http://www.marketingservicestalk.com/indexes/categorybrowseb.html Direct marketing latest news on Marketingweek Marketplace en-gb Copyright (C)2011 Pro-Talk Ltd. All rights reserved. Thu, 29 Sep 2011 08:00:00 UT Thu, 29 Sep 2011 08:00:00 UT http://www.pro-talk.com/images/protalklogo90.gif http://www.pro-talk.com/ 90 79 8 June 2011 - The Trading Floor, now part of Callcredit Information Group, has appointed a product manager and a new business development manager to complement its existing team. Thu, 09 Jun 2011 08:00:00 UT Callcredit Marketing Solutions http://www.marketingservicestalk.com/news/caf/caf100.html Callcredit has launched Connected, a consumer segmentation tool that is designed to help marketers engage and communicate with customers and prospects through the most appropriate channel. Thu, 09 Jun 2011 08:00:00 UT Callcredit Marketing Solutions http://www.marketingservicestalk.com/news/caf/caf108.html Marketing services and credit reference agency Callcredit has published figures illustrating that the overall opt-out rate for the 2011 edited electoral roll has decreased for the first time. Mon, 17 Jan 2011 08:00:00 UT Callcredit Marketing Solutions http://www.marketingservicestalk.com/news/caf/caf101.html Research commissioned by Callcredit Information Group has revealed consumers' attitudes towards giving out personal details in store, with many refusing to give them or even faking them. Fri, 17 Dec 2010 08:00:00 UT Callcredit Marketing Solutions http://www.marketingservicestalk.com/news/caf/caf104.html Marketing services and credit reference agency Callcredit has revealed early opt-out figures from the 2011 electoral roll canvass, which indicate a steady rise in opt-out levels across the UK. Mon, 13 Dec 2010 08:00:00 UT Callcredit Marketing Solutions http://www.marketingservicestalk.com/news/caf/caf103.html Data insight and document specialist Transactis has been appointed by Avis Europe to provide the car hire firm with document services for invoices and statements for the UK and Europe. Fri, 27 Aug 2010 08:00:00 UT Transactis http://www.marketingservicestalk.com/news/trz/trz103.html Postal advice and management specialist Onepost is to host an event with the Direct Marketing Association (DMA) on 30 September 2010 to launch the second sustainability tracking study. Wed, 25 Aug 2010 08:00:00 UT Onepost http://www.marketingservicestalk.com/news/onp/onp109.html DMS is to launch a direct mail campaign for Cats Protection to motivate donors to give to the charity so more cats can be given the life-saving treatment they need. Tue, 17 Aug 2010 08:00:00 UT DMS http://www.marketingservicestalk.com/news/dms/dms116.html Royal Mail has announced that it is offering a reduction in postage costs for advertisers who test a direct mail campaign following a free consultation with its team of experts. Mon, 16 Aug 2010 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy138.html TDA has devised a direct mail campaign for the National Trust that will appeal to members and existing donors to secure funding for the acquisition of a stretch of coast in north-west Wales. Mon, 16 Aug 2010 08:00:00 UT TDA http://www.marketingservicestalk.com/news/tda/tda128.html W8 Data, a specialist in direct mail and data cleansing, believes that the direct mail channel is still regarded as a valuable business channel by senior management teams. Thu, 05 Aug 2010 08:00:00 UT W8 Data http://www.marketingservicestalk.com/news/wda/wda101.html Direct mail and data cleansing specialist W8 Data has urged businesses to ensure they manage their data correctly, or risk losing customers. Thu, 05 Aug 2010 08:00:00 UT W8 Data http://www.marketingservicestalk.com/news/wda/wda100.html GMC Software Technology has announced the launch of Incisive Solutions, its technology consultancy arm, which will specialise in delivering services in data and communications intelligence. Wed, 04 Aug 2010 08:00:00 UT GMC Software Technology http://www.marketingservicestalk.com/news/gso/gso125.html A poll among marketing directors by Royal Mail in association with the Marketing Society has suggested that marketers expect overall marketing budgets to increase in the last six months of this year. Tue, 03 Aug 2010 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy137.html A report by Pitney Bowes has shown that the use of transpromo - the practice of adding marketing messages to bills and statements - is being used as a marketing tool by business-to-business companies. Fri, 23 Jul 2010 08:00:00 UT Pitney Bowes http://www.marketingservicestalk.com/news/piy/piy122.html