GMC Software Technology, Jul 28, 2009
Research highlights irrelevant price promotions
Research by GI Insight has found that as retailers seek to keep their customers during the recession there has been a major upswing in price promotions, but many are irrelevant to the recipient.
News from GI Insight, Jul 3, 2009
DMX Direct utilises GMC Communication Suite
DMX Direct has standardised on GMC Software Technology's Communication Suite to save time and enhance productivity for its direct marketing mail, compliance and transactional printing needs.
News from GMC Software Technology, Jul 3, 2009
TMW develops campaign to reduce male suicide
TMW has volunteered its services to develop a hard-hitting direct mail campaign for the charity Campaign Against Living Miserably (CALM).
News from TMW, May 27, 2009
GI Direct researches direct mailing
GI Direct has commissioned research to find out whether design and personalisation of a mailing was more important in eliciting response, or whether timing was more likely to encourage the recipient.
News from GI Direct, May 22, 2009
Partnership improves service and lowers costs
GMC and Xerox have formed a partnership that will see GMC training Xerox salespeople and analysts, the integration of GMC's software with Xerox's Freeflow software, and a joint market approach.
News from GMC Software Technology, May 20, 2009
Newslounge tracks transpromo trends and ideas
GMC Software Technology has launched Newslounge, an online information service designed to help those involved in transpromo and personalised communications to keep up-to-date.
News from GMC Software Technology, May 14, 2009
GMC integrates Pantone systems into Printnet 6.0
GMC Software Technology has signed an agreement with Pantone to integrate Pantone Matching System and Pantone Goe System capabilities into the next version of the Printnet suite.
News from GMC Software Technology, May 7, 2009
GMC to present transpromo case studies at expo
GMC Software Technology has announced that it will present examples of successful transpromo case studies at the On Demand Conference and Exposition on 30 March-2 April 2009.
News from GMC Software Technology, Mar 23, 2009
GMC accepted onto Direct Mail Advisory Board
GMC Software Technology has been accepted to serve on the Universal Postal Union's (UPU) Direct Mail Advisory Board.
News from GMC Software Technology, Mar 13, 2009
GMC enhances PrintNet Designer software
GMC Software has released an enhanced version of its PrintNet Designer software, providing new tools for print stream transformation, creating web content and extended colour management.
News from GMC Software Technology, Jan 28, 2009
TNT chooses GMC Software Technology
GMC Software Technology has been selected by TNT Document Services to enhance the company's customer communications.
News from GMC Software Technology, Sep 23, 2008
GMC showcases personalised communications
At the Transpromo Summit, GMC Software Technology will showcase its latest solutions for designing and producing high impact, personalised print and digital communications.
News from GMC Software Technology, Jul 18, 2008
Happy life insurance company relies on GMC
The Happy Life Insurance Company, based in Beijing, China, will use GMC Software Technology's PrintNet as its design and production software platform.
News from GMC Software Technology, Jun 25, 2008
PrintNet Connect and WebProof scoop awards
GMC Software Technology's PrintNet Connect and WebProof software have been awarded "Best Special Application Software of the Year 2008" by the European Digital Press Association (EDP).
News from GMC Software Technology, Apr 17, 2008
GMC to show multichannel marketing tool at IDMF
GMC Software Technology it will demonstrate its latest software for the design, development and delivery of multichannel marketing campaigns at IDMF.
News from GMC Software Technology, Mar 31, 2008
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Direct Mail
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Direct Mail:
In this category you will find articles and case studies from companies offering a range of direct mail solutions, including transactional printing, direct mail campaigns, direct mail design and personalisation.
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